Classic sentences of telemarketing skills and vocabulary

Only with the correct business philosophy can we flexibly use the systems of talents, technology, capital and sales. The following are the relevant contents of telemarketing skills and the classic sentences of the speech for everyone, hoping to help readers.

Telemarketing skills and words classic sentences first of all, telemarketers can only rely on? Listening? Going? Do you see it? All the reactions of prospective customers can judge whether the sales direction is correct. Similarly, prospective customers can't see the body language and facial expressions of telemarketers on the phone. Prospective customers can only judge whether they like this salesperson, whether they can trust this person, and decide whether to continue the call process through the voice they hear and the information they send.

Secondly, in the process of telemarketing, if there is no way to interest prospective customers within 20~30 seconds, prospective customers may terminate the call at any time, because they don't like to waste time listening to things that have nothing to do with them unless the call makes them gain something. Therefore, the best sales process is that telemarketers talk about13 of the time and prospective customers talk about 2/3 of the time, which can maintain a good two-way communication mode.

First, you must know who you are calling.

When many salespeople began to introduce themselves and their products, the phone rang once before they found out who they were looking for. As a result, the other party said that you have the wrong number or that I am not someone. There are also salesmen who make mistakes in the name and position of customers, and some even make mistakes in the company name of customers. These mistakes reduce your credibility before you start selling, and in serious cases, you will lose customers. Therefore, every salesman should not think that making a phone call is a very simple matter. Before telemarketing, be sure to find out the customer's information, and more importantly, find out whether the caller has the right to make a purchase decision.

Second, the tone should be steady, the words should be clear and the language should be concise.

Many salesmen are nervous when they pick up the phone because they are afraid of being rejected. Their tone is flustered, they speak too fast and their words are unclear, which will affect your communication with each other. I often get sales calls, but I can't tell the company name clearly, say that I don't invite products, and I can't figure out the purpose, so I have to refuse. Sometimes it takes a few minutes to figure out his purpose, and then sit through his introduction and still don't understand what the product is. Therefore, in telemarketing, you must make your tone steady, so that the other party can hear what you are saying clearly, and it is best to speak standard Mandarin. Telemarketing skills should be as concise as possible, and products must be emphasized to attract customers' attention.

Third, the purpose of the call is clear.

Many of our salespeople didn't think carefully and didn't organize the language before calling. As a result, they made a phone call and found that they didn't say what they should say, and the sales purpose they should achieve was not achieved. For example, I want to call a potential customer of my product. My purpose is to let the other party know more about my products through telephone communication and have the opportunity to buy my products. With this purpose, I will design the simplest product introduction language, and then introduce the performance and price of the product according to the needs of the other party. Finally, leave a deep impression on the other party to achieve the sales purpose. Therefore, telemarketing skills must have a clear purpose when using telemarketing.

Fourth, introduce yourself and your intentions clearly within 1 minute.

This is a very important telemarketing skill. I often get sales calls from the same person, but I never remember his name and company. The reason is that he only introduces himself as Xiao Zhang every time he calls. The company name is very vague, and I can't remember it for a long time. In telemarketing, we must make clear the company name, our own name, product name and cooperation mode. Don't forget to emphasize your name at the end of the call. For example: Manager XXX, nice to meet you. I hope our cooperation will succeed. Please remember that my name is XXX. I will keep in touch with you.

Fifth, do a good job of telephone registration and follow up immediately.

After the telephone salesperson finishes the call, he must make a registration, make a summary and classify the customers. Class A is the most promising. They should call back in the shortest time and try to reach an agreement. Class B is achievable and should be followed up continuously. Even dare to let customers place orders, such as manager XXX. After several communications, I have prepared five products for you. I hope I can deliver it to you today, and I hope you can remit money as soon as possible. Class c has no intention of cooperation. This kind of customer, you should call him from time to time to see what his needs are.

Telemarketing Skills and Words Classic Sentences: What are the key words to impress customers? Collect information? And say:? You can collect information and let professionals in our company introduce it to you. ?

From the other side's point of view, listening to our introduction needs reasons and purposes. In other words, if you want to cooperate, you should listen to our introduction or use it as research materials. Not recommended? As research materials. ? That's tacky.

Suggested statement? As information collection. ?

If you say so, it will sound elegant.

