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The corporate logo of Lemaire Hamburg

The overall composition of 1.logo takes China ancient coins as elements, implying the remarkable economic characteristics and strong commercial atmosphere of western-style fast food, and expressing the beautiful vision of "gathering money for you".

2. Inside the figure are our healthy, lively and intelligent cartoon characters. They hold a special hamburger in their left hand and give a thumbs-up in their right hand, sending a food message to all consumers-don't eat anyone; If you like; If you want to start a business and find a brand, happiness and beauty are your only ones.

3. The upper semicircle of the 3.logo is Chinese "Le LEM Hamburg" and the lower semicircle is English "Lemburger", which symbolizes the perfect integration and seamless connection between Chinese and western food.

4. The 4.logo has bright colors and positive composition, which expresses the firm confidence of the headquarters and all franchisees to strive for the upper reaches with one heart and one mind and build the most influential western-style fast food brand in China.

5. Looking at the overall composition and sub-point layout of this sign, it can be said that it is a combination of static and dynamic, alternating density, breaking and standing. On the one hand, it expresses the harmony and indivisibility of economy and catering culture, on the other hand, it shows the excellent corporate culture of keeping pace with the times, carrying forward the past and inheriting the beauty of Lele.