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Urgent request....case analysis of public relations

This is for reference only, I hope it will be helpful to you.

The public relations behavior of Hongqi Cars is mainly based on the following public relations theory:

(1) Public relations is an enterprise or organization that, in order to enhance internal and social public trust and support, In order to create the best social environment for one's own career development, a series of policies and actions are adopted when analyzing and handling various internal and external relationships that one faces.

On the last day of the first training class for leading cadres of key state-owned enterprises, the savvy FAW people seized this rare opportunity to display their new Hongqi sedan to entrepreneurs who were about to return to various places. (...)

(2) It belongs to customer public relations

(3) First of all, FAW people carried out public relations planning and formulated a complete public relations activity plan.

Secondly, it aimed at public relations goals, grasped the public's psychological needs, shouted the slogan "Chinese, ride China's red flag car", and played the national card. On the last day of the first training class for leading cadres of key state-owned enterprises, the new Hongqi sedan produced by the company was displayed to entrepreneurs who were about to return to various places. (…)