"Care for employees, care for users, care for society" - "Hengjie Plan" in response to the epidemic

On February 17, the marketing center of Hengjie Sanitary Ware resumed work. The pause button pressed due to the new coronavirus epidemic is gradually returning to its usual busy schedule. At the previously held first online kitchen and bathroom industry summit forum, Xie Weifan, chairman of Hengjie Group, revealed that Hengjie has more than 4,000 employees from all over the country and there are no relevant cases.

As we all know, the COVID-19 epidemic has had a negative impact on China's economic development and will also have a great impact on physical manufacturing companies. Many companies are also thinking about "self-rescue" strategies. As a leading brand in the sanitary ware industry, the "Hengjie Plan" proposed by Xie Weifan, chairman of Hengjie Sanitary Ware, in the above-mentioned summit forum to care for employees, users and society has been widely praised, and also demonstrates the excellence of China's leading sanitary ware brands. Quality and social responsibility.

Caring for employees and being a warm company

Over the past 22 years, Hengjie has rapidly developed into a leading bathroom brand in China. There are many reasons for its success, but one of the key reasons is that, The corporate culture is unique in the industry. Hengjie respects each other whether it treats internal employees, suppliers, or dealers, and implements humanized management, so that the company and its employees, and the company and its partners can form a harmonious life, a win-win situation, and a harmonious growth. The value chain has injected inexhaustible power into the healthy and rapid development of the enterprise.

After the outbreak, the safety of more than 4,000 employees affected Xie Weifan's heart. He said: "The first thing I thought of was the employees within the company. I want to make employees feel at ease. At the same time, Provide psychological counseling to employees, let them feel that Hengjie is a responsible company, and let employees feel at ease in preventing and controlling the epidemic. ”

“No matter what difficulties we have, we will not do it alone at the expense of our employees. "This is Xie Weifan's commitment to all employees of the company. In addition to following the relevant government epidemic prevention guidelines, Hengjie has launched the "New Coronavirus Prevention and Control Emergency Plan" on January 30, collecting all employee health information online every day to ensure that every employee's safety is understood. For local employees and employees in epidemic areas such as Hubei, Hengjie not only provides epidemic prevention and work guidance, but also pays special attention to psychological care.

The development of an enterprise depends on its employees, and an employee's recognition of the enterprise depends to a large extent on whether he can find warmth and a sense of belonging in the enterprise. Xie Weifan believes that "as long as employees are given sufficient trust and authorization, and the core, focus, and process are established, the company and employees can form the same development positioning and direction."

Caring for users, Meet user needs, solve user difficulties

Care for users, meet user needs, and solve user difficulties. During this epidemic, the teams of academicians Zhong Nanshan and Li Lanjuan isolated the new coronavirus from the fecal samples of patients with new coronavirus pneumonia. This finding confirmed the presence of live virus in the excreted feces. This means that while developing a healthy bathroom lifestyle, you should also pay attention to choosing high-quality bathroom products and services.

Xie Weifan said that due to the epidemic, people's consumption concepts and home concepts will change greatly. Everyone will love home and life more, which will have a great impact on the growth of the smart, healthy and environmentally friendly bathroom product market. It has a positive impact and the market cultivation period of related sanitary ware products will definitely be shortened. This is a major opportunity facing the sanitary ware industry.

As a leader in smart bathrooms, Hengjie smart toilets are equipped with three core technologies: one-touch knob, instant hot water, and water vortex flushing system, which are convenient, comfortable, and safe. In addition, Hengjie has long begun to develop and apply "healthy" technologies in its products. The "Hengjing sterilization" system of Hengjie smart toilets has 360° comprehensive cleaning technology, which has also provided services to the country during this epidemic. The health of the majority of users is protected.

Under this severe epidemic situation, Hengjie Sanitary Ware, relying on its complete service system, launched "Hengjie Sanitary Ware" for household users nationwide on February 2, regardless of brand. Online - Bathroom 24-hour remote troubleshooting service" can effectively solve various problems encountered by users in the use of bathrooms.

The online services launched by Hengjie during this epidemic period are based on great love, thinking about what users think and worrying about their needs. They have also received positive response and support from major real estate properties such as Poly, Gemdale, and OCT. Once again Become a pioneering work in the field of industry services.

Xie Weifan said that to run a business, you must first consider users, make products they like, meet their needs, and solve their difficulties, so as to gain recognition from users. .

1. Caring for the society and showing responsibility and responsibility

The epidemic is a warning. At this critical moment, Hengjie took the lead in stepping up to support the construction of Wuhan Huoshenshan Hospital and "Xiaotangshan" hospitals in Shaanxi, Guangxi, Chongqing, Ningxia, Xuzhou, Ankang and other places. From the donation of sanitary materials to the installation and commissioning of sanitary facilities, Hengjie's courageous and responsible style of not being afraid of risks and negotiating conditions has been highly recognized by the hospital project team.

Fulfilling social responsibilities and not considering interests is Hengjie’s consistent style of doing things.

In order to achieve zero discharge of electroplating wastewater, Hengjie invested heavily in the research and development of "wastewater diversion, classification treatment, wastewater reuse, and resource recovery" technology regardless of cost, demonstrating the social responsibility of the head sanitary ware brand. As a result, Jie has become a company in the domestic sanitary ware industry that is comparable to international brands in the field of electroplating and environmental protection. In addition, the Super Cyclone product developed by Hengjie ushered in the era of 3.5-liter water-saving toilets, and passed the water-saving concept to consumers through the national "Water Saving China Tour" campaign. Relying on the strength of R&D and production of water-saving products, Hengjie smart toilets and ordinary toilets have obtained the National Water Efficiency Label Registration No. 001.

Likewise, Hengjie regards its dealers and upstream and downstream partners as part of the Hengjie family.

In the face of the epidemic, Xie Weifan said that he puts the protection of dealer partners in a prominent position and has successively launched various dealer support policies, including channels, products, marketing methods, and training. Waiting for full support. At the same time, Hengjie led various online marketing activities for dealers across the country, and also launched a timely discounted pre-sale activity for smart all-in-one machines with antibacterial functions, which achieved good results. Internally, Hengjie adjusts production and supply chain management in a timely manner to reduce costs and inventory risks. Hengjie's active and pragmatic measures are making every effort to reduce the pressure on partners in their "fight against the epidemic".

For Hengjie, "feelings of family and country" are indispensable for leading enterprises. Only by integrating the company's responsibilities and mission with the core interests of the country and the nation, and fulfilling its commitments to partners, the environment and society, can we achieve rapid development.

A soldier who does not want to be a marshal is not a good soldier. Xie Weifan once said that Hengjie must hold itself to the mission and responsibility of an industry leader, set high standards for products and services, and make the company stronger. Only when the strength is strong can we not be afraid of tests and have more strength when society needs it. A big responsibility. The "Hengjie Plan" we saw during this epidemic is the best explanation of this.

In this epidemic crisis, the "Hengjie Plan" involves the interests of employees, users, partners and society. It responds calmly and considers comprehensively, providing a good way for the industry to respond to emergencies. refer to.