What are the types of poster layouts? What is the best layout for posters on the wall?

How to arrange and design the text of promotional posters?

1. Organize the text in the formatting method

In e-commerce advertisements with complex elements, select text elements based on the overall design The typesetting method is conducive to the organization of text. This is like asking the person with the largest number of people in the department to stand in line first during a staff meeting.

There are three basic text layout methods: center alignment, left alignment and right alignment. We can carry out the overall layout of text elements according to these three most basic layout methods. In this process, we should pay attention to the needs of the overall design framework and choose which alignment method to use based on the overall layout needs.

2. Determine the main reference text

When we design e-commerce advertisements, we usually have a set of main text elements on the page. This group of elements generally directly expresses the design theme. We can use this set of most important text elements as a basis to determine the order and arrangement of other text.

3. Thinking model from the user’s perspective

Interaction psychologists have conducted surveys based on users’ reading logic and found that when people read, they do not read it word for word and then understand the sentence. meaning, but guess what follows while reading. This shows that when arranging text information in e-commerce advertisements, we need to fully consider the logic of text arrangement. Poster layout and composition techniques

Poster layout and composition techniques are as follows:

① Surrounding screen. Rotate and diverge around a center. Or a composition in which figures are arranged in a surrounding manner. It's called a wraparound screen. ②Central symmetrical screen. A symmetrical picture formed by a central vertical axis or horizontal axis or a central point is called a centrally symmetrical picture.

③Diagonal balanced picture. There is a strong sense of movement. A picture in which the main images are distributed diagonally is called a diagonally balanced picture. ④Scatter balanced screen. The theme images vary in size. Or distributed on the screen according to C shape, S shape, etc. And form a picture with a certain sense of spatial perspective. It's called a scatter-balanced picture. ⑤ Flat repetitive screen. There is almost no distinction in size between thematic images. Evenly dispersed or neatly arranged. The picture that produces a repeating effect is called a flat repeating picture. ⑥Compare symmetrical images. The picture is similar to symmetry, but it also shows a staggered contrast relationship between up and down or left and right (that is, contrasting differences). Therefore, a picture that forms a sharp contrast is called a contrasting symmetrical picture. ⑦Balanced picture. The main image is in one corner of the picture, and the secondary image is in the corresponding corner. This is called a balanced picture. ⑧Center relaxing picture. The center of the picture is relaxed, leaving a lot of blank space, and the image is dispersed in parts outside the center to make people daydream. This kind of composition is called a relaxed center picture. What’s the best layout for putting posters on the wall?

There are several common ways to decorate poster walls:

1. Align the top, suitable for exhibitions and displays

2. Align the center line, suitable for large-area walls Face

3. Place it on the partition, the most flexible and fashionable method

4. Surround it, highlight the key points, and attract the eye

5. Place it freely Put it out and show your personality

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