Festival Posters-How to Design Mid-Autumn Festival Posters

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How to design posters and how to make pictures. A poster is a poster that shows a plane space, a product or a design element. Designers need to add relevant content to the picture. Designers need to fully understand the content of the poster and find the points that highlight the design theme. The main content and the prominent part of the secondary content of a poster need pictures with clear themes. If it is a poster for commodity promotion or holiday promotion, the theme content is usually the focus of the design, and the secondary content needs to echo the secondary content. Pay attention to font size. Some friends need to pay attention when using different sizes when designing the cover. I need to remind you that font size is also an important factor. The font color should be appropriate. Using different colors with the same type of text can deepen readers' impression of this book and attract readers to continue reading. Among them, the most important point is to conform to the theme.

How to Design Posters for Mid-Autumn Festival The Mid-Autumn Festival is approaching, and the National Day is approaching, and it has also entered the "Golden September and Silver 10" gold sales season in the traditional sense of merchants. In the face of the upcoming Mid-Autumn Festival promotion, the most important thing is to design an infectious poster, which can instantly catch people's eyes and let customers directly contact with the most important information and be deeply attracted.

The poster design of Mid-Autumn Festival needs to pay attention to the following five principles.

First, the principle of relevance To make the works consistent, we must first adopt the principle of relevance, also known as the grouping principle. Poster designers should first group people, objects and words to improve the communication effect of information, and these choices are inevitably related to products. Secondly, putting all the components together can produce a stronger impact force than a single loose structure. When several similar projects are compared together, these projects form a visual unit, which can give the audience a single message instead of an indirect message. If all the items in the poster are very similar, then the composition of a group of items will make the poster more attractive to others. Other elements will be considered secondary by the audience.

Second, the principle of repetition.

The repetition of shapes, colors or some numerical values can make the work consistent. When a design element is used repeatedly in different parts of a plane, the audience's eyes will naturally follow them, and sometimes even if they are not put together, they will still be regarded as a whole visually. I will subconsciously distinguish them in my mind.

The easiest way to apply repetition is to create a pattern in the background of the poster and then apply it repeatedly. These repeated patterns will produce very interesting visual and composition effects in the background, connecting the elements of the background and the foreground.

Repetition is also an effective strategy to persuade the audience to compare some products. For example, we may put more than a dozen pairs of shoes in advertising posters, but each pair is different. The main message (shoes) is easy for the audience to feel, because this item is used repeatedly in the poster, and then the audience will take a closer look at the different styles of various shoes.

Another popular design technique is to arrange all the same things together, but one of them is different, so as to achieve unexpected results. For example, you can design 15 squares and arrange them into a square, where 14 is blue and one is pink, and it contains the company logo. It is conceivable that this pink color block will become the focus of the audience.

Of course, the principle of repetition can also have a consistent effect on designing a series of posters, whether they are put together or separated at the same time. Repetition of the main elements can create a sense of strength. When you see one element, you will think of another. Repetition of position, color, size or image can enhance recognition and make the audience notice all the information you want to convey.