Suggested collection: Ten questions to clarify parents’ purchasing power and course registration needs

Tomorrow is the first day of school, and the enrollment of off-campus training institutions has entered a fierce battle. We must consider not only how parents come to the door, but also how to keep parents. Every time you have one more parent, you have one less opponent, and your chance of surviving in this market will be greater.

Many junior consultants constantly introduce our courses and services to clients when they come, but senior consultants are different. They first inquire about needs, assess clients’ purchasing power, and match purchase courses.

This article is based on ten common consulting techniques summarized by Teacher Zhou Bo after communicating with many consultants. Through these questions, we can evaluate parents’ purchasing power, parents’ attitude towards extracurricular training, and their attitude towards children. level of attention to recommend personalized services and appropriately priced courses.

The questions are as follows:

1. Where have our children been trained before? Have they participated in holiday camp development activities?

2. The weather is very hot today (raining). How did you get here? Is there a traffic jam on the road? Is the car parked well?

3. Have you participated in parent classes? How much time do you spend with your child and helping him with his homework?

4. Which community do you live in and how long does it take to come to class each time? In the future, will the child come by himself or will you drive him to and from school every time?

5. How many children are there in the family? How old is the other child?

6. What type of school do you hope your child will go to in the future? Do you have any plans to study abroad? If we had an overseas study tour, would you be willing to let your children go?

7. If their children take one-to-one VIP courses, many parents will have tuition pressure. You should not, right?

8. Do you usually take your children to travel? Traveling thousands of miles, reading thousands of books, which city is the furthest I have ever visited?

9. Do you usually work at home and take care of your children, or are you also very busy at work? Where to work? Is it convenient to pick up and drop off the children?

10. In your spare time at home, do you usually read more or play with your mobile phone? What do children usually do at home when they are on vacation? Watching TV, playing with mobile phones, or reading and doing homework?

If you don’t believe it, try it and use these techniques skillfully to improve your performance by 20%.

Teacher Zhou Bo shares every day that as long as you practice hard, 30 days will make you different.