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How do customers receive words when they enter the store?
How do customers receive words when they enter the store
How do customers receive words when they enter the store? Language is a form used to express people's feelings, and our sincerity to customers will be displayed through language, so how to speak is very important. Let's share how customers receive words when they enter the store. How to receive customers when they enter the store 1
1. When you meet customers in the morning: Good morning, welcome.
2. When meeting customers at noon or in the evening: Hello, welcome.
3. When the customer needs help: What can I do for you?
4. When asking customers to wait: Sorry, please wait a moment
5. When asking customers to wait: Sorry to keep you waiting.
6. When asking customers to look at the goods: This is the goods you want, please have a look.
7. When the customer doesn't buy the goods after seeing them: Never mind, I hope I can serve you next time.
8. When the goods the customer wants are temporarily out of stock: Sorry that the goods you want are temporarily out of stock, please choose other styles
9. When the customer is invited to pay at the cashier: please pay at the XX cashier.
1. When the customer leaves: Thank you. Welcome to visit next time. How to greet customers when they enter the store 2
1. Greet warmly and convey brand characteristics
The greeting of shop assistants is generally "Hello, welcome". If you just say these words, it is too monotonous and homogeneous, so you might as well say a general welcome sentence with a smile, and then add a sentence about the biggest feature of the brand. Take the clothing store as an example, you can say "Welcome to xx brand, we are a domestic first-line brand".
2. Observe the types of customers
After customers enter the store, they don't rush to talk, but observe the types of customers first. Some customers are active, that is, they will ask you if you don't say anything. And some customers are passive, and may just wander aimlessly. It is more convenient to take corresponding words after distinguishing the types of customers.
3. Asking about your preferences
If you introduce the products immediately, it is easy to miss the customers' appetite, so you might as well ask what kind of products the other party likes first, for the sake of more accurate recommendation and for the sake of bringing them closer together.
4. Recommend products politely
After getting a preliminary understanding of customers' preferences, you can try to recommend products and talk more about the advantages of the products, instead of asking the other party to buy them from the beginning, which is full of utilitarianism.
5. Try to show the customer around the whole store
When showing the customer around the store, you can add some guiding gestures to guide the other person to visit the whole store and increase his stay time, so as to increase the possibility of making a single order.
6. Try to talk to customers often
Talking often can make people jump out of the serious sales atmosphere, make customers feel natural intimacy and bring them closer, so you might as well unload the rigid sales side and talk to each other in a friend's way.
7. Summarizing
what customers should say when they enter the store is a great knowledge. You can refer to many suggestions on the Internet, but it is more important to get your own methods from practice. How to receive customers when they enter the store 3
There are two kinds of customers who enter the store
Different from other sales training, there are many kinds of customers logically. Here, for the sake of simple and easy identification, I divide the customers who enter the store into two kinds:
the first kind of guests, the purpose-oriented guests: those who have the purpose of buying and have clear needs or ideas. They may come straight to the point or ask for their favorite goods, or they may be semi-definite guests who want to buy something, but it is not clear what they want to buy.
the second kind of guests, loitering guests: there are too many loitering guests in shopping malls nowadays. Some of them are just killing time, others are in a bad mood, and go to a variety of shopping malls for fun. A loitering guest doesn't necessarily mean that she can't shop, and she doesn't hesitate to start when she meets her favorite and happy goods. At present, most of the customers in shopping malls are loitering guests, and there will be more and more. According to the survey, 7% of the customers are loitering guests.
The reception of loitering guests and destination guests cannot be exactly the same.
after entering the store, casual guests need space and time to enjoy our well-designed product display and goods.
going on with the above discussion, shouldn't the guests go up and receive them immediately when they enter the store? In particular, most of the guests who come into the store now are loitering guests, and the most taboo to receive them is to receive them immediately. 8% of the time, the answer you get is: I'm just looking around. Obviously, such reception service is problematic.
When a loitering guest enters the store, the salesperson acts correctly.
Looking for a machine
Looking for a machine is to keep your distance from those guests who wander around in twos and threes, observe the guests' actions with the rest of your eyes, and give them a proper space and time to enjoy our goods and display. When the time comes, you will enter the reception and introduction work.
In an open class a few days ago, a senior shopping guide selling milk powder in a supermarket took the opportunity to share her many years' experience. When a customer walked to the shelf of the brand she served, she wouldn't bother the customer immediately, but waited for the customer to browse the product for a few seconds, and immediately introduced it when the customer was about to turn around! This success rate will be relatively much higher.
Let's take a look at what salespeople are looking for. Timing:
A. Eyes shine; (interested)
B, look at the label; (looking for detailed information)
C, look at the goods; (there is a need in this area)
D, raise your face; (Need the help of a shopping guide)
E. Looking for something; (there is a clear demand)
F, stop; (I like it very much)
g. What other time do you think is appropriate; (Your experience is the basis of your judgment)
If you still feel unclear about looking for a machine, let's look at a case.
Case: Fishing:
Everyone can imagine the fishing scene. The well-designed display and colorful goods in the terminal store are delicious bait, and the guests are swimming fish. When they smell the fragrance of the bait, they will gather together, look through it, touch it and ask questions ...
Anyone who is good at fishing knows that it is necessary to seize the opportunity to catch those biting fish. If you catch the hook late, the fish will have run away long ago.
this is looking for a machine!
The "standby" children
patrol the market before serving the training of a brand's shopping guide, and find that the shopping guide is not very active and proactive in the process of receiving and serving customers, so he asks the shopping guide to be active and proactive. At this time, the shopping guide replied: When we were training before, the training teacher asked us to stand by, and we should not receive customers immediately after welcoming guests. We were "on standby"! I almost fainted after listening to it.
It is true that some teachers in the training field will ask the shopping guide to take a "standby" reception action when explaining sales. After studying the terminal and discussing with the sales staff, I feel that "standby" will bring misunderstanding to many shopping guides-waiting, while waiting at the service sales terminal is a negative action. So I changed this action to "looking for a machine".
Looking for a machine has become the second unique secret of clothing sales skills.
Common mistakes in shopping guide:
Follow closely
As soon as the customer enters the store, the shopping guide follows, "This is our latest product", "This one is on sale now" and "What's this ……". The customer turns around without any response, and walks out of the store. The shopping guide follows the door with a sentence: Please walk slowly!
"searchlight" style
When a guest enters the store, the shopping guide looks at the guest's every move like a thief, and turns around with the guest's walking body. Finally, when the guest walks out of the store, he immediately says, "Please walk slowly!"
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