On the accumulation of innovative argumentative materials

Innovation is the soul of a nation's progress and an inexhaustible motive force for the country's prosperity. We should dare to innovate and break through ourselves. The following are the argumentative materials about innovation that I have compiled for you. Welcome to share!

Demonstration materials about innovation

The value of old newspapers

Discover new value from ordinary things

Old newspapers, if sold to waste collectors, cost about thirty or forty cents a catty. However, there is an old newspaper library on Wujiang Road in Shanghai, which specializes in People's Daily, Guangming Daily, People's Liberation Army Daily and Wen Wei Po. Ordinary newspapers in the 1960s, each with 2 18 yuan, were ordinary newspapers in the 1980s and each with 128 yuan. Ordinary old newspapers that are considered to have no collection value are still selling well. It turns out that the propaganda played by merchants is like this: buy an old birthday newspaper for yourself or your loved ones! Old newspapers that turn yellow in nostalgic packaging have some historical charm. Customers are mainly Shanghai residents in their twenties and thirties. They either buy newspapers on the day they were born to see what happened in the world on the day they were born, or buy newspapers as gifts for their elders to remind them of their youth. The boss's name is Liu Debao, and he is always interested in collecting old newspapers. He positioned the selling point of the old newspaper as a birthday present, which was ingenious, elegant and charming; It can not only satisfy young people's curiosity about the age of birth, but also arouse middle-aged and elderly people's memories of the past years. An old newspaper with 34 cents a catty can be sold to 200 yuan for a high price, which has increased by more than 1000 times, which is extremely high in added value!

6-year-old millionaire

(children's innovation)

In America, a 6-year-old girl became a millionaire. She entered the Guinness Book of World Records as the youngest millionaire and the youngest businessman. Maria was born in a poor Indian family in El Salvador. When she was 6 years old, one day she and her father went to the famous toy dealer Donald? Spector's family was cleaning the windows when they happened to meet spector with a toy in his hand. Spector asked her, Do you like these toys? She replied:? I don't like these toys in your hand. ? Then I counted the shortcomings of these toys one by one. Spector thought this was a different little girl, so she brought her into the house, put all kinds of toys in front of her and asked her for advice.

Maria's opinion is very accurate and to the point. Sparket is very happy to hire her as the company's design consultant and sign a long-term contract. When talking about why 6-year-old Maria was hired as the consultant of the company, spector said this: All toy designers have a common problem, that is, we have already grown up, lost the ability to respond directly, and our vision is outdated and lacking in passion. ? Since then, the toys identified by Little Maria have brought huge profits to the company.

Academician Wang Xuan and? Founder? group

Only by continuous innovation can we be invincible.

Peking University, a famous university enterprise in China? Founder? Academician Wang Xuan, the founder of, as the inventor of the first generation of Chinese character laser phototypesetting system in China, is known as a computer scientist? Contemporary completion? . 1988, Peking University? Founder? Start a business with the financial support of the school of 400,000. Today, its Chinese character laser phototypesetting system has occupied 90% of the domestic market and 80% of the overseas Chinese newspaper market. From 65438 to 0997, it was one of the top 500 enterprises in China with a total output value of nearly 6 billion yuan and profits and taxes of more than 300 million yuan. Wang Xuan also set a successful precedent for China literati to run industry.

All this is the result of innovative ideas. Wang Xuan has always advocated? Hold your head high? ,? Top the sky? In other words, we must have a forward-looking consciousness and base ourselves on the tide of international achievements. ? Site? That is, based on the forefront of the market, development and marketing are closely combined to transform achievements and form industries. First-class scientific research team is directly linked with a strong marketing network, seeking the stimulation of market demand, stimulating innovative ideas and effectively ensuring the all-round leadership of enterprises.

1993, 10 Many famous large companies participated in the competition of China and Hongkong Ming Pao color phototypesetting system. Founder? Even defeated the masters of all walks of life, won the throne, and signed a contract of 10 million US dollars. What happened afterwards? Founder? It also defeated American and Japanese companies, forcing them to quit the China printing market at home and abroad. What about now? Founder? Our goal is to become the world's top 500 by 20 10. If an enterprise wants to be invincible in the world market, it must first have a far-sighted sense of innovation.

turn waste into treasure

(Innovation needs reverse thinking)

At the beginning of 2002, a cargo ship full of scrap steel from the World Trade Center in the United States arrived in Shanghai, and the buyer was Shanghai Baosteel Group. Baosteel bought 50,000 tons of scrap steel at a low price of less than $ 120 per ton. The staff said that the steel quality of the World Trade Center is much higher than that of ordinary scrap steel. It is reported that? Baosteel? In addition to recycling most of the world trade scrap as planned, it is also planned to keep some as souvenirs.

