Design skills of facade decoration

There are many skills in facade decoration design. Here are some common techniques:

1. Highlight brand recognition: Brand recognition should be highlighted in the facade design to make it the focus of the store appearance. You can use large signs, neon lights, lighting and other ways to make the brand logo eye-catching and easy to identify.

2. Integration into the surrounding environment: the facade decoration design should be integrated with the surrounding environment and not abrupt. Considering the architectural style, color, cultural background and other factors, the facade decoration should be coordinated with the surrounding shops and streets.

3. Lighting effect: Reasonable use of lighting design can enhance the attractiveness of the facade. Use appropriate lighting to illuminate signs, windows, facades and other parts to create a unique atmosphere and attract customers' attention.

4. Display window design: The window is one of the key points of facade decoration, and the design should highlight product characteristics and brand image. By carefully arranging and displaying goods and using appropriate backgrounds and props, the attractiveness of goods is enhanced.

5. Color matching: Choosing the right color matching can create different atmosphere and mood. We should consider factors such as brand image, target audience and surrounding environment, and choose colors that can reflect brand characteristics and product effects.

6. Material selection: The materials for facade decoration should be durable, easy to clean and match the brand image. Common materials are glass, stone, metal, wood and so on. Select the appropriate materials according to the design requirements.

7. Detail treatment: Paying attention to detail treatment can improve the texture and quality of facade decoration. From the aspects of door and window design, facade modeling and line treatment, every detail is carefully designed to make the overall effect more perfect.

8. Spatial layout: Reasonable spatial layout can improve the utilization efficiency and passenger flow of shops. Considering the setting of display, customer streamline, work area and other functional areas, the facade decoration is both beautiful and practical.

9. Greening decoration: Reasonable arrangement of green plants and flowers can increase the vitality and vitality of the facade. Choose plants suitable for indoor or outdoor, and maintain them regularly to make the facade decoration more natural and pleasant.

10. Make full use of technical means: modern scientific and technological means such as LED display screen and projection device can increase the artistic sense and fashion sense of facade decoration and enhance the image and attractiveness of the store.

The above are some skills of facade decoration design, which can be comprehensively applied according to specific conditions in the design to achieve brand promotion and market appeal.