Small feelings, big pattern

"Feelings", a word once played by Luo Yonghao, once became synonymous with hammer. Although he was thoroughly played by the Internet, Lao Luo had the first-Mover advantage, occupied the emotional commanding heights and achieved an ideal leverage effect at the marketing level. Luo Yonghao, a crosstalk performer, is really a marketing expert, and a joke topped a CCTV advertisement.

Use your feelings, you have to pay them back!

You took advantage of it, and you have to pay it back eventually. "Don't talk to me about feelings and hurt money!" Taking advantage of feelings is bound to get realistic returns in the future. Only talk about feelings, no support. When everyone's enthusiasm dissipates, the tide recedes. If you are still swimming naked, everyone can only watch this monkey show helplessly. Monkeys are playing on the stage, and monkeys are playing under the stage.

Finally, although there are still dissipated gongs in the air, everything around is only a chicken feather.

Feelings must be supported by patterns, and feelings without patterns are just hooligans.

Fortunately, a few months ago, in the "Long Talk" program, we saw Luo Yonghao and Luo Zhenyu, the lovely fat people, having a long, thoughtful and affectionate conversation, which showed us another unknown Luo Yonghao.

Luo Zhenyu was sure that Luo Yonghao would succeed because we were unconsciously brought into the big pattern set by Luo Yonghao in the dialogue.

Without any conditions and advantages, Luo Yonghao has always been determined to make mobile phones shamelessly, and even the industry thinks that it is absolutely unknown whether it can be produced.

In the extreme case of life and death, Lao Luo still came out. Now Hammer Technology has not only released the T-series 2nd generation mobile phone, the M-series 1 generation and the 2nd generation nut series, but also sold more than one million of the latest nut pro this year.

Although there is still a big gap between the overall sales volume and the traditional giant "players", the market performance of several generations of products also shows the rapid momentum of future skyrocketing.

Lao Luo chose to make such a difficult and problematic mobile phone, not only because of his feelings, but because making a mobile phone is a real dual-platform system of software and hardware. Lao Luo believes that as long as he has a place in this dual-platform system, he can guarantee that there will be a chair on the table in the new round of intelligent technology competition in the next decade, and he will always be on a truly competitive table. This is the big pattern of Lao Luo.

Lao Luo did not use his feelings, but worked hard on the overall situation. He didn't live up to the expectations of Fan Luo, Hammer Powder and consumers, because products and sales don't lie.

There is a pattern to feel.

Everyone may have their own feelings, which is a poetic side; It also has its own model and reasonable side.

Only with a big pattern can we carry small feelings, and feelings can be called feelings, otherwise feelings are just melodramatic.

Even if there are sentimental poems and distant places, there is no immediate treading on thin ice, which will only become a dream and yesterday.

The size of a person's pattern determines the level of life achievements. Many people have heard such a joke:

One day, three old people met, so they chatted and talked about the emperor.

The old man who picked up the dung said, "If I become emperor, I will order all the dung on the east side of this street to belong to me, and whoever picks it up will send someone on a business trip to catch him."

The old woodcutter stared at him and said, "You only know how to collect dung. Why did the emperor pick up dung? If I become an emperor, I will hit a golden axe and use it to cut wood every day. "

Hearing this, the beggar laughed and burst into tears. He said, "You two are so stupid! Do you still need to work when you become an emperor? If I become an emperor, I will do nothing but sit by the fire and eat baked sweet potatoes every day. "

This is the pattern of three old people. The case in the pattern is the cognitive degree of things within the cognitive scope, and the bureau refers to what has been done and the result of things within the cognitive scope. This is the biggest thing that the three old people think they can do within the limits of the emperor's cognition. In fact, ordinary people are just so much, and they are not much better than them. They all do things within their own cognitive boundaries. The size of the pattern itself is different.

In the movie "Big Man", Ge You put three stones on the steps from low to high, pointed to the stones and said to Rosamund Kwan, This is you, this is me, and this is Taylor. You can see so far, I can see so far, Taylor can see so far. Speaking of Buddha, I try my best to throw another stone, and Buddha can see infinity. This is the difference in realm or pattern. The realm of Buddha is the highest, and Taylor is taller than me.

Enhance personal mode

People with big patterns are nothing more than standing higher and seeing farther, but often we are not standing on high places.

How can you imagine yourself standing on a high place and looking far away to improve your pattern?

Instead of being trapped in your own pattern, with a glass ceiling, you can't cross the line and break the game.

What's the difference between people with big patterns and people with small patterns? Can these points be quantified? Finding these differences, is it possible for us to find a ladder to improve the model?

In fact, through observation and comparison, it is not difficult to find that people of different patterns can be quantified in three dimensions: time, space and crowd, and the gap is not small.

Let's take Lao Luo's mobile phone as an example. In the time dimension, Lao Luo's mobile phone is not a day or two, but a year or two. What he thinks most is how to stay at the table all the time, so that there are infinite possibilities in the future;

In the spatial dimension, unlike other products, Lao Luo's choice to make a mobile phone itself is naturally oriented to the national market. Similarly, mobile phones have the property of globalization, so we can wait until the time is ripe to lay out overseas markets and maximize the market in space.

In the crowd dimension, the crowd is the number of people who can be affected. The mission of Lao Luo's hammer technology enterprise itself is to create first-class digital consumer products with perfect craftsman spirit, attract more target users and influence a larger number of people by improving people's quality of life. The more people influence, the greater the influence.

If we can also think about how long we have to do it, how far we have to do it, and how many people we have to affect from these three dimensions, and raise these quantitative figures to a certain extent, and go on and on, will the pattern become bigger and bigger?

If the pattern becomes bigger and you act within the pattern, then your feelings can stand up and be better released, with a small feeling and a big pattern.