Briefly describe the process of web design and explain the reasons?

Website structure design includes website column design and website module design, which is a logical expression to determine the service provided by the website and also a hierarchical relationship between pages.

1. The website column can play the role of outlining the amount.

2. The website column has the function of clear navigation.

3. Website modules should be orderly, clear and closely integrated.

Second, the website theme design

Website theme design is actually the design of website visual presentation style. The theme style of the website should fully attract users' attention and provide users with a pleasant visit experience.

1. Design a logo that can reflect the content of the website and put the logo in an eye-catching position on the website.

2. The color of the website should be unified, highlighting the theme color of the website.

3. The same type of images should have the same effect.

4. The website should have a clear slogan.

Third, the type of website layout

1. Chinese font layout

This layout type is divided into upper column, left column, middle content area, right column and bottom footer area, and its shape is similar to a Chinese character. Chinese font structure is a commonly used web page layout structure at present, which is suitable for websites with various information classifications and needs good organization.

2.t-shaped layout

This layout type consists of an upper column, a left column, a content area and a lower column, and its shape is a bit like the word "T" written in English letters. At present, T-shaped websites appear more in the corporate websites of some authoritative organizations, enterprises and institutions.

3. Left and right frame layout

This kind of website is mainly composed of left column and content area, which is relatively simple and mainly used to present wonderful content, and is the first choice for many personal websites and blogs.

4. Layout of upper and lower frames

This kind of website consists of two columns, the upper column is used to place information such as logo and links, and the lower column is used to place web content. Up and down websites are often used for personalized display, and also for enterprise display of enterprise portals.

5. Title text layout

The layout structure of this kind of website consists of an upper column and a content area. The upper column is used to display the title of the article. It is mainly used to display the title of the article, and the content area is used to place the content of the article. This layout is often used in the design of some papers and academic websites.

Website design does not use one of the layout structures listed above alone, but achieves the desired effect by mixing various layout structures, which is often called "comprehensive layout".

Fourth, website page design.

The website page is the final expression of the website. The website page is determined by the quality of the page content and the beauty of the page. The principles to be followed in page design are as follows:

1. conforms to the industry attributes and enterprise characteristics of the enterprise. Customers can intuitively feel the ideas and characteristics conveyed by the enterprise when they open the website.

2. Meet users' browsing habits. According to the importance of website content, users can find the information they need in the shortest time.

3. Meet the user's usage habits. Put the functions that users often use in the eye-catching position of the website.

4. Graphic matching.

5. It is beneficial to search engine optimization. Reduce pictures and animations, and use more text descriptions to make it easier for search engines to include and make it easier for customers to find you.