Wonderful opening remarks.

Wonderful opening remarks. Some people often like to take part in speech contests, but how to stand out from the competition? A long speech will make people feel boring. At this time, you need a wonderful opening remarks. The following is what I arranged. Let's have a look.

A wonderful prologue 1 1, a fascinating beginning.

The main purpose of the opening remarks is to win the attention of the audience. Because the audience's first impression of the speech will soon form, if the opening remarks can't attract them, then the rest will be wasted. Example: Suppose it is 2050. You are 65 years old. You have just received a letter. Open the envelope, there is a check for $65.438 billion. No, you didn't win any lottery tickets. When you realize that your small investment strategy of the past 40 years has finally paid off, you can't help but frown.

2. Outline the main points

Within a few seconds after you start your speech, the audience should have a good understanding of what you are going to say. Don't digress from Wan Li by telling a few jokes or examples, and forget the fundamental goal.

For example, today I will answer three questions, which will help you manage your finances. First, how do you make money? Second, how to invest? Third, how to make big money with small money?

3. Explain to your audience the reason for listening to your speech.

Even if you have caught the audience's attention and clarified the theme of the speech, you must tell the audience why you want to continue listening.

For example, finding the answers to these three questions can really bring unexpected benefits. You only need a little investment and a rigorous attitude, and you can earn $6,543,800+.

The technique of opening remarks

The opening speech only needs a few words, and a longer speech needs several paragraphs. How to effectively attract the audience, lead to the topic, build trust and introduce the main points in a few minutes? The following six skills are tried and tested, so try them: (1) The language is amazing; (2) ask questions; (3) using humor; (4) setting suspense; (5) telling stories; (6) Building trust. Not all these skills can be applied to any speech or any occasion. However, among these skills, you can certainly find at least one that can be fully utilized in your next speech.

1, the language is amazing.

If you want to attract your audience quickly, you should make an amazing speech at the beginning. You may describe an unusual scene, reveal a shocking data, or vividly describe a sensational problem. The audience will not only pay attention suddenly, but also pay close attention, seek more information about your speech and explore the reasons for your speech. Nandako

Heather Larsen, from Northern State University in other states, used a series of amazing words when writing her speech "Upstream", which quickly attracted her audience.

Every 1 1 minute, an American dies of this disease. This number is twice as many as the number of people who died in murder. This year, 40,000 to 60,000 people died of this disease, and the number of deaths in the eight-year Vietnam War was only this number. In the past ten years, the number of people who died of this disease in the United States was three times that of 13, and the number of people who died of AIDS was 30 thousand. This disease will cost you, me and other Americans more than $6 billion in medical expenses this year, and you will lose your ability to work, not to mention the loss of our lives. This wave of breast cancer I'm talking about may directly attack everyone here.

Step 2 ask questions

You can attract the audience by asking some questions related to the central idea. For example:

See this dollar bill? What does it do for you? You can use it to invest, you can save it to buy more expensive items, or you can simply spend it. Although 1 can't buy many things now, on the other hand, children can use this 1 to buy what they like, even if what they buy will hurt them. This 1 dollar can make children get it cheaply and everywhere, but it is very deadly "cool". Obviously, Wilson didn't want her audience to really answer her questions. She just wants them to think about her topic-the danger of inhaling solvents and aerosols.

Step 3 use humor

Humor, if used properly, can achieve good results in attracting the attention of the audience. It helps to ease the atmosphere and make them willing to continue listening to your speech.

The speaker began with his own story and expressed his gratitude for being invited to speak in a humorous tone. For example:

Three company executives tried to define the word "reputation".

The first one said, "Fame is when the White House invites you to meet the President."

The second said, "Fame is an invitation from the White House. While you were there, the phone rang, but the president didn't answer it. "

The third supervisor said, "Neither of you is right. Fame means that you are invited to the White House to meet the president, and then the presidential hotline rings. He took it, listened and said, "This is for you!" " "

Today, I was invited to give a speech here, just like there was a phone call for me at the White House.

Step 4 set suspense

Rebecca Witt studied at the University of Missouri in St. Louis. She once gave a speech to college students to see how she started.

For example:

I am a word consisting of seven letters. I ruined my friendship, my family, my neighborhood and my classmates. I am the biggest killer among teenagers today. I am not an alcoholic, and neither am I. My name is.

Witt's opening remarks aroused the curiosity of the audience and prompted them to continue listening in order to find the answer. So, in order to keep the audience interested, Witt quoted some shocking statistics and raised two thought-provoking questions.

For example:

Why didn't high school take measures? As an integral part of the daily curriculum, why do high schools lack compulsory prevention plans? These questions are very important. That's why I'm speaking here today.

At first, Witt's opening remarks aroused the audience's interest, so they were attracted within a minute or two. But to keep the audience interested after the first two sentences, Witt has to continue to work hard. By quoting data and asking questions, she ensured that her audience remained interested.

Step 5 tell stories

As long as it is related to the theme of your speech, everyone will like touching stories. No matter what kind of speech, opening with a story will leave a deep impression on people. A college student began his speech with the following story: "The field of medical care struggle".

