What does Versace's logo mean?

? First of all, Versace's Chinese name is Versace, which originated in Italy and was founded in the late 1970s. Its main products are shoes, hats, clothing and so on. At present, Versace is a well-known luxury brand at home and abroad. Versace brand logo is Medusa, the gorgon in the mythical world, and its English name is Medusa. The reason why the brand adopts Medusa's head as the iconic logo is not only because Medusa has far-reaching influence in Greece, Egypt and other western countries, but also because Medusa is also an attractive spiritual symbol.

In fairy tales, Medusa, the snake demon, is endowed with an eye of shocking charm. It is said that just staring into Medusa's eyes will turn into a stone statue. However, in fact, Medusa is not the only basilisk in western fairy tales. Hydera, Steeno, Yurel and Apophis are all monsters with nine snake heads in mythology, and they are also the embodiment of evil. It must be explained here that in western fairy tales, Medusa, Steeno and Euryale ferox are called the three sisters of gorgon. Just because Medusa is the most famous, the other two glamorous banshees are not known to everyone. Legend has it that the hair of the three sisters of the gorgon is composed of nine poisonous snakes, and all three sisters have fangs and golden wings. Not only that, they all have iron fingers. Of course, they all have a pair of magic eye who can fossilize human beings instantly.

It is worth noting that at the beginning of the establishment of Versace brand, the head of Medusa, the snake demon, was chosen as a symbol, not to reflect evil, but to attract customers through fairy tales, and also to reflect its own diversified design style. Clothing products have unique aesthetic feeling and strong artistic expression. It is precisely because of the introduction of Medusa's head logo that Versace can stand out among many clothing brands and become a clothing brand that leads the trend of the times.