How to write a self-study graduation thesis in advertising?

“The temporalization of space is the essence of image narrative. Spatialized and decontextualized images are re-incorporated into the process of time, thereby restoring or reconstructing their context.” This is Long Diyong Researchers study graphic narratives. The images of story-based print advertisements do not appear alone. They have specific signatures, themes, slogans, LOGO and other identification systems. The resulting advertising images contain specific scenes, actions, and characters, and the audience has a relatively complete understanding of the content of the promotion. psychological cognition, and at the same time construct the "non-verbal context" of print advertising. Li Guanghui stated in "Narrative Analysis of Print Advertising Images" that images in print advertisements that exist in a specific context, due to the special composition design, such images can achieve a leap from "spatial" to "temporal" and can effectively Tell “micro-stories.”

Thesis preparation materials:

Topic selection, topic review form, proposal report, assignment letter, thesis text, defense PPT.

Determining the topic selection:

There are two situations in selecting a thesis topic: directly determined by the tutor and within a given scope by the tutor. Topic selection is the key, which determines whether the candidate's subsequent writing progress will be smooth. The title is usually a brief analysis...a brief discussion...on...or...research.

Determine the outline:

Drawing up an outline helps candidates sort out the logic, make the paper more organized, have clear thoughts, and construct the framework of the graduation thesis. In this link, candidates need to list the It is the title, basic arguments and content outline.

Defense:

Before writing and defending, maintain communication with your tutor. If you have any doubts, be sure to find your tutor. The first thing candidates must do for their thesis is It is better to be familiar with it, speak clearly and speak at an appropriate speed when answering. Candidates must be confident when answering.

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