What is Alibaba's slogan?

Let there be no difficult business in the world.

1. Vision goal

Become a sustainable enterprise in 10 1 year.

Become one of the top ten websites in the world.

As long as you are a businessman, you must use Alibaba.

2. Delegation

Let there be no difficult business in the world!

3. The value system of Alibaba's "Six Pulse Excalibur"

Customer first: pay attention to customers' concerns, provide customers with suggestions and information, and help customers grow.

Teamwork: * * * Enjoy * * * and complete yourself with individuals.

Embrace change: break through yourself and welcome change.

Honesty: Honesty and integrity, keeping promises.

Passion: Never give up and be optimistic.

Dedication: Do extraordinary things with a professional attitude and common heart.

Alibaba has a very popular management concept, that is, the wisdom of the East and the operation of the West. Ma Yun believes that orientals have accumulated profound wisdom, but lack the ability of business operation, such as family style, small books and narrow-mindedness. Many things in the west are guaranteed by the system, while China is guaranteed by people. Therefore, in the management of the company, the operation of capital and the operation of globalization, Ma Yun is unequivocally "totally westernized".

Alibaba has a rule that if you want to be a director or above, you must be educated overseas for 3 ~ 5 years or work for 5 ~ 10 years. Ma Yun said that this is a dead order. 18 people who start a business together can be company commanders or platoon leaders, but those above the head of the team or above the division commander are all invited by Ma Yun from outside. Ma Yun is very satisfied with the existing team. "Alibaba's employees are half technicians and half service personnel. Basically, they have 2 to 3 years of experience in the IT industry. Planners are more creative than me, marketers know the market better than me, and technicians know the technology better than me. My strongest point is to consider the company's strategy and how to compete in Silicon Valley and around the world. "