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Anta’s public relations behavior during the epidemic

Anta Sports invests in protective equipment and medical supplies regardless of cost as a key factor to ensure the health and safety of employees and product quality, and has established a strict company-level testing mechanism. It also conducts market research and supply chain management to meet consumer needs to the greatest extent; strengthens cooperation with scientific research institutes to continuously improve its own research and development capabilities; and also conducts special surveys of special groups in response to COVID-19 and other methods to ensure that products meet standard requirements. . It can be seen that during the "war epidemic", although Anta Sports faced huge pressure, it still always put the safety of people's lives first, adhered to the path of high-quality development, and effectively solved the crisis problem