2023 Lantern Festival theme activity plan

7 theme activity plans for the Lantern Festival in 2023

The Lantern Festival is a traditional Chinese festival. Traditional activities include eating glutinous rice balls, appreciating lanterns, guessing word puzzles, etc., which implies reunion. The connotation of sweet auspiciousness and happiness. Do you know how to formulate a theme activity plan for the 2023 Lantern Festival? Now I will bring you the 2023 Lantern Festival theme activity plan, I hope you will like it.

2023 Lantern Festival themed activity plan (Part 1)

1. Purpose of the event

Further enhance the restaurant by holding a series of promotional activities during the Lantern Festival The local popularity allows customers to feel the local influence and popularity of the restaurant, attracts customers, and expands the consumer group, which in turn can increase the store's operating income and expand brand influence. Achieve good word-of-mouth marketing in the local area.

2. Activity content

According to the festival characteristics during the Lantern Festival, choose a promotion method that suits you.

3. In-store decoration and atmosphere

1. Post some pictures related to the Lantern Festival and in-store promotion content posters on the restaurant store, mainly in red, highlighting the festive atmosphere of the festival.

2. The restaurant will arrange gift booths on weekends to carry out targeted promotions for dining guests.

3. Starting from the beginning of February, relevant promotional materials will be played in the store within a certain period of time every noon and evening.

4. Advertising

1. Promotional leaflet.

2. Newspaper advertising.

3. Poster production.

Explanation: Franchise stores that need advertising can contact the planning department in advance to cooperate with them in producing promotional renderings and pre-heat advertising in advance.

5. Promotional division of labor

1. The distribution of leaflets is completed by relevant departments.

2. Each store is specifically responsible for reservations for individual customers and regular customers.

4. The store manager is fully responsible for promotion and reservation work.

6. Specific promotional activities

1. "Large-scale group meal promotion"

Activity content: During the activity, all customers who come to our restaurant to dine can follow the Corresponding number of people enjoy different discounts (except the fifteenth day of the first lunar month).

2 to 4 people can enjoy a 10% discount.

5 to 8 people can enjoy a 20% discount.

Nine to 12 people can enjoy a 20% discount.

Lantern Festival is also the day when Chinese people are most willing to spend money. There is obviously much to be done on how to develop the Lantern Festival market. So how can the catering industry seize the business opportunities contained in Lantern Festival consumption? Of course, we must first conduct market research to accurately grasp the changing trends in people's consumption during the Lantern Festival, and then formulate more targeted promotion strategies. From the new changes in residents’ consumption during the Lantern Festival in the past two years, we can see that Lantern Festival consumption has three obvious characteristics.

The catering industry must grasp the following holiday service-oriented management methods:

a. Housewife type. That is, the restaurant delivers a complete set of semi-finished products or vegetables for the New Year's Eve dinner to households, replacing housewives' previous "busy New Year" activities of steaming buns, making meatballs, and frying peanuts. The restaurant only charges a small processing fee.

b. All-inclusive type. That is, the hotel makes reservations for citizens to dine in the hotel for New Year’s Eve dinner or holiday family banquet. Restaurants and hotels should adhere to the principles of diligence, frugality, high quality and low price, facing citizens, and serving the public, and launch many menus such as "respect the elderly banquet", "love banquet", "care banquet", "family reunion", etc., aiming to bring the working class to the forefront. Pull toward yourself to expand your target market.

c. Series type. In order to adapt to the consumption needs of modern people, restaurants and hotels should launch family-oriented New Year's Eve banquet delivery, "rental chefs", and open guest rooms, karaoke rooms, shower rooms and other leisure and entertainment facilities and places to residents to attract residents to the hotel I am entertained myself during the Lantern Festival.

At the same time, operators in the catering industry should also make a fuss about cultural taste. Food culture should be used as a platform to make people who have worked hard for a year eat relaxed, happy and interesting. Restaurants, restaurants, and teahouses can launch calligraphy and painting photography exhibitions, reading, playing and singing, appreciation of famous music, folklore, acrobatics, magic performances, and activities such as famous chefs teaching customers "unique dishes" in their stores, allowing customers to eat, drink, enjoy, watch, and listen together. In one body, eat smartly, have fun, and get spiritual enjoyment at the same time.