For example:

Tim Dufemile, an emergency nurse in California, became a hero, not because he successfully saved a patient, but because he bravely saved an emergency doctor. A disgruntled patient shot three emergency doctors without warning, causing two minor injuries and one shot in the head and chest. Duffy Miller jumped on the gunman, rescued the seriously injured doctor and rushed to the emergency operating room.

6. Building trust

The reason why the audience listens to your speech is closely related to your credibility. You should make your audience understand that you are qualified to stand here and explain this topic.

When Minister John F. Ferguson spoke at the Veterans Day rally held in a middle school in kirkland, Washington, his opening remarks won the trust of the audience.

For example:

We are gathered here to pay tribute to the American men and women who have served in the military, especially those veterans who participated in the Vietnam War. I am one of them. I served in the United States Marine Corps. I am a member of the Counter-Spy Team 15, just outside the demilitarized zone. Our group is a small part of the intelligence military action force, which is now called Project Phoenix.

John F. Ferguson explained to the audience that he had personally participated in the Vietnam War. He didn't blow his own horn and exaggerate; He just clarified what his task was at that time. His experience is directly related to the theme of war veterans and the purpose of school meetings. Therefore, to the audience, he seems to be more credible.

Wonderful opening remarks II. Make full use of curiosity.

Liu Jiaoshou of Jackson State University said: "Exploration and curiosity seem to be the nature of ordinary people. People are often familiar with and concerned about mysterious things. " For customers, the more unfamiliar, unfamiliar and unfamiliar things, the more they will stimulate their curiosity and arouse their appetite.

As loan officers, we can make full use of curiosity to attract customers' attention, and then grasp customers' concerns through communication with customers and transfer customers' interests to the products we promote. When customers know our true identity and intentions, they may be ready to accept our products.

Second, provide valuable information.

In order to attract customers successfully in the opening remarks, we should not only make full use of customers' curiosity, but also provide customers with valuable information, such as market conditions, the latest national policies, industry trends, competitor information, new technologies and so on. This information is more useful to customers and easier to attract their attention.

In addition, in order to ensure that the information provided by the loan officer to the customer is meaningful, it is necessary to ask the loan officer to consider the problem from the customer's standpoint and think for the customer. He usually grasps the market situation by surfing the Internet, reading newspapers and magazines and reading news. , and enriched his knowledge reserve, so that you will be comfortable when you really meet interested customers.

For example, you can say to customers, "I saw the latest policy on xx on the news, which is very useful for your current loan processing" and so on. Providing customers with valuable information will make them feel good about you.

Third, list successful customer cases.

Customers are often influenced by other people's behavior when considering whether to accept you. Loan officers may want to list a typical customer case when selling products to customers. Through successful examples, they can tell customers that it is reliable to find you to handle business. Learn to grasp the customer's psychology and make good use of it, and there will be good gains.

For example: "Before a customer needed financing100000 yuan, three or four companies failed to make it. Later, I found the investor of 1, provided three credit schemes for the customer to choose from, and finally got the loan successfully. The customer was very satisfied with this case! "

Telling customers a representative success story can not only prove your strength, but also strengthen the momentum of your company and make your words more convincing! Therefore, when communicating with customers, we might as well use typical customer cases to achieve the expected results.

Fourth, introduce yourself under the banner of others.

Learning to introduce yourself under the banner of others is also one of the opening ways that loan officers can use. Tell the customer that you were introduced by his relatives and friends, and even if the customer wants to refuse directly, he will leave more respect for your friend's face. This is what we often say, "Look at the Buddha instead of the monk"!

As soon as the loan officer opens his mouth, he wants to get close to the customer. He might as well do a preliminary survey of customers, get to know the friends around them, and express his goodwill and friendliness through the help of a third party. But it should be noted that he must make sure that there is a real person and must not make it up. Otherwise, once the customer checks, you will show the cloven foot!

For example, "Manager Wang, I am xxx from xxx Company, and your good friend xxx suggested me to come to you. I heard that your company has financing needs recently. It happens that our company is very professional in this field and has served many customers. I thought maybe we could cooperate. I wonder if it is convenient for you to spare five minutes to talk to me now? "

It is a new direction that you can try in your future visits to get customers' goodwill through the help of the third party, so as to achieve the purpose of promotion!

5. Be good at using advantages to impress customers.

The first important point of sales promotion is to make full use of the advantages of your products to convince customers. Through communication with customers, you will find out what customers are concerned about, and grasp the points that customers are concerned about, so you won't make mistakes in promotion.

For example, if the customer thinks the interest rate is high, then you can impress him by talking about discounts; If the customer finds the formalities troublesome, you can impress him by helping the customer prepare materials and simplifying the process. Customers want information to be kept confidential and their families will not be harassed. Then you promise to make a confidentiality agreement with 100% and will not disturb their families at all, and customers will be relieved. ...

Match or compare your advantages or best solution with the needs of customers, so that customers will accept your proposal more easily. Think about the characteristics, advantages and maximum benefits of the company's products as soon as you open your mouth, and sell them to customers around these three points. I believe your chances of success will be greatly improved!