Smart Driving Technology MAXIEYE Business Experience: To be Tier 1.5 and fully empower the smart travel market

From simple visual perception product solutions to a series of product forms such as integrated decision-making solutions, integration strategies and intelligent control, smart driving technology MAXIEYE is participating in the smart travel market with a Tier? 1.5 attitude among.

Article丨AutoR smart driving? Zimo

Smart driving technology MAXIEYE visual perception technology is releasing economic potential.

In March 2017, the Ministry of Transport issued the "Safety Technical Conditions for Operating Passenger Vehicles" (JT/T1094-2016) standard and document requirements. From April 1, 2018, all operating passenger vehicles with a length of more than 9 meters will be required to It is necessary to install the LDW system and the forward collision warning function of AEBS. From April 1, 2019, new production vehicles should have other functions of AEBS.

This means that commercial vehicle AEBS will usher in a market explosion. The annual market size is expected to exceed 450,000 units. On this basis, smart driving technology MAXIEYE is based on high-performance visual perception technology. In 2019, it has already It has realized the commercialization of technology and products, achieved 80% market coverage in the commercial bus market, and achieved large-scale mass production and stable revenue.

This is also the beginning of smart driving technology MAXIEYE fully empowering the smart travel market.

Yesterday (March 24), smart driving technology MAXIEYE disclosed for the first time its new brand slogan "Power to Sense" and its Tier 1.5 smart travel industry chain positioning. At the same time, smart driving technology MAXIEYE also announced a new round of industrial investment with strategic support from Ruili Group.

When introducing the future development direction, Zhijia Technology MAXIEYE? CEO Zhou Shengyan said: "Zhijia Technology MAXIEYE will continue to promote the marketization process of products, based on its share advantage in the commercial bus market, and gradually expand its presence in commercial heavy trucks The market is expanding and through open cooperation, the multi-scenario commercial implementation of visual perception technology products in the passenger car and smart travel industries has been achieved."

From 2016 to the release of "Power to Sense". "Power" new brand slogan, intelligent driving technology MAXIEYE focuses its products on the visual perception level.

In the keynote speech at the first session of the press conference, Zhou Shengyan said, “In the process of industrialization of autonomous driving, the entire market has experienced some development processes from ideal to reality, from fanaticism to calmness. . In this process, some knowledge has been accumulated, that is, sensing, as the core technology module of autonomous driving, is the starting point and cornerstone of everything, and continuous improvement of sensing performance and innovative solutions are driving it. It is possible to implement higher-level autonomous driving. ”

At present, the three-process autonomous driving technology from initial seeing to prediction to insight has formed an increasingly smarter and more intelligent system. The clearer the development ideas.

The so-called seeing is actually the first perspective presented by visual perception as an eye of the self-driving car, which is also some of the most basic functions it wants to achieve.

The so-called foresight refers to the perception of the environment, which is gradually developing from the perception of real-time traffic conditions to some perception of predictions.

The so-called insight means that the environment perception system opens up a God's perspective, from the integration of perception-based maps, creation and positioning functions of high-precision maps.

At the online press conference, MAXIEYE, a smart driving technology, demonstrated such a video. This video is a benchmarking visualization result of smart driving monocular vision products and lidar point cloud data. Among them, the hierarchical points The cloud part is just the same field of view of lidar and camera. In the new generation of products, in addition to qualitative improvements in target accuracy, there are also major breakthroughs in various aspects such as target recognition types and effective recognition distances.

How to achieve high-performance and high-precision detection of different sensing target attributes, while also integrating intelligent driving decisions, control strategies and other intelligent functions into products.

This requires a combination of hardware and software.

At the hardware level, smart driving technology MAXIEYE uses a hardware platform that is automotive grade and meets functional safety levels.

In terms of software, it has independent embedded system architecture capabilities and algorithm optimization capabilities based on SOC chips. At the same time, it has independently optimized the underlying platform to maximize the computing power and performance of the chip, so that It can be more suitable for self-developed algorithms and applications.

Ye Chunlan said, “We have maintained different generations of products and developed them asynchronously and parallelly on at least two SOC platforms, which has reduced our dependence on a single supplier to a large extent and comprehensively considered the market, technology iterations, etc. Various factors are continuously optimized and cost reduced to improve the cost performance of the product. ”

Based on this layout, Zhijia Technology MAXIEYE has achieved complete delivery capabilities for algorithm innovation and product implementation.

In terms of large-scale mass production scenarios, MAXIEYE, a smart driving technology, showed a video showing the actual working of mass-produced products.

As you can see from the video, all functional applications of the smart driving technology MAXIEYE support all-weather working environments with different weather and lighting.

Secondly, sensing targets include lane lines, parking lines, zebra crossings, curbs on the ground, mobile targets such as people, vehicles, and cyclists on the ground, as well as all traffic participants such as traffic lights and signs in the air. identification and status monitoring.

Currently, the IFVS series of forward-facing monocular vision sensors developed by MAXIEYE, a smart driving technology, has completed three generations of product iterations. The latest generation IFVS-500 series has monocular ranging accuracy that is close to that of lidar and binocular Visual ranging accuracy.

It is worth mentioning that the smart driving technology MAXIEYE monocular can realize the three-dimensional construction of the three-dimensional terrain and undulating terrain of the road within 80 meters ahead, and its presentation effect is consistent with the road surface scanned by lidar.

Ye Chunlan said, "The third generation of intelligent forward-looking product IFVS500, in addition to the upgrade of ADAS application functions from traditional early warning functions to control functions, has for the first time achieved the benchmarking of lidar at 50 meters. Within the range, it can reach an ultra-high distance detection accuracy close to 1.”

It can be said that this product can directly empower L2 and above autonomous driving perception.

In addition, smart driving technology MAXIEYE also uses deep learning technology to develop and deploy a series of innovative applications such as full-image optical flow, slope estimation, depth estimation, and OTA technology.

In the CRRC smart rail transit system that is put into operation, smart driving technology MAXIEYE also participates in the research and development of virtual track following control as a sensor, assisting CRRC in completing the research and development and implementation of the smart rail express system.

Ye Chunlan revealed, “Great Wall’s upcoming VV7 model is equipped with adaptive laser headlights, and Zhijia is responsible for all the visual perception and lighting control of this function. Among them, It covers a series of virtual reality projection technologies such as distributed lighting technology, virtual instrumentation, vehicle width testing, and dynamic zebra crossings.”

From simple visual perception product solutions to integrated decision-making solutions and integration. With a series of product forms such as strategy and intelligent control, smart driving technology MAXIEYE is participating in the smart travel market with a Tier 1.5 attitude.

This article comes from the author of Autohome Chejiahao and does not represent the views and positions of Autohome.