What are the project contents included in the complete set of vi design?

It is not an exaggeration to say that shopping malls are like battlefields. Winning on the battlefield not only requires the bravery and fearlessness of the soldiers, but there are also two important factors that determine whether the war can be won: weapons and strategy. Vi design is a necessary competitive weapon in modern business wars. In the early days, vi design was used by only a small number of merchants, so even if it was not very comprehensive and detailed, it would still be lethal to other merchants. But as everyone’s understanding of vi design increases, Strengthening, there are more and more businesses doing vi design. The requirements for Vi design have gradually become higher. With the development of Vi design, if you want to achieve good results, you need to pay more attention and do less than before.

It is precisely because of the differences between market conditions and corporate realities that VI design projects can be selected flexibly. Let’s take a look at what items are included in the entire set of vi design.

Part One:

Enterprise standard characters: the full name and abbreviation of the enterprise in Chinese font, the abbreviation and abbreviation of the enterprise in English font, the full name and abbreviation of the enterprise in grid coordinate drawing, the full name and abbreviation of the enterprise in English Font grid coordinate drawing.

Corporate logo: logo ink draft, logo grid coordinate drawing, logo standardized drawing, logo reverse rendering, corporate logo and logo creative description, logo reserved space and minimum proportion limit.

Corporate symbolic graphics: color drafts of symbolic graphics, usage specifications of symbolic graphics, combination specifications of symbolic graphics, and extended effect drafts of symbolic graphics.

Enterprise standard color planning: enterprise standard colors, auxiliary color series, special color combination table, subordinate industry color identification, background color chroma and hue.

Corporate mascot design: color draft of the mascot and description of the shape, three-dimensional renderings of the corporate mascot, basic dynamics of the mascot, expansion and use specifications, and single-color printing specifications for the corporate mascot shape.

Part 2:

Office supplies: domestic envelope design, letter paper design, salary bag design, file box, file bag design, contract folder design, work permit design, fax paper design , business card design, office stationery design, time card design, flag design, etc.

Public relations product design: greeting card design, calendar design, gift box design, invitation design, handbag design, etc.

Corporate identity system design: corporate door appearance, factory building appearance, movable signs, company name signs, gate entrance instructions, bulletin boards, welcome placards, glass doors, etc.

Standard design of employee clothing: men’s and women’s clothing for management personnel, clothing design for men and women for employees, design of safety helmets, work caps, and clothing for field staff.

Corporate vehicle body image design: official vehicles, commercial vehicles, trucks, shuttle buses, special models, etc.

Product packaging identification: outer box design, gift box packaging, product identification card, sealing glue, wrapping paper design, conference supplies, product series packaging, etc.

Advertising specifications: TV advertising logo freeze-frame, promotional card standard design, wall advertising, network home page layout specifications, CD cover specifications, wall advertising, counter vertical advertising specifications, neon sign performance effects, etc. .