What are monitoring, computers and offices for? I was looking for a job recently, and a boss asked me if I wanted to do this with him.

Many people in the hairdressing industry want to own their own hairdressing shop after working for a certain period of time. If you want to run a hairdressing shop successfully, you need the store owner to have certain management experience and hairdressing skills, and the preparatory work before opening the shop is also essential. So how should we open a hair salon? (1) Are you ready to open a shop?

Workers in the hairdressing industry want to open their own stores, the first thing to consider is the advantages and disadvantages of working and opening a store. Finally, they should ask themselves: Are you ready to open a shop? Do you have the conditions to open a shop?

There are many conditions for opening a shop, but the main ones are: experience and ability, technology, capital, customers and talents. Shoppers must have the above two or three main conditions to open a shop, otherwise it will easily lead to the failure of opening a shop rashly. Only by making full preparations can we strive for the success of opening a store. The analysis is as follows:

1. Shoppers must have or accumulate certain management experience, ability and hairdressing skills.

Shoppers must have or accumulate certain management experience, ability and hairdressing skills. Shoppers without management experience and hairdressing skills will increase the risk of opening a shop. Shoppers who want to have certain management experience and ability and certain hairdressing skills must study and accumulate in advance. Management experience and ability (including personnel management, marketing, etc. ) and hairdressing skills must be studied before opening a shop (that is, when working), and we should look at how the owners of our shop and other shops do it, analyze their advantages and disadvantages, learn well, know how to avoid bad ones, and think more about management and technical problems at ordinary times.

With the plan to open a shop, first of all, you can let the boss do more work, master more information and learn more, so that you won't suffer; You can also try to work in several stores, especially big stores, even if the salary is lower. You will learn more in big stores. Do more shops and make friends. Maybe you can open your own shop in the future.

Usually, read more books, magazines and VCD about the management of hair salons, take notes, make preparations for opening stores in advance, and strive to be prepared.

In a word, success belongs to those who are prepared. The more prepared, the greater the chance of success.

Shoppers must accumulate or prepare enough funds for opening a shop.

Shoppers must have enough money to open a shop. Too little capital will lead to a great discount on store decoration, equipment procurement, staff salary level and the quality of hairdressing products, and insufficient liquidity will affect the operating effect of hairdressing shops. Furthermore, the competition in the hairdressing industry is becoming more and more fierce, and there are more and more hair salons. It is impossible for a new store to make money at once. Too little money can't support the previous losses, and there may be no funds before making money, leading to the closure of the hairdressing shop. In addition, lack of funds leads to lack of patience and quick success, which may accelerate the failure of opening a store.

The sources of funds for opening a shop are self-owned funds, loans from relatives and friends, bank loans and partners' shares. Of course, if you have enough funds, sole proprietorship will be easier. If the funds are insufficient, we must find shareholders. Shareholders who open a store in partnership can choose non-bank investors, hairdressers, store managers or even ordinary hairdressers, middle-class workers and coolies they have known before. Foreign investors should not only have money, but also have the same goals and ideas, so that they will not end up breaking up because of making money or losing money.

Here we focus on the partner's share capital. Having a suitable partner to open a shop can not only give full play to the complementary advantages of shareholders, but also make up for the lack of funds. But we must make sure that everyone can work together, otherwise we can't give up halfway, which will lead to a breakup and a great loss. It is suggested to draw up a cooperative store opening agreement in advance, and make it clear in the agreement that one person is the major shareholder and controlling party; After the opening of the business, if it is difficult for shareholders to reach an agreement and cooperate, the major shareholder shall exercise the preemptive right of one shareholder, and the acquisition conditions shall be agreed in advance.

Shoppers must have a certain number of customers.

Shoppers must have a certain source of customers and market base. This can speed up the profit-making time of newly opened stores. When the shopkeeper is working, he should consciously serve the existing customers and make them satisfied, appoint you as the person in charge of his or her store and keep in touch frequently. After opening a store, you can guide these guests to your hair salon, so that when you open a new store, there will be enough customers, and at the same time, you will not rely too much on others to bring customers.

Shoppers should be able to attract key talents to join, or even pull them into cooperation.

