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How to design the title of Taobao Double Eleven?

Double Eleven is a very grand promotion for sellers, and sellers can get more traffic and conversion through it. However, if you want the product to achieve better results during the promotion period, the first task is to optimize the title. The following small series will share some related tips for everyone.

1 and which title has high traffic during the Double Eleven period?

There is no clear standard for this, but the key is to decide according to the actual situation of the store. In other words, the seller needs to make a title according to the category and characteristics of the product, but the seller should keep in mind that the title must highlight the key points in order to attract the attention of consumers. If the seller's title design is popular, it is impossible to introduce traffic to the store, so the seller should try to be creative in the title design, so as to introduce more traffic.

2. What should I pay attention to when combining topics?

I believe sellers are aware of the importance of titles to products. When making a title for a product portfolio, the seller should not only lay out the selling points and attributes of the product, but also display the brand of the product, thus arousing consumers' desire to click. If the products designed by sellers are more popular with consumers, the transformation of later products will be better. When setting the title, the seller should first delete the keywords that have not been converted by clicking, so as to add better keywords in the title.

Whether it is the title during the promotion period or the daily title, the seller needs to design it carefully, so as to get more traffic for the product. In addition, remind the seller that the title optimization process is very complicated, and the product flow will be reduced if you are not careful, so the seller must carefully optimize the title.