How to build your own Wechat business team?

1. A good team name in Wechat business

Products need brands, so do teams, so each of us should give the team a team name that is easy to remember, loud and positive. For example, my apprentice, Sister Bird's Nest, whose team is called Bird's Nest Corps, and my team is called Chai Gongzi Team and so on. Your team name should be consistent with your own personality, so that people can think of you when they hear your team name. When they see Chai Gongzi's team, they will definitely know that it is our agent and our team.

Why do you need a team name? It is easy to spread and attract more outstanding people to join your array. For example, you can design your brand and make it into flags and banners, which can be displayed when your team meets and participates in some large-scale meetings, which can spread it many times and promote it in the circle of friends.

Second, a charismatic leader

A team leader is very important. Just like a country or a company, the leader determines some development prospects of the country and the company. As the leader of Wechat business's team, he must have certain appeal, influence and appeal, and he must take the lead. The following team members will follow your example and take you as their goal, and follow you with absolute obedience. As the soul and backbone of the whole team, if we don't do a good job, what can we talk about to lead everyone, and why should others follow you?

Third, set an example and set a benchmark

I set some examples and benchmarks in the team to create an atmosphere of healthy competition and revitalize the whole team. Take Taobao as an example. Every year in double 11, some big brands or some new brands will be packaged and mythologized, so as to attract more companies and brands to join Tmall. So once some agents in the team are doing very well, or making rapid progress, which is worth learning, we must carry out packaging publicity. In this way, we can learn from each other internally, and also form an atmosphere of chasing after each other, which is of great help to enhance the competitiveness of the team.

iv. Team culture

A company is not a company without culture, and a team is not a team without culture. Therefore, we believe that in order to build a fighting team, we must have culture. For example, team slogan, team slogan, team gathering, team spirit, team management system and so on. It's better when there are not many people. Once there are many people, for example, they should be managed by culture and formulation, so that they can be efficient and passionate.

For example, several of my apprentices have a very passionate team. I have been to their group to share, and the atmosphere feels great. They told me that once someone didn't fit in and started a small team, she would kick out of the team. That's right. Just because a little mouse broke a pot of soup. Team is to use * * * the same values, to have cohesion, to go far!

5. Keep cheering up the team

No matter which team it is, it will be tired, lack of fighting spirit and lack of passion after a certain period of time, so we should always cheer up the team, which is also what we often say, or charging. This is definitely not formalism, it is very important. We often organize meetings to give them some positive energy, some good news of the team, stimulate them and make them have confidence in the team and products. As the saying goes, if you are not afraid of being blocked by ten thousand people, you are afraid of surrendering yourself. If a person even loses confidence, it is completely hopeless!

VI. Incentive Policy

In addition to some verbal incentives, we also need some practical rewards, such as sending mobile phones, traveling, monthly prizes, quarterly prizes, red envelopes on holidays, and directional red envelopes for team members' birthdays and weddings. Some incentive policies should be announced in advance, rewarded at a certain time, set goals and make plans for teams at all levels, and reward and punish them, so that teams can have passion. In addition to selling goods to make money, they can also get other material or spiritual rewards, which is a very happy thing. Thus, it is necessary to establish a perfect incentive mechanism.

VII. Training mechanism

More and more people have joined Wechat business, especially many small whites. At this time, training is particularly important, so we should often have some internal training, share it ourselves, invite big coffee to share it, or share it with internal elites. The content of sharing should pay attention to practicality, and some articles that cannot be implemented are of little significance. Only by paying attention to practical operation and having cases, otherwise it will violate our original intention of training. There are many kinds of training, such as mentality, Wechat business skills, team management, how to behave, etc. These are the contents of training, and the wider the training, the more effective it will be.