It is understood that in? 9? 1 1? The twin towers of the World Trade Center that collapsed in this incident produced a large amount of scrap steel, with an estimated total of 400,000 tons. There is a few feet thick steel skeleton in the wreckage of the building, and there are a lot of charred steel office furniture such as desks and filing cabinets inside the building. A steel company in new york, USA, has started to sell these scrap steel to the whole world.

Shanghai Baosteel Group is the only enterprise in China that participated in the acquisition of scrap steel of World Trade Center, and it is also the earliest purchaser in the world. ? Baosteel? Mr. Xu of the imported scrap steel group told the reporter that the steel used in the World Trade Center was the best high-quality steel in the world in the 1970s? . Considering the special historical value and commemorative significance of WTO scrap, Baosteel? Our leaders have considered that in addition to making steel from scrap steel, we can also make some scrap steel into handicrafts or souvenirs. Like making a model of the World Trade Center or a small souvenir? .

Lessons from high-end red wine

(cautious innovation)

A prey was caught, but the lion hasn't eaten it yet. If the fox wants to eat, he has to consider: why doesn't the lion eat? Is it because the lion is not hungry and doesn't like to eat, the prey is too small to eat, or it is simply poisonous to eat? If the lion thinks the prey is too small to eat, he can go up and have a full meal, otherwise the consequence can only be poisoned or eaten by the lion.

There is a wine production enterprise in Xinjiang, and the owner of this enterprise also knows that his strength is far from being able to compete with industry giants such as Changyu, Dynasty and Great Wall. However, through market research, they found that high-priced red wine was not involved in these industry giants, and he was secretly pleased. Isn't this the breakthrough point for everyone? After a period of intensive preparations, we focused on launching high-priced red wine, but after entering the market, the turnover soon became ineffective and the enterprise was in trouble.

Later, after investigation, it was found that the red wine at this price was completely dominated by foreign wine. Although these foreign wines are not well-known in China, the idea that foreign wines are superior to national wines is deeply rooted. High-end and high-priced red wine is completely monopolized by foreign wine, and even domestic wine industry giants dare not rashly intervene. However, this enterprise thought it was an industry opportunity, so it rushed in and ate poisonous prey that lions dared not eat.

Innovative arrangement of demonstration materials

Chen Dongsheng's Concept of Innovation

(Innovation does not refuse imitation)

As the leader of the youngest national life insurance company in China, Chen Dongsheng, the current chairman and CEO of Taikang Life Insurance Co., Ltd., has his own understanding of innovation: innovation means taking the lead in imitation.

Chen Dongsheng said? Many people flaunt that breaking the law and acting according to their own will is innovation, and the result is a broken head. There are too many such cases. So I think it is better to follow the gourd painting gourd ladle honestly and find the best gourd painting gourd ladle. ?

Although he holds a doctorate in economics from Wuhan University, Guardian has successfully transformed from a scholar to a businessman despite three years of entrepreneurial experience. But when he 1996 stood at the gate of the insurance industry, Chen Dongsheng was just a student without any practical experience. Chen Dongsheng has found a shortcut to copy the advanced practices accumulated by foreign insurance giants for hundreds of years.

In a few years, Chen Dongsheng visited 2 1 world-class multinational insurance financial groups. From the company structure, marketing model, senior management personnel to the company's decoration style and service facilities, Chen Dongsheng brought them back from abroad.

Taking the lead in imitation made Taikang stand at a high starting point and Chen Dongsheng stand at a high point in China insurance industry.

The secret of Sony's success

(Enterprise innovation needs to constantly develop new products)

? Sony: Research makes it different? This motto, regarded as the motto of the company, is the biggest mystery of Sony's success. Since the company opened in the late 1940s. Do what others have never done and develop new products acceptable to the whole world? . In our work, we should study new situations, develop new technologies, explore new fields, occupy new markets and stay ahead.

One day, Masaru Ibuka saw an American-made tape recorder with beautiful sound quality in the office of the Domestic Press and Education Department of Japan Broadcasting Association. This little-known thing in Japan at that time made Masaru Ibuka immediately realize its huge market potential. He bought its production patent for free. After many experiments, I finally produced my own tape recorder and achieved great success after several innovations.

1954 1 month, Sony bought a patent for transistor production. Because they realized that the wave of upgrading in the field of electronic technology was coming, they produced the world's first pocket transistor radio. Innovation made them two years ahead of their domestic counterparts.

Sony is most willing to use doers who have different experiences and like to be unconventional. In such an environment, Sony people are particularly willing to undertake challenging work. Everyone is active and enterprising, striving for the first place, and the whole enterprise is always full of vitality and vitality.

