What does the pre-sale of household appliances in JD.COM mean?

What does the pre-sale of household appliances in JD.COM mean? Simply put, it is a sales model. Consumers can place an order in advance to buy new home appliances that will be listed soon, and enjoy the pre-sale price and coupon rebate policy. This model has many benefits for consumers, such as being able to buy the latest products as soon as they are on the market, avoiding the embarrassment that they can't be grabbed when they are snapped up, and at the same time enjoying limited time discounts.

Another advantage of the pre-sale of household appliances in JD.COM is that it can help sellers to know the market feedback in advance, so as to better ensure the sales situation after listing. This is especially important for enterprises, because they can adjust the promotion strategy in time to increase sales.

Pre-sale of home appliances in JD.COM is also an important means to promote new products in JD.COM. The pre-sale period is usually long, which helps JD.COM to concentrate on publicity and promotion, improve the market awareness of new products, and then increase sales opportunities. At the same time, JD.COM will also launch many pre-sale gift activities for home appliances, such as giving JD.COM a white stripe quota. This will attract consumers to place orders.