Planning plan for Spring Festival supermarket activities

In order to ensure that things or work are carried out in an orderly and effective manner, we need to formulate a plan in advance. The plan is specific, thorough, and highly operable in terms of purpose, requirements, methods, methods, progress, etc. plan. What are the format and requirements of the plan? Below is the planning plan for the Spring Festival supermarket activities that I have collected for everyone. You are welcome to learn from and refer to it. I hope it will be helpful to everyone.

1. Foreword:

2. Theme of the activity: To mark the Valentine’s Day in the New Year with a full O (a pattern of Lantern Festival)

3. Activities Time: During the Spring Festival in 20xx

IV. Venue: xxxx Yonghui Supermarket

V. Purpose of the activity: increase the number of visitors and exceed three million in turnover

6. Event advertising slogan: Golden Monkey presents gifts, low-priced surprise gifts are constantly given, win the hidden "secret", I am waiting for you, you are the eternal love in my heart, I am bathed in brilliance and shyly waiting for the Golden Monkey Celebrate the New Year and celebrate the New Year, and every family will be reunited

7. Activity content:

(1) The Year of the Rat is coming, and good luck is coming: a competition between ordinary people's families to reserve New Year's goods Large amount of shopping; mainly gifts of tobacco, alcohol and non-staple food prepared for visiting relatives and friends.

1. Select some products to reduce the event price.

2. Consumers who have purchased more than 68 yuan can use their shopping list to go to the customer service office to receive an exquisite "福" worth 10 yuan or a New Year couplet (limited to 1000-20xx people).

3. If you purchase over 168 yuan, you will receive a monkey auspicious doll.

4. Hidden prizes: Set up a bulletin board in a conspicuous place in the supermarket. Set a price number to cover up the bulletin board. The first consumer whose shopping price differs from the set price by less than one yuan will be exempted from the prize. Single or halved (a set price is used to measure the award standard); after winning the first prize, on-site publicity (spraying flowers and broadcasting) is carried out, and then a second hidden price is immediately launched to encourage consumers to make more purchases.

5. If you purchase over 100 yuan, you will receive an exclusive coupon worth 10 yuan for the Valentine’s Day event, and so on.

(2) Special gifts for Valentine’s Day: Mainly for young romantics, special products such as chocolates, couple clothing sets, exquisite gifts, flowers, etc. are launched for the right ones

1. Purchase a special product with a purchase of RMB 38 or more and receive a beautiful rose;

2. Purchase a special product of RMB 99 or more and receive a special Valentine’s Day gift (with several options to cater to the various preferences of little girls)

3. If you purchase a couple’s clothing set for RMB 500 or more, you will get a box of chocolates and a rose worth less than RMB 60.

4. The 99th customer who purchases any kind of boxed chocolate will receive a set of couple T-shirts; 5. Purchase any product worth 100 yuan or more and receive a gift worth 10 yuan. One exclusive coupon for the Lantern Festival event, and so on.

(3) The joyful Lantern Festival "Hui (you) Hui (jing) Hui (xxi)": mainly for various ordinary people's families.

1. Select some products to reduce the event price.

2. Five New Year greeting cards are randomly hidden inside the supermarket, with the words "You finally found me, congratulations on winning (signed with the name of the supermarket)" written on them. The discoverer will receive a pick-up card (or gift certificate) worth two hundred yuan.

3. The Lantern Festival stage performance will be held on the 22nd, and a lottery will be held at a designated location after the performance. Customers who purchase goods worth more than 500 yuan between the 20th and 22nd can participate in the lottery with their receipts. (Statistics will be placed on the quota of more than 500 yuan, and the number of lottery tickets will be set). First prize: digital products worth about 1,000 yuan (1 person); second prize: pickup cards worth 500 yuan (3 people); third prize: pickup cards worth 200 yuan (5 people); fourth prize: A pick-up card worth 100 yuan (for 8 people); fifth prize: a silver necklace

(for 15 people); participation prize: a Chinese knot or pendant and other exquisite gifts.

8. Persons in charge of various tasks:

1. Main person in charge of activities:

2. Discuss activity details with settled merchants:

3. Security work:

4. Emergency plan and event filing:

5. Contact the stage performance team:

6. Posters and Production of exhibition boards:

7. Online promotional slogans, typesetting, design, review and uploading:

8. Production of leaflets:

9. Distribution of leaflets : Posting of promotional posters: Placing promotional display boards:

10. Purchase of prizes: