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What does the TV commercial “Looking for the W-Shaped Woman” mean?
There was an advertisement recently. A handsome young man appeared on the screen, holding up a sign in his hand that read: Looking for W-shaped women. A search box appears at the bottom of the screen. At the end of the advertisement, no brand name appeared, which aroused strong interest among netizens. Netizens’ guesses: 1. Perfect woman 2. W-shaped chin 3. Strong-willed woman 4. Volkswagen sedan logo 5. A woman with strong sexual ability 6. A gentle, considerate, and tolerant woman. . . . . . "W-shaped" is originally the name of a certain women's product brand. This advertisement is to increase brand awareness. This advertisement was specially planned to attract everyone's attention and make everyone think that "W-shaped" is equivalent to a body shape synonymous with "S-shaped". Therefore, when everyone solves the problem of "W-shape", they will always find the meaning of "W-shape" itself, which serves the ultimate purpose of brand promotion. The "Looking for W-Shaped Women" ad is actually a kind of product placement.
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