In Japan in the past, no one thought that information cost money. But it's different now. This is an era of discovering value from information. Everyone has such a knowledge that whoever gets high-quality information first will get it.

Commercial victory.

There's nothing like. Collect information? This will attract each other more.

The insurance salesman introduced this product to me so that I could? Collect information? With this idea, the general manager who is a little interested in the product will say:? Well, then, we can transition to meeting each other.

Before listing the correct telemarketing lines, I want to put what I don't like? How to speak? Tell everyone first. ?

? The professionals in our company are in that field. He can go there to see you. ?

In the past, it was common to get an appointment in this way.

However, this happened in an era of low labor costs. At that time, for salespeople, the job was to visit and find interested customers. ? Even if there is no customer requirement, the salesperson will be there? Patrol? So when I visit you, you don't need to feel upset or worried, just listen. ? Just to reassure each other that they use it themselves? Are you patrolling? This statement. But the deception of this statement has been seen through by today's customers. ? Where is the tour? Is to make an appointment with customers and visit at a fixed point! ? My strategy is not to say? A superficial lie? This is the same as what I said before.

Do you really travel in that area? If not, is it necessary to say such reluctant words to uninterested customers?

Besides, it should have been with those who have? Intention? Our customers set a time before introducing the products, but it's really:? It's just that I'm patrolling over there Please listen to this kind of words that make me look humble. Very uncomfortable.

Besides, it will embarrass you to make an appointment with someone who is completely uninterested.

In my opinion, if you think the products, services or information you provide are valuable, then don't say it? Just patrolling? A lie that demeans oneself.

Do I have an appointment? Language pattern? Here's the thing:

What impression will people leave when they hear such words? They'll think you're alone.

? Aboveboard? 、? Strong confidence? . This does not make the other party realize that you are confident and proud of the information you provide!

Nine taboos in telemarketers' speaking skills 1, don't say anything critical.

This is a common problem of many business people, especially newcomers. Sometimes they speak without thinking and blurt out, hurting others before they feel it. A common example, when you see the first sentence of a customer, you say, your building is really difficult to climb! ? This dress doesn't look good. It doesn't suit you at all. ? This tea tastes terrible. ? Or is it? Your business card is so corny! ? Life is more valuable than death! ? These blurted words contain criticism. Although we don't mean to criticize, we just want to make a smooth speech and have an opening statement, which sounds very uncomfortable to customers.

People often say that you are willing to be a cow and a horse with a good word? In other words, everyone wants to be affirmed by the other party, and everyone likes to listen to good words. Why else would there be? Praise and encouragement turn an idiot into a genius, while criticism and complaint turn a genius into an idiot? Who wants to be criticized in this world? Business people are engaged in sales promotion and deal with people every day. Say more compliments, but also pay attention to moderation. Otherwise, people will feel hypocritical and lack sincerity. Compliments in conversation with customers should come from the heart, not aimless compliments. You know, only by being humble can you win people's hearts and convince them.

2. Use less technical terms.

Mr Li has been engaged in life insurance for less than two months. As soon as he went to war, he showed off to customers that he was an insurance expert. They were pressed with a lot of technical terms on the phone, and all the customers felt great pressure. After meeting with customers, Mr. Li developed his professional expertise one after another. What? Free of charge? 、? Rate? 、? Creditor's rights? Beneficiary of creditor's rights? Many technical terms and so on. , so that customers fall into a fog, as if groping in the dark, the other side's aversion mentality. Naturally refused, Mr. Li unconsciously missed the business opportunity of sales promotion. Careful analysis will reveal that when training customers, salesmen treat customers as colleagues and are full of professionalism. How can people accept it? Since I don't understand, how can I buy products? If these terms can be converted into simple words so that people can understand them after listening, then the purpose of communication can be effectively achieved and product sales will be unimpeded.

3, put an end to subjective problems

Some of our newcomers have not been involved in this industry for a long time and have insufficient experience. In the process of interacting with customers, it is inevitable that they cannot grasp the topics of customers. They often discuss some subjective issues with their customers, and finally their opinions will be divided. Some of them won, although they were red-faced and cheeky on some issues. Get the upper hand? However, after the dispute, a business fell through. What's the point of arguing about this subjective question? However, when dealing with such subjective problems, experienced old salespeople will start some discussions from the customer's point of view at first, but in the debate, they will immediately lead the topic to the products they are selling. In a word, I think everything that has nothing to do with sales should be put aside, especially subjective issues. As a salesperson, try to put an end to it, and it is best to avoid talking about it, which will be good for your sales. You'd better not discuss topics that have nothing to do with your sales promotion, such as politics, religion and other topics involving subjective consciousness. No matter what you say is right or wrong, it has no substantive significance to your sales promotion.