Before opening the store, the store mainly established a personal image, made friends, and made friends with some hair stylists, middle school workers, coolies and store managers. In this way, when the new store opens, they can be invited to join, ensuring the service and technology of the new store; Otherwise, most employees are newcomers, and they don't know their own quality and work quality until they try. If they don't perform well, changing hairdressers frequently will affect the service level of newly opened stores and lead to unstable customers.

Shopkeepers can not only attract key talents to join the store, but also persuade them to buy shares and cooperate in opening the store. The partner can be a hair stylist, a store manager, a middle school worker, or a coolie I used to know. Employee stock ownership can stabilize employees and improve their enthusiasm; Hairstylist shares can bring customers; The store manager's shareholding ensures the management level of the hairdressing shop. All this depends on the owner persuading others to invest in shares, and the store mainly has a good opening plan to attract people.

5. Shoppers must establish a correct investment mentality.

Shoppers must establish a correct investment mentality. First of all, be prepared for the loss in the early stage of opening, and don't expect to make a profit at once. Just opened, because the management in the store should be gradually straightened out, customers will gradually accumulate and it will take some time to make a profit.

Secondly, opening a shop is a hard job. Don't think that opening a shop is as simple as sitting and counting money. You need to work day and night before opening, and sometimes you don't even have time to eat. There are many problems for you to deal with.

Third, opening a shop requires perseverance, not temporary passion. Things can't be done overnight. They need continuous improvement and gradual progress. You must persevere until you succeed.

Of course, it is impossible for a shopkeeper to wait until all conditions are fully ripe before opening a shop. People who pursue perfection will never achieve anything. Entrepreneurship requires conditions, but it cannot be "conditional". Conditions are dynamic, and some need to be created through our actions. At the same time, opening a store should also bear some risks appropriately, just evaluating the probability of risk, how much risk you can bear and how much possible income; Do it after calculating the cost performance.

(B) the specific steps to open a hairdressing shop

Generally speaking, opening a hair salon requires the following eighteen steps:

1. Determine the positioning of hairdressing salons and formulate business strategies.

It refers to determining what kind of hairdressing salon to open, and how to strategically acquire customers and win among many competitors, thus ensuring profitability. This is the first major problem to be solved in developing corridors.

2. Raise money for opening a shop

Refers to obtaining funds in various forms. Without enough funds, hairdressing salons will not be able to open, even if they barely open, it will have a negative impact on business.

3. Choose a store location and rent a store.

In order to ensure the smooth operation in the future, it refers to choosing a suitable store site and going through the formalities of renting a store. Choosing the right store location is half the battle. Whether the business district where the hairdresser is located is crowded or not, and whether the transportation is convenient or not are all the reasons that affect the number of irregular guests.

First, take a map of this area with the city center as the center point, and then draw a circle of100m,150m, 200m, 300m, 500m, 800m,1000m. Then predict the number of beauty salons and barbershops according to the location and the grade of accommodation area. The number of people can be calculated according to the population of the area × 18%, and the consumption level of this area can be budgeted, and the locations of shops in the same industry can be marked on the map to identify competitors.

4. Shop design and decoration

After determining the competitors, consider the decoration of the store. According to a survey data, 52% of consumers aged between 8 and 45 in/kloc-0 said that they attach great importance to the design of hair salons and beauty salons. So what problems should we pay attention to when designing a storefront? The following aspects can be explained:

shop signs

Signboard is a "face" that directly reflects the image of the store and a billboard that highlights the operation and culture of the store. Pay attention to color matching, generally with dark color as the main body to attract attention.

Shop style

According to the decoration style, show the culture and professional atmosphere of the store, let customers accept and recognize the business philosophy of the store, and draw the business items and prices at the same time, so that customers can see at a glance. The determination of style should be different from that of other peers. Appropriately embellish a little high-end handicrafts to highlight the level of corporate culture.

Shop tone

To make customers sit down, maintain emotional stability, make customers feel relaxed, comfortable, warm, and have a sense of trust and security, then the color in the store is even more important. Dark colors can make people feel uneasy, produce impatience and mood swings, and they can't sit down. In short, the color in the store must be light and light. Thereby relieve that tension of employees and customer.

