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Brief introduction of street sign advertisement

Street sign advertising has a history of nearly a hundred years, during which its performance and production have undergone many changes. From the early lead-leather street sign advertisements to the color-sprayed street sign advertisements,

From the beginning to today, the media characteristics of street sign advertisements have been consistent. It is characterized by being located in the downtown area. The better the location, the more pedestrians there will be, so the effect of advertising will be stronger. Therefore, the specific environment of the street sign is the road, and its object is the dynamic pedestrians. Therefore, street sign pictures mostly appear in the form of pictures and texts, which are eye-catching and concise, making people clear at a glance and have the visual effect of quickly capturing impressions. Strong three-dimensional sense, reappearing the charm of goods, can most effectively establish the city image of goods (brands), and it is convenient to post and communicate. The materials used also have the functions of rain and sun protection. Street sign advertisements have three main functions, one is to point out the direction, the other is equivalent to public service advertisements, and the third is the sales advertisements of some small enterprises, which are varied and eye-catching! Street sign advertisement is a typical outdoor advertisement.

With the rapid development of commercial product marketing activities, the types and forms of street sign advertisements have also developed. The painting form of plane layout can't make full use of good road media, so the three-dimensional modelling technique connected by long strips is adopted, which is controlled by automatic circuit, so that the street sign advertisements can be turned regularly. In this way, three different advertisements can be placed in the position of a street sign, and it is more eye-catching because of the flip effect. This kind of electric dynamic street sign advertisement is a popular trend in the world today. After the street signs are replaced by paper and flexible materials, there will be more large poster advertisements and large light box advertisements, which are clear as day, whether outdoors or indoors. The internal lighting device is a flexible material rotating on three sides, and the external lighting device is a triangle rotating on three sides. This large multi-screen outdoor billboard is not only dynamic, but also extremely beautiful in shape and has many functions. It can not only convey all kinds of information, but also guide pedestrians to tell the time and forecast the weather. In addition, the back of the street sign has also been beautified into a street sign that can be seen on both sides.