Collection of corporate culture (corporate mission, vision, core values) of the world's top 500 companies

Corporate mission refers to the tasks undertaken by an enterprise due to social responsibilities and obligations or stipulated by its own development. Corporate mission is a rather direct description of corporate image. [1] The philosophical positioning of enterprise production and management, that is, the business concept. The mission determined by the enterprise establishes a basic guiding ideology, principle, direction, business philosophy, etc. for the enterprise. It is not a specific strategic goal of the enterprise, or it exists abstractly and may not be expressed in words, but it affects the decision-making and management of operators. thinking.

Vision is an image depiction of a future scenario that is formed jointly by organizational leaders and organizational members and has the ability to guide and inspire organizational members. It provides directionality in an uncertain and unstable environment. Long-term orientation focuses organizational activities on a core focus target state, enabling the organization and its members to persevere in the face of chaos or structural inertial resistance and continue to follow clear directions, steps and paths; and Through the vision, we can effectively cultivate and encourage all members within the organization to improve their functions, stimulate their personal potential, and encourage members to do their best, increase organizational productivity, and achieve the organizational goal of customer satisfaction. Therefore, vision is influenced by the beliefs and values ??of leaders and organizational members, and the purpose of the organization. It is an idea that achieves a future image of the future development expectations of the organization and individuals. It will guide or influence the actions and behaviors of the organization and its members.

Core values, simply put, are the standards of right and wrong and the code of conduct that a certain social group follows when judging social affairs. Core values ??refer to the ultimate beliefs that an enterprise must have. It is an important part that plays a leading role in corporate philosophy. It is a series of guidelines for solving how an enterprise handles internal and external conflicts in its development, such as the enterprise's relationship with the market, its relationship with the market, and its relationship with the market. The opinions or attitudes of customers, employees, etc., which affect and indicate the company's stance on how to survive.

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