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What's the name of the variety show of YCY in Joker Xue?
"Where is the Magic Company" aims the camera and microphone at the elderly group, showing their sense of security, dependence and happiness, so that the elderly can have a happy old age. In the first program, artists from David Wang, Qiao Shan and Yang Di were invited to help five Beijingers, whose average age is over 60, complete their travel plans shelved due to the epidemic and experience exotic customs such as Spain, Brazil and Japan without going abroad.
"Where is the Magic Company" makes full use of Internet thinking, integrates all-media resources and technologies, gives full play to the respective advantages of mainstream media and live broadcast platforms, creates a two-way communication mode of large and small screens, organically combines variety entertainment, e-commerce live broadcast and public welfare publicity, and explores a new way of cross-border integration of TV variety shows.
In addition to being broadcast on Shanghai Oriental TV, the program is also broadcast on Tencent Video and bestv Platform, with a play online of over 60 million.
Extended data:
"Where is the Magic Company" is a life service variety show launched by Dragon TV, which focuses on the creative marketing of live advertising. David Wang, Joker Xue, YCY, Qiao Shan, Yang Di and Zhai Xiaowen are frequent visitors.
In the program, six star guests joined the "magic company" and became new employees. They accepted the help of customers in each issue, and their brains were wide open. They fulfilled their wishes in the form of live broadcast, realizing the purpose of combining variety shows with public welfare and helping to resume work and production.
Baidu Encyclopedia-Where is Magic Company?
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