Marketing activities should focus on the following aspects:

"One is cheap, ten are loved". At the end of the year and the end of the year, merchants should, with the purpose of sincerely repaying consumers, carry out promotional activities such as discount sales, free small items when buying large items, "profits every day, daily discounts", etc.

The layout and decoration of the Lantern Festival in the hotel:

1. A pair of golden boys and girls will be placed at the main entrance, which will be used until the Lantern Festival. The hotel provides photo and photo services (guest photo washing fee self-care).

2. Hang gypsophila on the plants outside the hotel, set up a large pot of kumquats on both sides of the hotel’s main entrance, and hang red lanterns on the ceiling. Colorful flags are hung diagonally on the outer lawn.

3. A banner reading "——-The Grand Hotel wishes the people of the city a happy New Year" is hung at the gate.

4. The couplets "Golden Cup Drunken Universe" and "Jade Rabbit Welcome the New Year" are posted on the basalt stones on both sides of the gate as "Congratulations on the New Year".

5. Paper-cut patterns of the Year of the Ox are pasted on the glass doors on both sides of the hotel lobby.

6. Arrange two staff members (the pair selected by the Human Resources Department) at the front entrance of the hotel, wearing calf costumes and calf headgear, to be responsible for serving guests under the age of 10 who come to the hotel to dine. Children were given balloons (one) and fruit candies (2 pieces).

7. Colorful flags are placed on the balcony railings on the third and fourth floors. 2023 Lantern Festival themed activity plan (Part 2)

1. Activity background

On the 15th day of the first lunar month, the Spring Festival is about to pass, and we are welcoming another traditional Chinese festival—— Lantern Festival. The first month of the first lunar month is the first month of the lunar calendar. The ancients called night "xiao", so the fifteenth day of the first lunar month is called the Lantern Festival. The 15th day of the first lunar month is the first full-moon night of the year. It is also the night when the Yuan Dynasty begins and the earth returns to spring. People celebrate this and it is also the continuation of celebrating the New Year. The Lantern Festival is also called the "Shangyuan Festival". The Lantern Festival is a festive festival. The community specially carries out the Lantern Festival celebration activities of "making Lantern Festival, making lanterns, and cooking glutinous rice balls" to create a festive and joyful community atmosphere and celebrate the wonderful festival.

2. Purpose of the activity

1. Inherit the traditional culture of the Lantern Festival

2. Create a lively atmosphere of the Lantern Festival

3. Express the joy of gathering , make exquisite lanterns

3. Event time

14:00-16:00 on __month__, 20__

4. Activity theme

Celebrate the Lantern Festival and make lanterns and glutinous rice balls for reunion

5. Activity location

__Community Activity Center

6. Participating units

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Hosted by:__Community Management Committee.

Co-organizer: __Social Work Office.

7. Target audience

__Minors and parents in the community.

8. Activity content

Social work organization. Minors and parents in the community participated in the "Lantern Festival, making lanterns and boiling glutinous rice balls" activity. Through the process of manually making lanterns and cooking glutinous rice balls, you can experience another kind of joyful gathering during the Lantern Festival. 2023 Lantern Festival theme activity plan (Part 3)

1. Purpose of the activity:

In order to enrich the cultural life of the owners of Gemdale Yijing Community and bring the new interactive communication between property management and owners closer The distance between the platforms and each other allows the owners to feel the traditional culture of the Lantern Festival. According to the company's 20__ annual community cultural activity plan, the "Happy Lantern Festival" activity was carried out.

2. Activity theme:

Lantern Festival riddles

3. Sponsor:

__Gemdale Art Property Customer Service Center

4. Activity Time

March 5, 20__, 9:00-12:00 am (depending on specific circumstances)

5. Activity location:

Community square (sunny), community clubhouse (rainy)

6. Activity objects:

1. Participants: community owners and his family.

2. Invitation method: Send invitations on the east and south gate display screens, bulletin boards, and text messages, and carry out event reminders and publicity at the main entrance of the south gate.

