What is Mentou?

The front door of the store refers to a better location near the door in the store, and the front door is the location close to the door.

Storefront, that is, storefront is the facade of a store, and shopfront is a place where merchants conduct trading activities. Generally, a strip shop sign can be set up on the storefront to prominently display the store name and products for sale.

In bustling commercial districts, consumers often first browse the various store signs, large and small, looking for commercial service venues that can achieve their purchasing goals or are worth visiting. Therefore, store signs with high generalization and strong appeal; visual stimulation and psychological impact on consumers are very important. Extended information:

Generally refers to the signboard of a shop. According to their materials and characteristics, they are mainly divided into the following categories:

1. Inkjet door header. Its characteristics are that it is cheap, simple and quick to make, but its disadvantages are that the inkjet print fades quickly and has a short lifespan.

2. Luminous character door head. Its main features are energy saving, environmental protection, durability and high cost performance.

3. Neon lights. It is characterized by rich colors, but its disadvantages are that it is too fragile, not durable, not beautiful enough during the day, and suffers from large light attenuation.

4. LED colorful screen. Its characteristic is that it looks like an ordinary signboard during the day and can display pictures, text, videos and other content at night. The price is lower than that of LED displays and is highly cost-effective.

5. Aluminum-plastic panels. It is characterized by its affordability, relatively simple production, and long-lasting color.

6. Glass. It is characterized by beautiful color, smooth appearance and high grade. Its disadvantage is high cost.

7. Light box. Its characteristics are that the colors are bright and eye-catching during the day and at night, do not fade or deform, and are durable.

The text design of store signs is increasingly valued by businessmen. Some artistic, three-dimensional and advertising store signs that are composed of slogans, affiliations and numbers are constantly emerging. The following points should be paid attention to when designing store sign text:

(1) The shape, size, convex and concave, color, and position of the store name should be considered to facilitate the normal use of the door.

(2) The text content must be consistent with the products sold in this store.

(3) The text should be as concise as possible, the content should be profound, smooth, easy to remember and recognize, so that consumers can understand it at a glance.

(4) Pay attention to popularization of artistic calligraphy and written calligraphy. The deformation of Chinese and foreign artistic calligraphy should not be too fancy, messy or artificial, and the written characters should not be too sloppy. Otherwise, it will be difficult to recognize and cause trouble in production. thus affecting efficiency. Baidu Encyclopedia-Mentou