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What about Porsche?
As Porsche’s entry-level model, the Macan has always been criticized.
In the eyes of many distinguished Porsche owners, 911 and Cayenne are the real Porsches. The Macan is Porsche's cheapest model, and some Porsche owners don't even play with it.
In the eyes of some keyboard warriors, Macan is just a Q5 with a new shell, bought purely to install 13.
However, in such a situation of being despised, Macan became another sales force of Porsche after the Cayenne. In the first half of this year, the Macan delivered a sales report of 43,618 units, only slightly behind the Cayenne, which sold 44,050 units.
Judging from market data, Macan does not seem to be as miserable as imagined. Recently, the new Macan was launched. We just took this opportunity to discuss what kind of car the Macan is.
The 2022 Macan*** is launched in three models. The turbocharged model is cancelled, with prices ranging from 554,000 to 848,000. If you compare the old models one by one, you will find that the price of the new Macan has increased by 20,000 to 80,000. Seeing this, it is estimated that many netizens will copy the keyboard again.
However, before we complain, let’s first take a look at what the new Macan brings to us.
The new Macan has made some adjustments to its appearance. The more three-dimensional air intake grille makes the vehicle look more sporty. In particular, the air intake grille of the GTS model is more completely blackened, giving it a relatively stronger sporty feel, which is more in line with its positioning.
As for the appearance of Porsche, there has always been a saying that "911 lengthens into Panamera, Panamera grows into Cayenne, and Cayenne shrinks into Macan". At first glance, this may seem familiar. Oh, by the way, they are all public.
As a joke, even though many people complain that Porsche's "frog face" is ugly, it has to be said that the creation of this family-like appearance is still very successful, and it goes without saying how recognisable it is.
This time, the new Macan also launched three new appearance colors: Gentian Blue Metallic Paint, Papaya Orange Metallic Paint, and Python Green, and seven new wheels to meet consumers' personalized selection needs.
Speaking of this, I have to mention the selection of Porsche. As we all know, luxury brands have always had an "excellent tradition" of matching, and as a super luxury brand, Porsche has demonstrated this tradition vividly and can even be called an "outstanding" representative.
Although the price of the Macan is not particularly high, when a colorful hub cover costs 2,000 yuan, you can still easily choose a Camry. Of course, in the eyes of manufacturers and Porsche owners, this is called "dignity."
Therefore, the new Macan, which comes standard with LED headlights from the Porsche Dynamic Light System (PDLS) and Sport Design exterior mirrors, is sincere.
The quality of Porsche interiors has always been good. Now the densely packed physical buttons near the bumper are all touch-sensitive, further enhancing the sense of technology. But taking a look at the instrument panel that is not the classic five-meter watch, and then looking at the "exquisite" empty room in the back row, will instantly bring you back to reality - oh, this is still the cheapest Macan.
But as Porsche is famous for its sports cars, the gene of dynamic performance also flows in the Macan.
Today, the basic version of Macan is replaced with an EA88EVO4 2.0T engine, with a maximum horsepower of 265Ps, a maximum torque of 400n·m, and an acceleration of 100 kilometers per hour in 6.2 seconds. Compared with the old model, the power has been improved to a certain extent.
In addition, the Macan S and Macan GTS continue to use the 2.9T twin-turbocharged EA839 engine of the old Macan GTS and Macan Turbo respectively. As you can see, Macan S and Macan GTS each have their own advantages. So canceling the turbocharged model is very reasonable. At the same time, the price increase of the new Macan seems to be justified.
Taken together, although the Macan and the Audi Q5 use the same platform, the Macan has a level consistent with its positioning in terms of materials, design, and sports control details. It is definitely not a sentence of "replacement of Q5".
At the same time, it is undeniable that although it is an entry-level model, the Macan with the Porsche crest does have a lot of brand premium, and it is also slightly lacking in space.
However, looking around the entire automobile market, it seems that there is no model of the same level as the Macan with the same brand height. This is also an important reason why the Macan can still sell well in the face of so much criticism.
Taking a step back, do you think more than 60% of Macan owners are female owners worth talking about?
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