7. Personnel division of labor arrangements:

Customer service supervisor Qian Jin is responsible for preparing 20 lanterns, 400 riddles, and purchasing riddle answers and prizes. One member of the customer service department is on duty at the front desk, and the rest of the customer service staff The security department is responsible for the layout of the site, hanging lanterns and riddles, and collecting photos. The security department maintains order on site, and the cleaning department is responsible for the hygiene of the event site.

8. Activity content and process:

1. In the early stage of the event, send text messages to owners to inform them of the Lantern Festival activities and remind them that they can make their own lanterns to display during the Lantern Festival. Those with outstanding works will receive A set of exquisite gift cups.

2. In the early stage of the event, the customer service department prepares the balloons to be arranged on the day of the event and the gift balloons to be given to the children.

3. On the day of the event, the customer service department will arrange the scene: hang lanterns, lantern riddles, arrange balloons to add a festive atmosphere, and prepare balloons for children and prizes for guessing lantern riddles.

4. On the day of the event, the owners come to participate in the event on their own.

5. The owners will display the lanterns they made, and the most beautiful lanterns will be rewarded with a set of exquisite gift cups.

6. The customer service manager delivered a speech announcing the start of the Lantern Festival riddle guessing activity.

7. Owners participate in the event, and those who guess the correct answer can redeem corresponding prizes.

8. Send glutinous rice balls to the owners.

9. When the activity is over, clean up the venue.

9. Game rules:

After guessing the answer according to the content of the riddle, write down the code and answer of the riddle and bring it to the staff of the management office to redeem the prize. If the answer matches the answer of the riddle, The answer is controversial, and the staff’s answer will ultimately prevail.

Prize redemption:

1. Guess 4 lantern riddles correctly: a bottle of drink. (30 bottles)

2. Guess 6 lantern riddles correctly: a bag of washing powder. (10 bags)

3. Guess 8 lantern riddles correctly: a carton of milk. (2 boxes)

4. Guess 10 lantern riddles correctly: a rice cooker. (1)

Each person is limited to guessing 10 lantern riddles.

10. Activity Summary:

Organize the photos collected during the activity and summarize what was not done well in the activity so that we can do better next time. 2023 Lantern Festival theme activity plan (Part 4)

1. Guiding ideology

20__ National Street Lantern Festival Cultural Festival activities "to enrich the people and strengthen the district to build harmony, and everyone to celebrate the Lantern Festival" " is the theme of the event, which aims to enrich the festival cultural life of the general public through various forms, rich content, educational and entertaining activities and large-scale cultural activities that are popular with the masses, and create a festival cultural brand and folk art masterpieces, and then provide services to the whole region. The vigorous economic and social development creates a positive cultural atmosphere, stimulates the enthusiasm of people of all ethnic groups to build a modern central city that is ecologically harmonious, livable and suitable for work, and enhances the happiness and sense of belonging of residents in the jurisdiction.

2. Activity Arrangement

(1) "Ten Ten Thousand" Series Activities

1. Ten Thousand Chinese New Year Lantern Riddles Party

Event time: 18:00-21:00 on the twelfth day of the first lunar month

9:00-23:00 on the 13th to 15th day of the first lunar month

Event location: Bronze Culture Square;

Activity content: Hang 10,000 riddles on 10,000 small lanterns and display them in the Bronze Cultural Square to attract widespread participation from the public with prizes for participation.

2. "Ten Thousands of People Eat Yuanxiao" Activity Time: the fifteenth day of the first lunar month;

Activity location: Science and Technology Street, Tiexi New District;

Activity content: In The Lantern Festival was cooked and eaten on-site at Science and Technology Street in Tiexi New District, attracting the public to actively participate and heightening the festive atmosphere.

3. Poker Competition for Ten Thousand People

Event time: 12th to 14th of the first lunar month;

Event location: Wanjia Stadium;

Activity content: Hold a poker competition for 10,000 people and chess, checkers, and Go competitions. The office will organize a team of 80 people to participate.

4. "10,000 Gifts" Activity

Activity time: 13th to 15th day of the first lunar month;

Activity location: Wanjia Stadium, Ordos Square, Bronze Cultural Square, Tiexi Park, Youth Palace;

Activity content: Customized small lanterns with the "Macro" Lantern Festival logo, exquisite books, policy, informative and interesting brochures, etc. Small gifts are distributed to the general public.

