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Langjiu slogan
(2) The full name of Zhenlang Liquor is "Langjiu", just two words. There is an eye-catching big word "Lang" on the bottle label, and a small seal character "Nine" on the lower right. Although counterfeiters can generally imitate the word "Lang" very realistically, the word "Nine" in Xiao Zhuan is generally not well written, or written as "Qu" or "Yao", which is difficult to read, so there is no doubt that it will be fake wine.
(3) There is a gold medal pattern on the top of the bottle sticker of Zhenlang Liquor, and the words "Gulinlang Liquor Factory in Sichuan Province" are on the lower left. Fake Langjiu has no medal pattern, and the name of the factory is generally written as "Langjiu Distillery in Zuo Lin, Sichuan Province", which is one word different from the real name.
Appearance appraisal! !
Trademark: Langjiu trademark is a fully registered trademark (including font, color, pattern, etc. ), with an eye-catching big word "Lang" on a red background and black characters, and a "gold medal pattern" and a seal character "Nine" in the lower right corner of the word. These three parts are obviously concave and convex. The word "Lang" is uniform and accurate in color matching, and the layout has a strong sense of color. It is impossible without good printing equipment and technology. So far, this feature can not be achieved by counterfeiting trademarks. In addition, the purpose of comprehensive registration is to prevent counterfeiting and infringement. According to the Notice of the State Administration for Industry and Commerce (87) on Several Opinions on Handling Cases of Infringement of the Exclusive Right of Langjiu Trademark, all trademarks similar to the word "Lang" belong to trademark infringement.
Description on the back label: It conforms to (94) General Standard for Food Labeling, and the items (10) are complete. All ex-factory products must be marked with production date and batch number, and the printing color is 1996 65438+ 10/month 1 blue. The batch number is six digits (since the first batch of products in 2000, the production batch number is eight digits, and both the batch number and the production date are Arabic numerals), and the production date is marked in the morning or afternoon of xxxx.
Bottle cap: A silver-white disposable anti-theft cap made of excellent aluminum is adopted, and the words "China Famous Wine" and "Lang" and the English letters "Lang Wine, China Famous Wine" are printed on the top surface. It is characterized by good smoothness of the bottle cap, and the pure white plastic pad in the bottle cap is thick and hard, which is not easy to pry out.
Outer packing box: the material is good, and the gift box still has the characters of "Lang" and "Gold Medal Pattern" and "Wine" seal characters, which are as eye-catching and distinctive as the trademark. These three parts have outstanding concave-convex feeling, and the mixed color of Lang characters is even and accurate, without shadow. The composite film of the gift box is of good quality.
④ Evaluation of wine style
The main characteristics of Langjiu are obvious sauce flavor, mellow and refreshing, and long aftertaste. Its comments are as follows: the appearance is colorless (or yellowish) transparent, without suspended matter and precipitation; The aroma has a prominent sauce flavor, elegant and delicate, and the empty cup remains fragrant; The taste is mellow, the sauce flavor is obvious and the aftertaste is long.
(5) General characteristics and identification methods of counterfeit products.
Use a bottle similar to Langjiu, stick a fake trademark and a sticker on the back, fill it with inferior wine and put it in a fake gift box. These counterfeit trademarks and gift boxes are characterized by poor paper quality, inaccurate color mixing, uneven font thickness, inconspicuous concave-convex feeling, unstable arching and color matching, ghost shift, poor film covering quality and rough printing process. The quality of banners is poor, and some words such as "China Famous Langjiu" and "Sichuan Gulin Langjiu Factory" are misprinted, and even the length is not standardized. Real bottles of fake wine with real trademarks are made of recycled wine bottles and gift boxes, which are filled with inferior wine and covered with fake bottle caps. This kind of fake wine should carefully distinguish the material and smoothness of the bottle cap and whether it is covered by a regular capping machine. The stamp of batch number and production date is not standardized (including color, number, location, etc. ), some even put on the market without printing or printing.
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