? Eagle money? The story of turning over

(Innovation is the source of enterprise vitality)

Guangzhou Yingqian Enterprise Group Co., Ltd. is a large-scale food processing enterprise with a history of more than 40 years, which integrates production, management and scientific research, and has the right to import and export. After entering the 1990 s, Eagle money? Gradually lose market vitality: without R&D funds, new products cannot be developed, and even if they are developed, they cannot form a production scale; Lack of funds to open up the market and watch the market be eaten by others? On the eve of the Spring Festival in 2000, the company suffered losses for the seventh year in a row, and its finances were stretched, even its employees were worried about holiday expenses.

To survive? Eagle money? While thoroughly reforming management methods, we will vigorously develop new products. They heard that a certain group in China and Hongkong has one? Diet tea? Our products are very popular in overseas markets, so we actively discuss cooperation with them. In just one month, the team completed the technical research on the weight loss formula submitted by Hong Kong, and named it? Beautiful? Pure natural Chinese medicine health drink has been on the market.

What else? Buy one and get one free?

(innovation is not? Wild. Don's idea? )

When Harry was fifteen or sixteen years old, he worked as a child laborer in a circus and was responsible for selling snacks in the circus. But not many people watch it every time, and even fewer people buy things to eat, especially drinks, and few people care.

One day, an idea came to Harry's mind: give everyone who bought tickets a bag of peanuts to attract the audience. But the boss doesn't agree with this? Wild. Don's idea? . Ha used his meager salary as a guarantee, begged the boss to let him try, and promised to deduct it from his salary if he lost money, and only take half if he earned it. In this way, there will be an extra volunteer propagandist outside the circus performance venue in the future: come to the circus and buy a ticket, and you will get a pack of delicious peanuts! ? In Harry's constant shouting, the audience was several times more than usual.

After the audience entered, little Harry began to sell drinks such as lemon ice. Most viewers will buy a cup when they feel thirsty after eating peanuts. After a circus, the turnover has increased ten times.

The first person to eat crab

Innovation requires great courage.

Innovation is the infinite scenery on the steep mountain peak. To climb the peak of innovation, we must first have infinite courage. Mr. Lu Xun once praised the first person who ate crabs. Because crabs are ugly and fierce, let alone eating them. I am afraid to avoid them when I see them. Innovation also needs this spirit of being the first in the world.

/kloc-in the 0/7th century, a young man in western Europe became one? The first person to eat crabs? . Sailors at that time brought American tomatoes to England. British people who have never seen this red blood-like fruit stay away from tomatoes. They think tomatoes are highly toxic, so they are crowned with them? Wolf peach? Bad name. For decades, no one dared to take a bite. Later, a brave young man ventured to taste one and found it delicious. Therefore, we have a place for tomatoes at the dinner table today.

It takes a lot of courage to eat crabs or tomatoes. In fact, the beginning of all innovation is an adventure without knowing the result. However, if you don't innovate, you will never know what the result is.

Excellent material for innovative composition

Qi Baishi changed his painting method in his later years.

(Innovation needs the courage to break through oneself)

1920, Qi Baishi, who is nearly 60 years old, has achieved perfection in art, but he is not satisfied with the status quo. He hopes to strive for perfection, pursue Excellence and show new ideas.

One day, Chen Shiceng, a master painter, came home. Mr. Qi took out the painting and asked the master to correct me. Chen Shiceng praised Qi Baishi for his superb skills; At the same time, it also points out some shortcomings, hoping that Qi Baishi can find another way and form his own style on this basis. From then on, Qi Baishi closed the door to thank guests, studied hard and deliberately sought novelty. After ten years of hard exploration, he finally walked out of a new art road that broke through himself and surpassed his predecessors!

At this time, qi Baishi got rid of the rough and complicated elements in folk art, combined the simple and meaningful pen and ink of literati painting, and creatively painted with seal cutting and stone pen, and finally formed his own characteristics of both form and spirit and a strong and fresh artistic style, which was unique in China painting circles? Red flowers and ink leaves? The school has reached a higher and brand-new artistic realm.

Unconventional advertisement

(Innovation needs to change the way of thinking)

Cosmetic advertisements, news? Conventional thinking? You should ask a jade girl to be a model; But a cosmetics factory in Nanjing invited a wrinkled old lady to try it on the spot, and then praised the products of the factory. As a result, buyers flocked. According to common sense, should? Wang po sells melons to brag? Can the watch factory insist on its own? Bitter gourd? , solemnly announced to consumers? The watch in our factory is not accurate, and it will be 24 seconds slow in 24 hours. Would you please think twice before buying it? . ? God? The children are sincere, so they put them on? 24 seconds slow? Table.

