Activity Poster Making-How to Make Activity Posters

How to make an event poster How to make an event poster

How to make event posters? Taobao's career must be inseparable from pictures. From the moment the buyer enters the store, it is natural to react to our home screen poster, so we say that the home screen poster can promote the transformation of the baby in a certain sense, whether it is a detail page poster or a detail poster. So, how to make an activity poster? Below I will share with you some skills of making posters for online shop activities!

First, Taobao must understand when opening a store.

Color matching

And copywriting applications.

The copy and color matching of any picture need to meet several points! Key parts, such as the theme or the information to be expressed, should be highlighted by color or distinguished by font size. Copywriting is also divided into main copy and auxiliary copy. The main text is generally more prominent than the auxiliary text, and some other English or auxiliary texts can be properly matched to make the page more beautiful. In color matching, colors can't interfere with commodities, but can be clearly defined, colors can't be matched at will, and too many colors are too complicated. Color matching, without a certain foundation, will only make the page more chaotic.

Color is one of the most powerful design methods. Different colors have different emotional effects on products, so colors should be purposeful and instructive when used. Colors can be simply divided into three types: cool color, warm color and neutral color. Before making a page, you need to determine the main color and auxiliary color. Let's start with the basic understanding of color.

Here's a hint for everyone. Many friends have basic knowledge of color.

Miss. Du (surname)

There are many in the world. Needless to say, in fact, in PS, there is a roulette wheel with color matching. You can find the window extension function-Kuler, which is the color roulette wheel, in the menu bar at the top of PS. The following is a simple screenshot explaining the recommended combination:

As shown in the figure, each picture matched with the color wheel is the result of the overall color matching of the color wheel, so that you don't have to worry about how to match the colors.

Second, the composition techniques of common Taobao shop poster design

In fact, any poster, we have to think about the layout, where we should make a product or copy, and then determine the structural positioning, layout planning, search materials to find elements, so as to achieve better results in design.

Three, want the poster to stand out, you must know five skills.

1. Create a poster atmosphere through festivals.

Planning holiday posters in advance, using the festive atmosphere to design, so that we can basically use all kinds of holiday elements when designing. For example, Christmas is more festive, and elements can include Santa Claus, gifts, deer and so on. , the main color can be red. At the same time, you can also choose a series of Christmas elements such as Christmas tree, socks, hats, snowflakes, gifts, colored lights, etc., and design them according to the theme and shop style. For example, Dragon Boat Festival: dragon boat, race, zongzi, leaves and other elements.

2. Create a poster atmosphere through the scene.

First of all, the design of the scene poster looks very atmospheric and artistic. Simply deal with the background and show it in copywriting. A good poster, in which the copy accounts for 30%, is a scene poster copy.

Collection type

This is very important. You must blend into the scene to make it look atmospheric.

3. Create a poster atmosphere through theme design.

Theme posters are more common, and the atmosphere created is easy for consumers to sing bad. For example, our theme is

high summer

Then what can be related to the theme is the artistic conception of blue sky, summer, green leaves, flowers and plants, coolness and outing. As long as the elements are determined, then our scene is blue sky and white clouds, and the elements are flowers and plants.

4. Create a poster atmosphere through the color block background color block.

In fact, the coordination of color blocks is

Flat design

A technique, but also an instant popular design technique, through the use of color blocks, modeling and other elements to design poster composition, plane

technique of expression

Let the picture present a simple and clean feeling, and focus on the product. At the same time, flattening technology is also used in many activities.

5. Create a poster atmosphere through three-dimensional artistic conception.

Three-dimensional artistic conception poster design, now many big stores are designed in this direction, which requires the designer's material synthesis skills and imagination. Various design techniques emerge in an endless stream, which of course requires extremely high design skills.

Today, we will share it here. Poster copy, product and background complement each other. As long as you pay attention to the integration of primary and secondary copy, size, color, Chinese and English, spacing, typesetting, color matching and background with some composition skills, I believe you can also make better results.

How to make the poster? In today's society, posters are widely used in various occasions, such as business activities, community propaganda, political propaganda and so on. Making a beautiful propaganda newspaper can attract people's attention, convey information and improve the propaganda effect. However, making a satisfactory picture is not an easy task. It needs many steps, such as preparation, planning, design and production, which need to be carefully considered and handled. In this article, we will introduce how to make posters and recommend a very useful design tool!

Before you start making, you need to have the following preparations: first, determine your purpose and theme. For example, you may need to promote a concert and a promotion, all of which need different themes and contents. Secondly, collect information and materials that need to be displayed, such as pictures, words, signs, etc., with sufficient quality and quantity. Finally, determine the size and proportion of the poster. You can refer to the existing size and proportion, or you can set it yourself as needed.

Before starting production, you need to select a design tool and create a new document. You can choose the right tools according to your own needs and proficiency. If you are not familiar with these tools, I suggest you choose the following one, because its operation is really simple and it is very suitable for Xiaobai. There are some preset templates in the software. You can choose a suitable template according to your own needs. If you have high-quality pictures, you can put them in the center of the poster and add some words.

After adding pictures, you need to add text and logo. Use fonts and colors related to your theme to design the title and body of the publicity newspaper. Add a logo or other graphic elements to increase its appeal. When adding text, you need to pay attention to the font size, color and typesetting. Also make sure that there is enough space between the elements of the poster, and the overall proportion meets your expectations. After the production is completed, it needs to be saved and exported to a format suitable for printing or online publishing. You can also export it to low-resolution JPG or PNG format.

Making posters is not an easy task, but if you have enough preparation and use good design tools, the task will become very simple. I strongly recommend using this design tool to make it. Learn to try!

How to make event posters? In fact, it would be better if you could explain what activities to do!

1: determine the content, time, place, participants and organizers of the activity.

2. Is the poster handmade or PS?

3. Find some pictures that can reflect the theme of the activity as poster patterns.

It's not that hard. What needs to be confirmed is the above. The above points 1 are usually written in your activity planning.

Let me give you an example to learn more about it.

Poster production case: badminton competition

When planning activities, we will write an activity plan, according to the content of the plan, time: this weekend; Venue: badminton court; Participants: students from all over the school; Registration method; Contact person; Organizer: XX Student Union; Knowing this, I began to prepare posters.

I plan to make a hand-painted poster, first find some patterns of badminton and badminton rackets, or think of some ideas around the theme of the activity, and then conceive the layout and typesetting of the poster. After thinking it over, draw the selected or conceived patterns to the corresponding positions, take the badminton competition of XX University as the headline of the poster, and then write the time, place, contestants, registration method, contact person and organizer at the bottom of the poster. You can also add some slogans or slogans that are in line with the activities, such as sports, youth, passion and so on. After these elements are added, you are basically done! The work after the poster is completed is the time and place you consider posting; If you have the ability, make the poster creative and beautiful, so that everyone can see it comfortably and attract people's attention. ) The production process is basically the same as above.