What does biyu mean?

Biyu is a word composed of two Chinese characters "必" and "鱼". Among them, the word "必" means "certain, inevitable", and the word "鱼" means fish. Therefore, Biyu means "must eat fish", or "must need the nutrition of fish". This word is mostly used to praise the health value of fish food, calling on people to pay attention to a healthy diet and supplement more fish nutrition.

In Chinese culture, fish is a very meaningful symbol. Because the word "fish" is homophonic with "yu", among the people, fish is often used as a representative of wealth, abundance, fertility and other meanings. Therefore, the cultural connotation contained in "Muyu" is not only a concern for the health of fish food, but also an expression of people's pursuit of a rich, happy, and abundant life.

Nowadays, more and more catering companies use "must fish" as their marketing strategy to promote the health value of fish food. For example, in some food festivals, Biyu has become an important sign for tasting fresh seafood; some catering brands also use Biyu as a promotional slogan to attract consumers. Therefore, Biyu is not only a word, but also a cultural connotation, and it is also a concept and practice that is conducive to marketing strategies.