5. "Thousands of Spring Festival Couplets to Welcome the New Year"

Activity time: from the 15th to the 24th of the twelfth lunar month;

Activity location: towns (streets) and Villages (communities) and major shopping malls and supermarkets in the jurisdiction;

Activity content: Invite well-known calligraphers from the surrounding areas of our city and the local area to write Spring Festival couplets, and jointly print them with commercial banks, insurance companies, shopping malls, supermarkets and other enterprises Exquisite Spring Festival couplets with the "Macro" Lantern Festival Cultural Festival logo were produced and presented to the general public.

6. Ten thousand signature event

Event time: the fourteenth and fifteenth day of the first lunar month;

Event location: Bronze Culture Square;

Activity content: A signature wall will be arranged in the Bronze Cultural Square, and a signature event of 10,000 people with the theme of "Building a Festival Cultural Brand and Developing the Leisure Culture Industry" will be held. Residents are expected to actively participate.

7. "Welcoming the New Year with Thousands of Smiling Faces" Activity

Activity time: 20th of the twelfth lunar month to the 15th of the first lunar month;

Activity content: Organized by the Cultural Affairs Bureau, Education The Bureau took the lead in collecting 10,000 pictures of happy smiling faces from the public, and scrolling them on the large LED screens on the streets to create a happy and peaceful festival atmosphere.

8. Yangko and fitness dance performances for thousands of people

Event time: the fourteenth and fifteenth day of the first lunar month;

Event location: squares in each subdistrict area

9. Ten Thousand Volumes Book Exhibition

Event time: 12th to 22nd of the first lunar month;

Event location: Ordos City Square, Bronze Culture Square;

Activity content: Hold a book exhibition and sales expo to meet the cultural needs of citizens and build a "bookish Dongsheng".

Activity requirements: All communities and villages are required to widely mobilize and conscientiously organize the residents of the jurisdiction and various enterprises and institutions to actively participate in the "Ten Ten Thousand" series of activities arranged by Dongsheng District, so that the general public Have a happy, peaceful and peaceful Spring Festival.

(2) Large-scale cultural activities

1. Large-scale Lantern Festival

Event time: 12th of the first lunar month to 2nd of February;

Event locations: Tiexi Park, Yikezhao Park, Bronze Cultural Square, Wanjia Stadium;

2. Spring Festival Song and Dance Party

Event time: 15:00 on the 13th and 14th of the first lunar month ————18:00;

Activity location: Ordosqat;

3. Jiuqu Yellow River Array Lantern Festival

Activity time: Twelfth day of the first lunar month to the 15th;

Activity location: Tongchuan Town, Hantai Town;

4. Lantern Festival garden party and intangible cultural heritage performance;

Activity time: From the 14th to the 15th day of the first lunar month;

Activity location: Science and Technology Street, Ordos Square, Bronze Culture Square;

5. Square theatrical performance

Activity time: The first lunar month 14th and 15th;

Activity location: Tiexi Park, Ordos Square;

6. Lantern Festival fireworks display

Activity time: the night of the 15th day of the first lunar month 9:00;

Urban location: Plaza on the west side of the Party and Government Building, Luyuan;

7. Movie screening activities

Event time: 14th and 10th of the first lunar month 5;

Venues: Ordos Chat, Hengdian Film and Television City, Ordos Huayan Shang Street Cinema (Dadi Digital Cinema), Youth Palace;

8. Folk Culture Food Street

Activity time: 12th to 15th day of the first lunar month;

Activity location: Science and Technology Street

3. Organizational leadership and division of responsibilities

To ensure Various activities of the Lantern Festival Cultural Festival were carried out smoothly, and a leading group for the 20__ "Macro" Lantern Festival Cultural Festival activities of Minzu Street was specially established. The members are as follows:

4. Work measures and requirements

(1) Strengthen organizational leadership and implement work responsibilities.

