Why do target customers laugh at you?

It's a dirty little secret: the target customer laughs at you behind your back. Besides, I must admit, so do I. "All of you have the same voice, and all of you say the same thing," revealed a focus group member. "You said,' Our size is just right for you-small enough to ensure personal attention and big enough to finish the work.' "Five companies say so, and five hundred companies say so. Another participant added: "Oh, and you are so proud that you have been in this industry for so many years. It seems that this factor is useful. I have been playing golf for much longer than tiger woods, but it doesn't make me a better golfer. "All this is saying that you must create an attractive marketing password before you start to seriously attract target customers. All your sales information, from online discussions to speeches, should contain these elements of marketing DNA. Here are ten steps to help you create such an important marketing gene: 8. Speak with numbers. Describe in detail your record of providing measurable results to customers. This has nothing to do with how many years you have been in this industry. What is described here is quantifiable success. As accurate as possible. Use elements such as numbers, percentages, and time. 10. Give them an offer they can't refuse. No, I'm not talking about making any suggestions to remind people of Don Corleone in the film The Godfather. Provide free special reports for target customers on your website. You can provide them with valuable information through the mailing list. Promise them that you will protect their privacy and they can opt out of your mailing list at any time. Everything is easy. Don't talk about yourself like others, so you won't be treated like others. Take this advice and you will be the one who laughs last.