Whose mobile phone is Brother Bee?

Bee Mobile is the blogger of 20 18 "koi fish Incident".

On 20 18, AliPay launched the activity of "China looking for koi fish". After the miracle of 400 million reading in Weibo, koi fish marketing has become a new way for brands to follow suit.

Under the planning of the captain, Brother Bee became the first individual blogger to follow up marketing in koi fish. According to the captain, this Weibo about koi fish was forwarded more than 6,543,800 times, and "Big Brother Bee" rose 6,543,800 times that day. After becoming popular, the advertising fee of "Big Brother Bee" was several million a month, and the highest time was more than 3 million. "At that time, I felt that women's money was really good, so I began to focus on making beauty accounts."

The later development of Big Brother Bee

Burt's Bee mobile phone was invited to participate in Paris Fashion Week and other activities, so they established more than 200 direct customer resources of beauty and lifestyle brands, and later signed contracts to incubate some beauty bloggers. In this process, they built the basic framework of MCN.

20 19, they decided to come to Shenzhen for development and formally established MCN "Ma Zi Media".

20 19-202 1, Ma Zi Media * * * created a circle topic 530+, with a total reading volume of over 68.6 billion, covering life, beauty, entertainment, funny jokes and other fields. Its account number frequently exploded, making it a hot list in Weibo and a frequent visitor in the big window. It is a veritable explosion topic maker.