Another century-old car brand was born! How did the stubborn Mazda become a century-old shop?

"You go to Mazda, no wonder you will be stuck in traffic. “

▲ The root of all evil

This line in the movie "Black Gold" is often used by us to ridicule Mazda, but it is such an interesting and firm brand that it celebrated its centenary birthday before the more famous Toyota and Honda, and has become another century-old shop after Japanese brands Daihatsu and Subaru, a young and energetic century-old shop.

Most domestic consumers' understanding of Mazda began in Hainan Mazda. Of course, some of them, such as special agents, learned this from the RX-7 driven by Takahashi Ryousuke in "Initial D", but in any case, these can only be regarded as the modern history of Mazda. Looking back on the development history of Mazda in the last century, you will find that it is destined to be different from other Japanese brands.

Mazdano (193 1 year)

1920, Noda Haizhong founded Toyo Cork Industrial Company in Hiroshima, but he became seriously ill the next year. In order to continue his career (actually producing wine bottle corks), he handed over the responsibility of the company's president to Jujiro Matsuda who came back from Osaka, but Song Tian was obviously not satisfied with the tinkering with cork products. 1927, he changed the company name to Toyo Industrial Co., Ltd., 193 1 year, and the brand's first three-wheeled motorcycle Mazda came out, which was the first appearance of Mazda brand name, and it was fixed as the brand name of the company from now on.

As for why it should be named Mazda, on the one hand, it sounds similar to Jujiro Matsuda's surname Matsuda; on the other hand, it refers to god of light's surname Ahumazda, which is Zoroastrianism in ancient Persia. Otherwise, China's Mazda will now be called Songtian, which sounds like fake brands of Toyota and Honda.

Mazda trademark (1936)

Speaking back to Jujiro Matsuda himself, he was very interested in the machinery industry since he was a child. By inventing "Song Tian Water Pump", the factory made its first bucket of gold. It's no wonder why Cork made cars, but at the same time he contracted the production of Sakamoto rifles from the Japanese Army, which successfully expanded the company scale of Toyo Industries.

But now that you have eaten the rice bowl of arms, you can't escape the sanctions of arms. As mentioned above, the headquarters of Toyo Industry is in Hiroshima. Yes,1At 8: 00 a.m. on August 6, 945, the US military dropped an atomic bomb over Hiroshima, and Jujiro Matsuda survived, just like the plot in the movie Wolverine 2, but employees in other industries in Toyo were not so lucky.

R360 coupe (1960)

After World War II, Japan was very anxious, and the economical, practical, compact and flexible K-car was vigorously promoted by the government. Mazda naturally followed the trend and entered this field, with R360 COUPE as the representative. It produced 23,465,438+07 cars with a production of 65,438+0,960, accounting for 64.8% of the total production of Japanese K-cars, and achieved great success. Then in 196 1 year, Mazda signed a contract with German Ensu Automobile Factory (the predecessor of Audi) to acquire the technology of Wankel engine, which is a rotary engine that most Mazda fans are considering.

Fashion movement (1967)

787 b( 199 1 year)

1967, Mazda launched the Cosmo Sport sports car, which is the first car equipped with a mass-produced rotary engine in history. Of course, it is too old for consumers to hear now, but RX-7 and RX-8 always know about it, but the peak of the rotary engine is definitely Mazda 787B, which is equipped with a 2.6L rotary engine and the original factory code is R26B. In 199 1, he won the championship on the battlefield of the 24 Hours of Le Mans. Absolute strength also forced the championship to modify the rules of Group C cars, stipulating that cars equipped with rotor engines should not leave the competition. Although the original rules were restored in 1993, so far, only Mazda has won this honor among cars equipped with rotary engines.

MX-5（ 1989）

The rotating engine won Mazda honor and put it in crisis. Before Mazda 787B won the 24 Hours of Le Mans, the high research and development cost of rotary engine and the oil crisis made it difficult. Fortunately, the capital injection from Sumitomo Bank (now sumitomo mitsui banking corporation) helped it get rid of the economic crisis. Ford Motor Company owned about 25% of Mazda from 65438 to 0979.

RX-7 FD( 199 1 year)

In 1980s, Mazda became a "Mazda Joint-stock Company" after sufficient funds, which seemed to have a bright future. However,1980s coincided with Japan's bubble economy period, and the rapid expansion of Mazda's sub-brands and sales channels made it fall into business crisis again, and Ford also got out of the predicament again until 1996, which held Mazda shares all the time. However, the story of their love and killing each other is too long to repeat. Throughout the1990s, Mazda didn't have many bright spots except RX-7 and MX-5.

Mazda 6(2002)

Time has entered 2 1 century. With the appearance of mazda 6 and the slogan of ZOOM-ZOOM, Mazda got rid of the long-term sluggish sales, but at the same time, it also lost a little attraction, such as rotor engine technology, but is it still a Mazda without tricks? In 20 10, Mazda put forward the blue sky technology, the main purpose of which is to optimize the main components such as gasoline and diesel engines, manual and automatic gearboxes, chassis and body structure. Now it has been applied to our familiar Artz, CX-4 and other models, which can be said to be widely praised.

Mazda 3 Skyactiv-X(20 19)

But this is not the limit of Mazda. On the new generation Mazda 3 Chuangchi Blue Sky -X model, the new car is equipped with a new compression ignition engine. The so-called compression ignition means that the combustion of the mixture does not need spark plug ignition, but directly depends on the movement of the cylinder piston to compress it to combustion, which can greatly improve the power and fuel economy of the engine. In addition, the straight six engine and rear drive platform will also be applied to Mazda's models in the past two years. Nowadays, with electrification becoming the mainstream, Mazda, which is doing the opposite, looks more cordial. It's you, Mazda

In 100, Mazda brought us many black technologies such as classic models and engines. Although the agent is not the boss of Mazda, this does not hinder the love for Mazda. In the future, if Mazda China can improve the introduction and practicability of its models, I believe we can gain more fans, and 100 is not the end. I believe Mazda's next 65,438,000 years will be even more exciting!

This article comes from car home, the author of the car manufacturer, and does not represent car home's position.