The atmosphere in the shop is fixed.

Older hair salons and beauty salons like classical design, while newly opened hair salons and beauty salons like trendy design. Emotional framework is based on the determination of consumer groups and the needs of customers. Too much luxury will stop customers. Too simplistic will make customers feel that the grade is too low. Secondly, your personality and the image that the store needs to display are the key points you should consider, which requires "just right" to deal with some contradictions in the freeze-frame.

working range

Generally, it accounts for three-quarters or two-thirds of the entire store area (depending on the situation). The operation area is a place to serve customers directly. The requirements are loose, neat and comfortable, and the convenience and smoothness of customers should also be considered. Music must be in the north-central tune, and elegant classical songs are preferred. Mirrors should be bright, chairs and beds should be exquisite, unique in shape and uniform in color.

lavatory

The bathroom will leave a deep impression on customers because of its high utilization rate. You must treat the signboard equally and design it carefully. Give priority to luxury, the more luxurious, the better impression you can leave on customers (note that there must be no odor). In every bathroom, it often changes the store's ideas, warm service requirements, and even some humorous stories, and preferential policies for promotion and discount can be used.

Customer seat

Requirements are concise, lively, comfortable and clean. You can see TV and pictures at a suitable distance.

Merchandise showcase

The commodity display cabinet should be placed on the right side of the door, with light color as the main body and high-grade as well. People's vision is 45 degrees, and the goods on display are easily sold and taken away, so you often change goods. Avoid direct sunlight and prevent the goods from invalidation and deterioration. Putting high-end brand-name goods will improve the grade of the store. Take-away promotion will increase your turnover by 265,438+0% (total turnover), so pay attention to this development.

Store manager's office

The manager's office is a place to handle daily work and receive employees, friends and foreign new and old customers to discuss business. The decoration shows a sense of seriousness, neatness and generosity. Relevant rules and regulations should be hung on the wall, such as enterprise goal development ambition, employee code, store manager, financial responsibility system, enthusiastic service requirements, reward and punishment system, enterprise concept, employee commission schedule, etc.

Staff lounge

When dining and storing employees' personal belongings, the walls should be cleaned and the cabinets should be practical. Honor list, discipline system, health duty and rotation table should be hung on the wall. No customers are allowed to enter, and employees are given a free space to take a nap during working hours.

Material storage room

It is used to establish the registration (in-and-out storage) of safekeeping items, so as to facilitate management and cost accounting. According to the size of the goods, cabinets of different specifications are designed for display so as to be used at any time. Do not pay attention to color decoration.

Shelf placement of drinking fountains

Put it near the chair, which is convenient for employees to send tea and drinks in time. Bookshelves should be beautifully designed and put some out-of-date magazines for customers to read while waiting. (It is more reasonable to put it in a convenient place)

checkout counter

The cashier should be integrated with the overall design of the store, with precision, beauty and smallness as the best. Customer lockers should be designed at the back to make customers feel safe. Cashiers should consider the control design of computer, TV, speaker and lighting to facilitate operation. Customer files and technical data inserts should be designed at the cashier. Don't forget the placement of suction employee wheel plates.

Color and placement of towels

First of all, design a beautiful pendulum frame with towels neatly placed inside. Towels are things that directly serve customers, so customers pay special attention to them. General 100% cotton is suitable for towel selection, and the colors are mainly light, such as light blue, light yellow, light red and light purple. Soak in disinfectant for 5- 10 minutes after cleaning every day. Washing towels with detergent is the best way. Its advantage is that it does not contain alkalinity and does not hurt towels.

lamplight

Generally require bright, all kinds of energy-saving lamps, sun lamps can be. Not too many. It should be bright in winter, warm in summer and comfortable in spring and autumn.

5. Purchase and install equipment

Refers to the purchase and installation of floor washing bed, mirror table, oil roaster, air conditioner and other equipment.

6, take the store name

It refers to choosing a novel, memorable and easy-to-say name for the hair salon. A good name can bring some business for free, and it is also convenient for publicity.

7. Go through the legal shop opening procedures.

It refers to the legal procedures such as obtaining a business license from the administrative department for industry and commerce, tax registration from the tax department, engraving the official seal of the store, opening a bank account, obtaining a legal person code certificate from the technical supervision bureau, and obtaining a health permit from the health and epidemic prevention station.

