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General version of business plan template
In life, there are all kinds of planning books, and planning books come in many forms. So do you have any ideas for your planning book? The following is the "enterprise planning book" that I have compiled for you. "General version of planning document template" is for reference only. Everyone is welcome to read this article. General version of corporate planning letter sample (1)
1. Purpose and significance
The x anniversary is a milestone in the development of an enterprise. It is the time to review history and look forward to the future. Moreover, taking this opportunity to enhance corporate visibility and vigorously build corporate and brand image is a rare opportunity.
2. Theme and Slogan
Main slogan: Gathering modern business heroes online - the slogan adopted echoes the theme of xx Modern City promotion, highlighting the dignity of the participants in the modern business world status, and also shows that this is a gathering of elites.
Reference slogan:
1. The source of concentration for business heroes.
2. Reshape modern business civilization.
3. Time
x, month xx, 20xx (to be finalized).
Location: xx Golf Course, xx Hotel (press conference and sorority venue)
IV. Objects and scale of the event
Main objects of this event They are outstanding senior figures in the xx business community and customers with spending power and purchasing power. In order to give full play to the communication role of the media and word of mouth, invite a certain number of journalists and owners of the original projects developed by xx company (such as xx Bay, xx Garden, xx, etc.).
1. xx business leaders (number).
2. Intentional major customers (number of people).
3. Owners of xx Bay (number of people).
4. News media reporters (number).
5. Employees (number) of xx company.
6. Agency staff (number of people).
Total: several people.
5. Activity organization and content
The activity arrangement is roughly divided into three parts, namely a press conference in the morning, a golf competition in the afternoon, and a banquet in the evening. Various forms. Rich content.
1. For the purpose of improving authority and expanding influence, it is recommended that the golf tournament in this event be organized by the xx Entrepreneurs Association and xx Company as the organizer.
2. This event is open to xx business leaders, intended major customers, owners, news media friends, developer staff and agency company employees.
3. The event will be carried out in three forms: press conference, outdoor golf competition and social banquet:
a. Press conference: invite the leader of xx Entrepreneurs Association to make a speech, The developer representative will review the company's ten years of achievements and introduce the xx project and the xx club. It is recommended to invite authoritative people with experience in forming well-known xx clubs or celebrity talk clubs who are members of the xx club.
b. Golf match: Golf has a strong business nature and gentlemanly temperament, which can perfectly interpret the extraordinary qualities of the objects of this event. During the fierce competition in the swing competition, the contestants deepened friendship, promoted exchanges, and enjoyed the charming scenery of Mount XX. All event participants who are interested in golf, especially interested major customers, can sign up to participate in the competition. This golf competition is intended to pave the way for the establishment of the club and project sales.
c. Social banquet: The purpose of the banquet is to bring the relationship closer in a relaxed atmosphere. At the banquet, business leaders presented awards to the competition and recommended xx projects. Members of the Entrepreneur Association, media reporters and other participants communicated freely at the meeting.
4. The general process of the event is as follows:
Participant registration (xx hotel) → press conference (speech by the leader of xx Entrepreneur Association, speech by developer representative, project recommendation, xx guest On the club, xx Hotel) → Noon schedule (xx Hotel) → Golf competition (xx golf course) → Social banquet (leader summary statement, banquet party, the above activities are interspersed with awards and project recommendations, xx Hotel) → End of the whole day < /p>
6. Organizational Channels
The xx Entrepreneur Association’s method of sending letters to call members to participate is the main organizational method for this event. In addition, other methods will be used in addition.
1. In the name of xx Entrepreneurs Association, distribute the concept building brochure and invitation letters of this project to association members and media reporters through direct mail.
2. The developer invites its business friends and Taiwanese customers through letters, phone calls, etc.
7. Publicity methods
This event mainly chooses two major print media, the xx real estate magazine "xx" and the influential newspaper "xx Morning Post" with xx circulation, combined with the TV station Effective promotion can be carried out through on-site promotion such as folding pages in the program.
1. Preliminary publicity for the event:
a. "xx" publishes a preview of the event, using a soft article to comprehensively introduce xx company and the company's general manager.
b. In conjunction with the project image promotion, a preview was released on the back page of "xx Morning Post", with pictures and texts introducing General Manager xxx and Modern City xxx.
c. Distribute sales brochures and invitation letters by direct mail.
2. On-site promotion:
a. Press conference: state the performance to show the strong strength of the company. Guest xx mobilized attendees to join the club. The on-site decoration was festive yet solemn and magnificent, integrating with the cultural heritage of the company. Business leaders introduced projects and clubs.
b. Golf competition: The golf competition venue passes through the arch, and the promotional banners and double-leaf advertisements of the project and the club are hung. Focus on the placement, less but more precise, avoid overestimating the guests, and focus on setting off an elegant and serious atmosphere of leisure activities.
c. Social banquet: distribute projects and club-related promotional materials. The on-site publicity created a festive, lively and vigorous atmosphere, symbolizing the company's ten years of glory and growing achievements, and heralding the success of the event.
3. Post-event publicity:
a. "xx" will report on the progress of the event and announce the list of winners.
b. A full-page article on the back page of "xx Morning Post" reported the activities with pictures, announced the list, and introduced xx Modern City.
8. Effect evaluation
1. Press conference is a powerful means of news production. It can reflect appeal and authority, and is easy to create momentum and attract attention. Moreover, it relies on this A platform to make friends in the media can cultivate a good public opinion environment for corporate development and project launch.