Everything in the world seems to have a routine, but what if we break it? You might as well open your mind and often have a bright future.

Morgan is the richest man in America, and he was still poor when he took his wife to America when he was young. To make a living, he opened a grocery store to sell eggs. When Morgan sells eggs, he finds that customers often complain that the eggs he sells are small. After a period of observation and summary, he asked his wife to sell eggs. As a result, customers didn't think the eggs were too small. The reason is that Morgan's hand is thick and big, and both of them are an egg, which is placed on the slender hand of a woman and the stout hand of a man. In the buyer's view, this egg is not the same egg. Selling eggs in the hands of slim women. Rough? With what? How are you? Once it is replaced, customers will flock to it, and financial resources will roll in.

Be a bricklayer or train a bricklayer?

(Innovation is the only way to survive)

After World War II, the construction industry in the United States developed greatly, and the price of bricklayers rose, which was reported in many newspapers? Recruit bricklayers? This is a godsend for the unemployed.

Poor Mike came to Chicago from Minneapolis to make a living. After seeing the advertisement, he really regretted why he didn't learn from the bricklayer first, otherwise he wouldn't be running around looking for a job.

A friend dragged him to make up for what he had done, and he went to work as a bricklayer. Although the salary is similar, it is better than unemployment.

Mike doesn't think so. After he calmed down, a unique idea came into being. Since bricklayers are recruited everywhere, where do bricklayers come from? Why don't I hold a training class to provide technical personnel for the landlord?

Thought of here, Mike couldn't help heart. He doesn't know anything about brick technology. How does he train others? However, Mike is not a conformist after all. Through friends, he learned about a skilled bricklayer with many apprentices and persuaded him to start a training class with him.

Soon? Mike bricklayer crash training center? After the listing, many workers who want to be bricklayers but are not qualified flocked, and they are willing to pay high prices for technical training. Later, Mike joined hands with the construction industry to make his? Center? Not only has the function of training, but also can help students arrange employment.

Mike, who doesn't know brick and tile technology, made a fortune in the brick and tile industry.

No one can do everything, so it is possible to meet resistance in a changeable life. People who are flexible in thinking, winding and secluded, and do not understand brick and tile technology can make big money in the brick and tile industry, benefiting from the energy of creative thinking.

raise oneself

(Innovation requires perseverance and persistence to succeed)

A leather merchant likes fishing. The place where he often goes is the Newfoundland fishing ground. One winter morning, the fur trader came to this fishing ground again. Maybe it's because it snowed heavily the night before. It was very cold that day, and the whistling wind blew on my face like a knife. The cobbler made great efforts to cut a hole in the frozen sea and then began to fish. He saw a very interesting phenomenon: the fish caught on the ice quickly froze hard, and as long as the ice did not melt, the fish would not taste bad after three to five days. Can food be kept fresh after freezing? The cobbler asked himself this question. He started the experiment. After many explorations, he found that not only fish can keep fresh under freezing conditions, but also other foods, such as beef and vegetables. He decided to make a machine that can quickly freeze food. The road to groping is difficult. In the process of developing the quick freezing machine, fur traders suffered a lot. But he never gets discouraged. Through repeated experiments and summing up experience, the fur merchant finally succeeded. He applied for a patent from the National Patent Office and sold the technology to General Food Company of the United States at a sky-high price of $3 million. He is the inventor of the first generation refrigerator in the world? Barcelona, USA.

Two calligraphers

(Innovation is the life of art)

There were two famous calligraphers in Qianlong period of Qing Dynasty? Liu Shian and Weng Fanggang. Weng Fanggang imitates the ancients seriously and pays attention to every painting that resembles the previous generation. For example, this horizontal line should belong to Dongpo, Su Like, and this one should be like Li Taibai. Liu Shi 'an not only practiced hard, but also demanded that every painting be different from the ancients and pay attention to nature. One day, these two calligraphers with different styles met. Weng Fanggang sarcastically said to Liu Shian:? Excuse me, dear friend, which word of yours belongs to the ancients? Liu Shi 'an was not angry. On the contrary, he asked with a smile. Excuse me, dear friend, which of your words is your own? Weng Fanggang was suddenly tongue-tied.

It is understandable to attach importance to our predecessors and inherit their achievements. However, any knowledge and skills will always develop forward, and sticking to the rules and not daring to cross the line will only make this knowledge lose its vitality until it dies.

Mr qi Baishi said:? Live like me and die like me. ? If you can't get out of the framework of your predecessors, naturally you won't have your own world.

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