Each group must attach great importance to this work, study it carefully, make arrangements in advance, and regard the preparations for the Lantern Festival cultural activities as an important political task. According to the activity arrangement, we must organize and complete their respective work tasks before the Spring Festival, carefully prepare the Lantern Festival cultural feast, and ensure that the entire people have a happy and peaceful Lantern Festival;

(2) Various items The performance must be positive, healthy and uplifting.

The content should reflect the development results of the Dongsheng District and Nationality Subdistrict Offices over the past year, and reflect the spirit of the people of all ethnic groups in the office. 2023 Lantern Festival themed activity plan (Part 5)

February 19, 20__ is my country’s traditional festival - the Lantern Festival. In order to promote the young pioneers of our school to further understand the traditional national festival, our school has specially formulated We have prepared the Lantern Festival activity plan, and hope that each class will prepare in advance and make arrangements so that students can truly understand the customs and habits of our Chinese nation, and then respect and love the traditional culture of our Chinese nation.

1. Activity background:

In order to let students experience, feel and become familiar with the traditional festivals of the nation and love the traditional culture of our Chinese nation. Through this Lantern Festival event, students can experience the charm of Chinese culture firsthand.

2. Purpose of the activity:

Through activities, students can experience, feel and become familiar with my country’s traditional festival - the Lantern Festival; understand the origin and legend of the Lantern Festival, and the customs of the Lantern Festival , students made their own handwritten newspapers and Lantern Lantern works with the theme of the Lantern Festival.

3. Activity Arrangement:

The first stage: Understand the "Lantern Festival"

Arrange students in advance and let them propose ideas around the theme of "Lantern Festival" What do you want to know about the Lantern Festival? You can collect information online or ask people of the previous generation.

The second stage:

1. Students design a handwritten newspaper based on the Lantern Festival activities and the Lantern Festival knowledge they have mastered. Each class of grades three to six must submit five copies for evaluation by the school.

2. Before the Lantern Festival, students collect lantern riddles and make Lantern Festival lantern works. On a class basis, the class teacher (with the assistance of the classroom teacher) prepares the lantern riddles for students to guess the answer. Small prizes will be given to those who guess correctly.

3. After the activity, each class (students in grades three to six) will submit 5 essays about celebrating the Lantern Festival for evaluation.

Taking advantage of the opportunity of the Lantern Festival, our school carried out a series of activities to create a festive atmosphere and cultivate students' awareness of learning in life. The quiz competition was held in the form of a class. The students were very enthusiastic. They experienced the charm of Chinese characters in happiness and applied what they learned. It also enhanced everyone's enthusiasm and interest in learning Chinese characters.

Activities help children feel the profoundness of national culture and appreciate the charm of traditional culture. At the same time, they have a deeper understanding of the Lantern Festival and help children develop good study habits. . 2023 Lantern Festival theme activity plan (Part 6)

1. Activity theme

Feel the influence of traditional culture, enrich the lives of owners and employees, and enhance the relationship between owners and owners, owners and properties Emotional communication in the company; experience the excitement and joyful atmosphere of the festival.

2. Activity location

The wooden pavilion in front of the Huacheng Property Office of Xiangfu and Xiangfu Dongyuan Community

3. Activity time

The fifteenth day of the first lunar month

4. Person in charge of the activity

5. Participants

Owners of each community and company employees

6. Activities Arrangement and layout

1. Venue layout: tie wire around the pavilion and hang lantern riddles on it 2. Prepare various prizes

3. Set up holiday music and take photos

7. Instructions for guessing lantern riddles

Hang 300 lantern riddles in Huacheng, Xiangfu; hang 200 lantern riddles in Dongyuan, Xiangfu; the lantern riddles are divided into three levels according to their difficulty (difficulty) , medium, easy), after guessing the lantern riddles correctly, you can redeem different prizes according to three levels (the prizes are washing powder, toothpaste, water-based pens, etc.). For lantern riddles 1-100, go to table 1 to get the answer; for lantern riddles 101-200, go to table 2 for the answer; for lantern riddles 201-300, go to table 3 for the answer.

8. Prize Redemption Principles

Each time you guess a lantern riddle, you will get a prize. Only after the guesser confirms that the answer is correct at the prize redemption office can he personally take off the lantern riddle and hand it over to the prize redemption office. You can claim the prize only after filling in the answers and signing.

