Why do some people like to play with stalks?

"Stem" is a network term, which often appears in variety shows and short videos. The so-called "stem" is the finishing touch, paving the way for the finishing touch is the misuse of the word "chong". Generally speaking, stalks are used for variety, animation, TV series and other popular things. The meaning of the word "stem" is constantly expanding, from a small period of time to a small episode, and even fragments in the story, such as "height stem", "classic stem", "face bump stem", "romance stem", "creativity stem" and "humor stem".

"It is impossible to work, and it is impossible to work in this life."

With the development of online media, playing "Stalk" is becoming more and more popular, even a national carnival. For example, some time ago, the "yellow long skirt with fluffy hair" was all over the street. Terrier dogs are characterized by coldness, ridicule and carelessness. It may be intentionally created by people, or it may suddenly break out by accident, and people will play with the wind with a playful attitude.

"Pale yellow dress, fluffy hair"

So why on earth does everyone like to play with stalks? This involves a concept called "memetics". Memetics is a new theory based on Darwin's theory of evolution to explain the law of cultural evolution. Refers to the ideas or concepts that people imitate, spread and pass down from generation to generation in the cultural field. Memes use the pronunciation similar to genes, which means "from the same gene leads to similarity", so memes refer to cultural genes. China scholars naturally translate memes into "memes" in order to make people think that memes are imitation phenomena, similar to genes. Genes are transmitted through heredity, but memes are transmitted through imitation, which is the basic unit of culture.

Memes are translated into "memes"

To some extent, memes also contain "stem", but "stem" is a time-sensitive and relatively short-lived phenomenon. Memes can infect people's brains, change people's behavior, and make them focus on promoting this model. For example, as long as someone takes the lead in doing something (such as slogans, fashion expressions, music melodies, inventions, fashion, etc.). ), everyone will imitate it consciously or unconsciously, spread it out, and "hype" it up, becoming a meme phenomenon of "conformity" and "doing things for people".

Herd phenomenon.

So, what kind of "meme" is easier to spread? It mainly includes three points: first, it should be useful to human beings and easier to spread. Secondly, it should be easy to be imitated by the human brain, more easily brainwashed and have a competitive advantage. Finally, it is to find answers to the problems that human beings urgently need to solve. However, the spread of "stalk" should be interesting and entertaining, which is in line with the decompression psychology of the public playing stalk.

Demon brainwashing stems are easier to spread.

From this, we know that people playing with stalks is a memetic phenomenon, and memetics can actually play a greater role. It shows that when a powerful meme is paired with numbers or other content, it will have practical effects. For example, the combination of marketing and advertising strategies with powerful memes may unlock the secrets of viral media sharing and replication, and at the same time make better marketing strategies and operation plans.