Please comment on "Good wine is not afraid of the deep alley" from the angle of public relations.

On the article "Wine is not afraid of the deep alley"/Simige Pavilion

As the saying goes, wine is not afraid of the depth of the alley, but in today's society, this sentence should be nonsense. Most good wines are sold through deliberate self-packaging.

Comparing wine to an adult talent, when it comes to talent, people will definitely think of Bole. How many people will really understand "Maxima" through the ages? It is not subconscious self-packaging and self-promotion. Of course, the reason why they can call themselves "swift horses" is also because they believe that they are talented, have real skills and are outstanding. They use wisdom to make themselves better in front of the same people, so that others can trust them and be reused by others. Borrowing ancient metaphors, such as "three visits to the thatched cottage", "Jiang Taigong fishing" and "self-recommendation" in the Romance of the Three Kingdoms, I suddenly realized: Is the wine really not afraid of the depth of the alley?

If you want to compare wine to products in daily life, it is the same. Isn't it also through media promotion, packaging and friend introduction? Improve product sales, product performance and brand awareness? Even if compared with peers, the product price, quality and style are very good, reaching the top one or two, and it is cheap, but how many people will know if there is no publicity? With the constant change of rhythm, the market is constantly occupied by new brands, as long as you turn on the TV, walk into the shopping mall, walk into the tourist attractions and so on. Slogans and products in advertisements can be seen everywhere. In order to make advertising slogans, these enterprises and manufacturers make use of consumers' psychology to make attractive publicity, such as "buy one get one free", "give beautiful gifts for flowers 1000 yuan" and "40% discount on holidays". These propaganda are all "means" of enterprises and manufacturers, a "means" that consumers are willing to accept. Are you quietly waiting for the products with good quality and low price to be snapped up? Convinced that "wine is not afraid of the depth of the alley" is the truth? In the waiting time, the products of other enterprises and manufacturers have already entered the life market, occupying the hearts of consumers, starting with the attitude of trial, accepting recognition, and then selling to relatives and friends through language. Finally, there is no doubt that resources will be shared. With the development trend of this kind of business, you have to design carefully from beginning to end. Don't you think it's a bit of a waste of time to bring the product to market?

If you want to treat yourself as a deep alley wine, how to package yourself and how to sell it? If you have this idea in your mind, how can you turn it into action and achieve your goal?

First of all, you should know whether this business is retail, wholesale or foreign import and export by any means. If the business model of the merchant has been determined, we should pay attention to ensuring that the fragrance of the wine remains unchanged, the supply of wine is sufficient, the service is good, the sales volume should be stable, and there should be repeat customers. Otherwise, how do you pay for the brewing? Ensure that you can make continuous progress in your technology and become a road of sustainable development? The fragrance of the wine is still the same. Try it at any time to check whether the ingredients are out of date and need to be supplemented. Then you should be diligent and careful, and don't mix up the ingredients, which will lead to losses. If you want to improve the flavor of wine, then don't make progress, go into life and see which flavors are suitable for people who love to drink, so as to be suitable for all ages and open up a bigger market. Once you enter the market, don't forget to register, because now the efficiency of piracy is too fast to prevent! Speaking of the last topic, that is, stabilizing customers, there are repeat customers, and there are many comments. Good ... a little deep.

To stabilize customers and have repeat customers, we should not only ensure the wine, but also work hard on interpersonal and service.

Interpersonal communication must have a good attitude, a broad mind and contacts in your own circle. You can't teach these things when others teach you. You should keep a kind of perseverance in your heart, and you should explore the accumulation of the sun and the moon by yourself to understand it. Sometimes victory often comes from accidents again and again, so you should have a normal mind about winning or losing. I firmly believe that the phrase "there is a mountain outside the mountain, and there is a sky outside the mountain" applies to anyone.

As for service, we all know that good service has more and more advantages, which is also a negative proof of the reputation of enterprise manufacturers. Don't let us worry about when we can watch TV at home when we are busy with life and work. We hope that professional TV maintenance personnel can solve the problem with a phone call.

If you ask me what the after-sales service of wine is, I can tell you, remember! If the wine can't be sold, you can drink it yourself and give it to friends and relatives as a gift. The last way is that the longer the wine, the better it will taste. After a long time, wine will naturally be valuable. Isn't it? Ah ... wine is still a good thing!