4. Don't say exaggerated words.

Don't exaggerate the function of the product! This kind of false behavior, customers will eventually know whether what you said is true or not when they enjoy the product in the future. Just because you want to achieve a temporary sales performance, you must exaggerate the function and value of the product, and you are bound to bury the next one? Time bomb? Once a dispute occurs, the consequences are unimaginable.

Every product has its advantages and disadvantages. As a salesperson, you should stand in an objective perspective, clearly analyze the advantages and disadvantages of products with customers and help customers? Shop around? Only by knowing yourself and the market situation can we convince customers to accept your products. Remind sales staff that any deception and exaggerated lies are natural enemies of sales and will make your career unsustainable.

Step 5 avoid talking about privacy issues

When dealing with customers, it is mainly to grasp each other's needs, rather than talking about privacy issues at once, which is also a common mistake made by our salesmen. Some salesmen will say that I am talking about my privacy. What does it matter? Even if you only talk about your privacy, don't talk about others, and tell your marriage, finance and other situations in detail, can your sales make substantial progress? Maybe you will say, we don't talk about this with our customers, so it's difficult to talk about business directly. It doesn't hurt to talk about it. Actually, this kind? Gossip? It doesn't make sense to say it. Not talking about it is a waste of time, and selling business opportunities is also a waste.

6. No offensive words.

We can often see such a scene, where the words of the business people in the same business are offensive, attacking competitors, and some even say that the other party is worthless, which leads to the unsatisfactory image of the whole industry in people's minds. When most of our salesmen talk about these offensive topics, they lack rational thinking, but they don't know that offensive words and expressions against people, things and things will arouse the resentment of prospective customers, because when you talk, you look at the problem from one angle, and not everyone is on the same angle as you. If you are too subjective, it will be counterproductive and only bad for your sales. I believe that with the development of the times and the strengthening of corporate culture of various companies, aggressive words will never be popular.

7. Ask fewer questions.

In the course of business, you are worried that the prospective customer won't understand every word you say, and you constantly question each other for fear that they won't understand you. You got it? Do you understand what I mean? Do you understand such a simple question? It seems that an elder or teacher questioned these disgusting topics. As we all know, from sales psychology, questioning customers' understanding all the time will lead to customers' dissatisfaction. This way often makes customers feel that they can't get the minimum respect, and rebellious psychology will follow, which can be said to be a taboo in sales.

If you are really worried that the prospective customer will not understand your detailed explanation, you can get to know each other in a tentative tone. Is there anything I need to elaborate on? Maybe this will be more acceptable. Perhaps, when the customer really doesn't understand, he will take the initiative to tell you, or let you explain it again. Here, give the salesman a piece of advice, customers are often smarter than us, and don't replace their advantages with our blind spots at will.

8. Flexible and boring topics

There are some boring topics in sales, you may have to explain them to customers, but these topics can be said that everyone doesn't like to hear, and you even want to doze off after listening. However, due to business pressure, I suggest that you make this statement simple and can be summarized. In this way, customers will not feel tired after listening to it, and your sales will be effective. If you must explain something very important to your customers, then I suggest you don't try your best to force them. In the process of your explanation, you might as well find some short stories and jokes they like to listen to from another angle to stimulate them, and then get back to the point. Maybe it will work better this way. In a word, I personally think that this topic, because it is boring and customers don't like it, you'd better keep it and put it aside. Sometimes it's better to tell the whole story.

9. Avoid indecent words

Everyone wants to be with cultured and hierarchical people, on the contrary, don't want to be with those? Swearing? Communicate with people. Similarly, in our sales, indecent words will definitely have a negative impact on our products. For example, when we sell life insurance, you'd better avoid it? Death? 、? Dead? It's over? Something like that. However, experienced salespeople often use euphemistic words to express these sensitive words when dealing with these indecent words, such as? Lost life? Go out and never come back? And so on to replace these languages that people don't like to hear. Indecent words will greatly reduce the personal image, and it is also something that must be avoided in the sales process.

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