2. The golf game is fashionable and elegant, and the competition format makes it more interesting. I believe many people will be happy to participate. This competition is for the club to develop membership services. Participants can experience the club's noble style and excellent ability to organize activities.
3. The atmosphere of the sorority party is relaxed and pleasant, which is the easiest way to cultivate friendship and discover customers, and further deepen the effects of the first two activities. General version of corporate planning letter template (2)
During the Mid-Autumn Festival, the whole family is reunited. A person’s festival makes people sad, a person’s festival makes people cry, and the ever-present feeling in our hearts when we are wandering outside. The sky is full of longing, let us put down our burdens and be free, let us feel the warmth of home together here!
1. Activity time
The evening of x, month, x, 20xx .
2. Activity format
1. Activity theme: music, barbecue, full moon, starry sky, freedom and relaxation!
2. Activity location: The front door of the company lobby.
3. Participants: all employees of the company.
3. Activity details
1. Divide into four square teams, each team has xx people, and the total number of people is expected to be xx people. Divide into red, yellow, blue and green teams.
Red team (about xx people), yellow team (about xxx people), blue team (about xx people), green team (about xx people), each team recommends a captain to be responsible for the discipline of the entire team, on-site interaction, and mobilizing team members to participate Motivation for gaming activities.
Instructions:
1) Instead of forming teams according to departments, teams are randomly formed according to the number reported. The team leader is not designated in advance. The team leader is recommended by his own team members, which can increase the excitement of the activity. and unexpected surprises.
2) Each team must have a slogan. The captain reports the slogan to the host on behalf of the team, and then leads the team members to chant the slogan three times, followed by "ye!"
3) To prepare for the x-point activity, team up with department personnel to report the number, such as: those who report the x number go to the red team, those who report the x number go to the yellow team, those who report the x number go to the blue team, and those who report the x number go to the green team.
2. Game interaction:
1) I love to remember song titles (each team sends x players, divided into five rounds,)
Props: Speaker Whiteboard, whiteboard markers, playing cards.
Popular songs will be played on site. Each song will be played for xx seconds. Players will answer questions. Those who answer correctly will be rewarded with a playing card. A playing card represents xx points.
Number of participants: x pairs (x people) in each round, divided into x rounds, with xx and ***xx answers in each round.
X chairs are placed at the event site.
In each group, one contestant sits down and one stands. The standing contestant is responsible for answering the questions. Each correct answer will award x playing cards. Otherwise, the contestant sitting down will be punished by the host.
2) Beer drinking competition?
① Within x minutes, each team will send x players, and the one who drinks the most within the specified time wins. It will be divided into x rounds.
② Contestants cannot spill beer on their clothes when drinking, otherwise it will be considered cheating.
3) Watermelon Eating Competition
① Cut the watermelon into a round cake shape and finish the watermelon within the specified x minutes. Each team will send x players and the competition will be divided into x rounds. .
② One of them holds the watermelon with both hands, and the other person eats the watermelon. The person eating the watermelon can only use his mouth, and cannot use his hands or head to assist. After eating the watermelon, the rind of the watermelon must be kept intact. Fang Wei wins.
③The winner of the previous round is not allowed to use the same method in the next round, otherwise it will not be counted as a score.
4) Corporate culture, company policies, Mid-Autumn Festival common sense quiz
① Prepare xx quick-answer questions, contestants will raise their hands to answer, and those who answer correctly will reward the team with a playing card.
②Number of participants: In each round, each team will send x players (xx people), which will be conducted in two rounds. In each round, they will answer xx questions and ***xx questions.
③ If the players sent by each team cannot answer the question, they can ask for help from their own team members, no more than x times in each round.
④When a contestant answers a question, the team members in the audience cannot answer or reveal information, otherwise xx points will be deducted.
5) Turning the Hula Hoop
①Each group will send x players. It is stipulated that the player who can turn the most circles within x minutes will win. It will be divided into x rounds.
6) Truth or Dare by drumming and passing flowers
①The music stops and the person who has been caught with the ball must accept questions from the other three teams other than his own team. Each team only Limit one question.
②The music will stop for xx seconds, and each person will answer questions within x minutes, divided into three rounds.
7) Poetry recitation?
① The team that can read the most text in a pre-prepared paragraph in dialect wins.
②The length of the text should be controlled to be read within x minutes, and the words read in dialect must be pure and authentic.
③Give each team x minutes to prepare.
4. Activity Prizes
The team with the most playing cards is the winner, and each person will be awarded a small gift.
5. Event preparation props
Speakers, x microphones, multimedia curtains, disposable water cups, napkins, disposable plates, whiteboards, whiteboard markers, four team cards, four chairs, x hula hoops, x playing cards, blow-up sticks, x balls, x watermelons, and a stopwatch.
6. Capital budget
BBQ xx yuan, drinks, snacks, beer xx yuan, water cups, napkins, etc. xx yuan, estimated to be xx yuan.
7. Activity process
1. At point x, departments will gather and form teams to distribute Mid-Autumn mooncakes, divided into four teams: red, yellow, blue and green. Report to form a team.
2. At point x, each team recommends a captain and proposes a slogan. The captain will lead the team members and shout three times.
3. x point-x point game interaction.
4. The entire activity ends before x point.
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