Chen He made jokes with internet celebrities everywhere. Did he charge an appearance fee or did he lower his figure?

In the final analysis, whether Chen He or Internet celebrities, they jointly make jokes for profit. The so-called "lowering one's body" is just for the ultimate goal-making money through marketing.

Chen He is a star. In the eyes of ordinary people, stars are the kind of people who have bodyguards in and out, assistants in daily life, and nannies even when traveling. It is because of this impression that people have a sense of superiority that stars are unattainable.

Internet celebrities are different. Most Internet celebrities are from the grassroots. Whether it is their works or their abilities, they rely on increasing their fans to maintain their popularity, and then monetize them through advertising and other forms. Therefore, many Internet celebrities are more down-to-earth and closer to their fans than celebrities, without the aloof feeling of celebrities.

Chen He has made a lot of jokes with internet celebrities. On the one hand, he needs to use the traffic and fans of internet celebrities to drive his own side business. On the other hand, Chen He is not interested in the way of live streaming to bring goods to internet celebrities. Don’t reject it. Contacting more internet celebrities will also pave the way for you to monetize your goods in the future. First of all, Chen He's "Xianhezhuang" hotpot restaurant requires a lot of marketing and publicity

I believe everyone has noticed that the "Xianhezhuang" hotpot restaurant is a very important part of Chen He's side business, especially Since this year, Chen He has done a lot of marketing work to promote his hot pot restaurant.

It is nothing new for celebrities to open stores. Some celebrities open stores just for fun, but Chen He is very serious about running a good store. Not only did he invite many friends in the industry to call his hotpot restaurant, he also opened branches in many cities across the country. "Xianhezhuang" has become an Internet celebrity store.

As we said earlier, the fan base of Internet celebrities is large and very down-to-earth. These people have real spending power, and Chen He’s hot pot restaurant is within the reach of most fans who follow Internet celebrities. Affordable.

So Chen He did this because he hoped to increase the influence of his hotpot restaurant and help with marketing by integrating with Internet celebrities and using their fans. Secondly, Chen He’s current side business development is also a route for Internet celebrities to bring goods

In addition to hot pot restaurants, Chen He is also successful in live broadcasting on short video platforms. He made his live broadcast debut on Douyin. It sold 80 million yuan, and even Luo Yonghao called for him.

After that, Chen He carried out live broadcasts every now and then to bring goods, and most of the goods he brought were not high in unit price, mostly food, which was very in line with the purchasing needs of fans.

Chen He has made live streaming a side job, and his linkage with internet celebrities has been of great help to him. Because Internet celebrities themselves also rely on live broadcasts to sell goods, in this regard, Internet celebrities have more experience than Chen He.

So on the whole, when Chen He makes jokes with Internet celebrities, it is not about lowering his figure, but about developing his own side business. In fact, it is also good for them to have Internet celebrities and Chen He in the same frame, increasing their exposure and traffic. This is a win-win behavior.