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What are the ways of WeChat marketing?
Mode 1: Active WeChat-Drift Bottle \ x0d \ x0d \ Marketing Mode: WeChat officials can change the parameters of drift bottles, which will greatly increase the number of "drift bottles" thrown by cooperative merchants in a certain period of time, and the frequency of "fishing" by ordinary users will also increase. In addition, the "drift bottle" mode itself can send different text content and even voice games. If the marketing is proper, it can also produce good marketing effect. \x0d\\x0d\ Mode 2: WeChat interactive push \x0d\\x0d\ Marketing mode: Through one-to-one push, brands can conduct personalized interactive activities with fans to provide a more direct interactive experience. \x0d\\x0d\ Mode 3: Chat-Chat WeChat \ x0d \ x0d \ Marketing mode: At present, WeChat open platform has provided brand users with basic chat functions to communicate with each other, but because chat-chat dialogue is more targeted, the brand undoubtedly needs a lot of labor costs. \x0d\\x0d\ Mode 4: Online to offline-QR code \x0d\\x0d\ Marketing mode: In WeChat, users only need to scan the unique QR code of the merchant with their mobile phones to get an electronic membership card stored in WeChat and enjoy the membership benefits and services provided by the merchant. Enterprises can set the QR code of their own brands, attract users' attention with discounts and concessions, and develop the O2O marketing model. \x0d\\x0d\ Mode 5: Social sharing-third-party applications \x0d\\x0d\ Marketing method: WeChat open platform is a new function introduced by WeChat version 4.0, and application developers can access third-party applications through WeChat open interface. You can also put the LOGO of the application in the WeChat attachment column, so that WeChat users can easily call third-party applications to choose to share content in the conversation. \x0d\\x0d\ Mode 6: Geographical location push -LBS \ x0d \ \ x0d \ Marketing method: After the brand clicks "View people nearby", it can find the surrounding WeChat users according to its geographical location. Then push the corresponding promotion information to nearby users according to the geographical location for accurate delivery.
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