9. Precautions for activities

1. Quiz guessing in an orderly manner and do not make too much noise.

2. If the answer is not correct, the riddle is not allowed to be taken down.

3. The answers must be queued up and orderly. Anyone who violates the rules will be disqualified from guessing. 2023 Lantern Festival themed activity plan (Part 7)

The Lantern Festival is one of the traditional Chinese festivals. In order to enrich the cultural life of employees, activate the festival atmosphere, show the style of employees, enhance the cohesion of employees, and create a good The corporate cultural atmosphere allows employees to celebrate a warm, pleasant and relaxed Lantern Festival. The manufacturing organization organizes a "Love Lantern Festival" cultural activity. The activity plan is drawn up as follows:

1. Activity theme:

Guessing lantern riddles and celebrating the Lantern Festival

2. Activity time:

6:00 pm on February 19, 20__ (the fifteenth day of the first lunar month)

3. Activity location:

Recreation room and basketball court

4. Activity preparation:

1. Before x month __ day, each workshop clerk will be responsible for collecting Various lantern riddles, total number 400, person in charge:.

2. Venue layout: On the morning of March 5, hang up the Lantern Festival lanterns; before getting off work in the afternoon, pull a red ribbon on the roof of the entertainment room and hang the lantern riddles on it; play festive music during the event to enhance the Atmosphere, person in charge:.

3. On the evening of __, the entertainment room organized a guessing activity, answer checking, prize distribution and publicity shooting, etc. The person in charge:.

4. On the evening of __, the basketball court organized fun games, game points redemption, gift distribution and publicity shooting, etc. Person in charge:.

5. The Security Section is responsible for maintaining order during the event. The person in charge is:.

The above persons in charge are requested to meet at least three times before February 15th to discuss the preparation and progress of each responsible matter. The general person in charge will hand over the specific activity process to the department manager on February 16th.

5. Activity rules:

1. The guessing activity must be on-site and the riddles may not be taken away.

2. Each guesser who guesses a lantern riddle must first go to the designated prize redemption office to check the answer. After confirming that it is correct, the inspector will take down the riddle face and hand it over to the prize redemption office. The guesser will register and fill in the correct riddle face. Only after entering the question number, answer, name, department or workshop can you receive the prize.

3. Guess a riddle correctly to redeem a prize. In order to allow more employees to participate in the event, each person is limited to one guess. (To be discussed)

4. 400 riddles:

For the 1st to 100th lantern riddles, go to the prize redemption table to check the answers. For the 101st to 200th lantern riddles, go to the 2nd. Check the answers at the prize redemption table. For riddles 201-300, go to the prize table No. 3 to check the answers. For riddles No. 301-400, go to the prize table No. 4 to check the answers.

5. There are at least 5 game settings, and they can be played at the same time. The person in charge of each game will award points to the winners of each round of the game, and the points can be used to redeem gifts

6. Award settings:

For the lantern riddle activity *** there are 200 prizes, guess If you answer a riddle, you will get one lucky draw. If the lucky draw is successful, you will be redeemed for a prize. Once the prize is redeemed, the event ends. (The content of the lottery is set according to the prizes)

The game activity *** sets 30 gifts. The gifts are placed on the gift table and marked with points. Accumulating a certain amount of points can be exchanged for the desired gift. After the gifts are distributed , the activity ends.

6. Precautions for activities:

1. Quiz guessing in an orderly manner and do not make too much noise.

2. After guessing the answer to the riddle, employees only need to remember the question number and go to the designated prize redemption area to check the answer. They cannot take off the riddle. If the guess is successful, a mark will be placed on the puzzle surface.

3. The answers must be queued up and orderly. Anyone who violates the rules will be disqualified from guessing.

4. Have fun in the game session

7. Activity cost budget:

1. 20 Lantern Festival lanterns, 5 yuan x 20 = 100 yuan

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2. Two sets of red ribbons, 15 yuan x 2 = 30 yuan

3. 200 prizes, 4 yuan x 200 = 800 yuan

4. 30 gifts, 500 yuan (can apply for company products)

Total cost: about 1,500 yuan.