8, formulate rules and regulations, service standards, etc.

It refers to the formulation of various rules and regulations related to hair salons, such as attendance, salary, rewards and punishments, licensing, hygiene, technology promotion, service process, norms, organization and staffing. You need rules to do things, otherwise how can you determine right or wrong?

9. Recruitment and training

Refers to the recruitment, training, assessment and internship of employees. Only high-quality employees can provide satisfactory service.

10, select, buy and display hairdressing products.

It refers to choosing the right brand of hair products, then purchasing them locally, and displaying the take-away samples in special or additional places for customers to observe and buy. We should choose brand hairdressing products with outstanding selling points, attractive appearance and appropriate price and efficacy. Of course, we should also consider whether the education, training and material support of suppliers are sufficient and whether their reputation is reliable. Good hair products are the conditions for customers' satisfaction and the guarantee for the success of hair products take-out.

1 1, print and purchase various other items.

Refers to printing work forms, price lists, membership cards, work badges, etc. , and purchase tools, furniture, work clothes, stationery, punching machines, cleaning appliances and supplies.

12, publicity, public relations, promotion activities

It refers to arranging publicity and public relations activities before the opening of the hairdressing salon (such as distributing leaflets or paper towels with advertisements of the hairdressing salon near the hairdressing salon, arranging employees to cut hair for the elderly and children free of charge, and participating in community public welfare activities), as well as promotional activities at the opening, such as free shampoo and 50% discount on new sheets. These activities can make the hair salon popular enough at the beginning of its opening.

13, the whole site was cleaned up.

It refers to cleaning the whole salon before opening, and sorting out all the items to make them clean and tidy.

14, opening preparation and acceptance

Check and accept all the preparations for opening. Find the problem and solve it immediately. This step is necessary, because many shops only know that the hot water supply is not enough and the toaster can't work on the opening day, which seriously affects the image of the hairdressing salon.

15, trial operation

It refers to starting all employees in the store, including all equipment, tools and facilities. Employees play customers, or invite regular customers, relatives and friends to experience for free, conduct practical drills, conduct practical operations according to established rules and regulations and service processes, and immediately correct and improve problems when found. Remember: try to solve all the problems before opening.

16, Opening Ceremony

Refers to the opening ceremony, such as ribbon cutting, flower basket in front of the door, hair show, etc. The opening ceremony can have a certain influence near the community and can be regarded as an advertising activity.

(3) How to shorten the time for organizing hair salons?

To shorten the time of opening a shop, the first step is to shorten the time of "selecting a site, renting a shop" and "designing and decorating a shop". Because these two steps are the most time-consuming two steps in opening a store. Grasping these two steps is the key to shorten the whole opening time.

Second, realizing all parallel steps at the same time can shorten the opening time. Don't think it's early, take your time. Except for "recruitment training", "legal shop opening procedures" and "publicity and public relations promotion activities", they will be implemented about one month in advance according to the completion of the store decoration, and the other steps will be done as soon as possible, so rest assured.

Third, every step of opening a store must have a completion deadline, and it will be more reliable to grasp the completion time of each step by marking the completion deadline. At the same time, there must be a person in charge of each step, and the boss should closely follow it and check it during the completion and expiration.

(4) the operating principles of hairdressing salons

1. Modern hairdressing salons should have professional hairdressing managers who are familiar with hairdressing knowledge and management and have first-class hairdressing technology.

2, employing people without doubt, we must dare to decentralize. At the same time, professional managers should be given some time to get familiar with the situation.

3. Pay attention to talents and cultivate talents. Don't look down on people who are worse than you because of your good skills, and don't be jealous of people who are better than you. Whether a store can retain talents depends on learning and development. Nowadays, people are looking for a job just to see if this store has developed and can learn something. What's the point of going there if you can't learn anything? You might as well do it in a developed store.

4. From the operator's point of view: guarantee to do less or even no specific affairs; Be able to timely and accurately monitor the overall situation of the enterprise; What employees do reflects their intentions to the greatest extent; Provide sufficient and objective basis for its decision-making.