5 2022 Mother’s Day-themed activity plans

The second Sunday in May is a festival to express love to mothers. Maternal love is the greatest love in the world. Next, I have collected 2021 Mother’s Day-themed activity plans for everyone for your reference and study. Thank you for reading!

Article 1 2021 Mother’s Day-themed activities Activity plan

1. Activity background: The second Sunday in May, as a festival to express love to mothers, is often replaced by the fast pace of life. Due to their own poor expression, many people also Often I don’t know how to express my love for my mother. Mother's love is the greatest love in the world. On such a festival, we hope that people can slow down the pace of life and join us to express their love and blessings to mothers.

2. Activity theme: Love is in the heart, gratitude is more beautiful.

3. Activity location: Chengdong College, Central Square (to be determined)

4. Activity time: May 10th to 14th

6. Activities Process:

1. On-campus part:

(1). "Thanksgiving Mother Tree"

1. Decorate the "Mother Tree" with colored lights and ribbons on May 10 ” and light up the “Mother Tree” that night.

3. The "Mother Tree" will be lit from 6pm to 11:30pm from May 10th to 14th.

2. Off-campus part:

(1). "Thanksgiving Mother Tree": The content of the activity is roughly the same as on-campus. But "Mother Tree" is provided by merchants. (2) The "Beautiful Mom Street Photos" event will be held on Central Street on May 13th. Merchants: Prepare instant cameras to take free photos of mothers with children who pass by the square in front of the Mother Tree. After finishing, one was posted on the wall board we prepared before, and the other was left as a souvenir for my mother.

(3) "Family Telephone Connection" This link aims to provide migrant workers and students studying abroad with a convenient way to express love. On the day of the event, it will be set up at the two entrances of Central Street. Click, and the merchant will provide 10 mobile phones for them to call their mothers to send blessings for free

7. Preparation for the event:

1. Submit the planning document before April 14th. Submit it to the External Relations Department and contact the film screening company.

4. The planning department will prepare relevant props and materials before May 4th and contact the venue.

5. Contact before April 25th. Good special school.

8. Fund budget:

2. Mother tree blessing bookmarks: 500 pieces 2.500x.5 yuan = 250 yuan

3. Publicity expenses (three banners, two for on-campus use, one for off-campus activities. 7 promotional posters: four on-campus and three off-campus): Banner: 3x0=180 yuan

4. Family PHS Provided by the merchant

5. The display board with photos is also provided by the merchant. Poster: 6x0=180 yuan. Subtotal: 360 yuan

6. Instant camera: provided by the merchant

7. Liquidity: 200 yuan 7. Total: 1,010 yuan

Part 2 2021 Mother’s Day themed activity plan

Purpose of the activity

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By organizing a series of marketing activities during "Mother's Day", we aim to further promote the traditional virtues of the Chinese nation, express our children's deep love for their mothers, repay maternal love, and comfort their kind and kind mothers. At the same time, with the help of this marketing activity, we will further demonstrate the high-quality services of postal etiquette and express mail (ems) to the society, improve the visibility and reputation of business brands such as postal express delivery and postal etiquette, and To achieve the purpose of cultivating potential user groups of express mail (ems) and postal etiquette among students, especially college and technical secondary school students.

Market positioning

The main development targets are working-class people and college and technical secondary school students.

Working-class people: have a stable source of income, mainly provide flowers, gifts, and "a letter to mom" express delivery service;

School students (especially college and university students) Technical secondary school students): Accept new things quickly. We mainly provide intra-provincial express mail delivery service of "A Letter to Mom" ??that will be collected and sent before May 6th and delivered on "Mother's Day" on May 13th.

Activity Content

Express Mail Service

1. "A Letter to Mom" ??Express Mail Service:

Specific contents: Collect and mail before May 6th, and deliver on "Mother's Day", May 13th. Users will be provided with 2 pieces of special Mother's Day stationery for free;

Price: Produced by the Provincial Postal Express Bureau Special letter paper, 8 yuan/item (only for shipping within the province). Free delivery for students confirmed to be extremely poor.

2. Mother’s Day express delivery gift delivery business:

Specific content: Collection and delivery before May 6th, delivery on “Mother’s Day”, May 13th.

Price: By adding the word "(Mom)" after the recipient, you can enjoy a discount of 30 per item within the province within 4 kilograms.

The first is to create an atmosphere. In the two weeks before "Mother's Day", each bureau should invite journalists to exaggerate the atmosphere, and jointly hold a special "Mother's Day" interview program with the news media to highlight the importance of "Mother's Day" and call on all children to Care and condolences to mothers during Mother's Day.

The second is to hang banners and distribute leaflets. All bureaus should uniformly produce "Mom, I love you" promotional banners, slogans and leaflets. The banners should be hung in prominent locations in all post offices and bustling places. The leaflets should be delivered with express mail, and they should actively go to campuses and barracks for publicity and public relations. . At the same time, the "Mother's Day" postal etiquette flower and gift special delivery booking service is launched; the organizers select residential areas, schools and other places to carry out business promotion and introduction, and strive to promote the event content to all children as much as possible.

Third, municipal (prefectural) bureaus that have established "185" customer service centers should promptly add corresponding business content and strengthen the customer service center's service function for business development.

The fourth is to classify targets for publicity. For example: for current students, you can use cooperation with student unions and student groups to distribute leaflets, hang banners, etc. for publicity. When promoting, the importance of "Mother's Day" should be emphasized, and students should be encouraged to write a letter to their mothers in person during the festival and send it to their mothers in a special express envelope to convey greetings to their mothers on time; for office workers, the media should be used Promote it by hanging banners, flyers and other methods to inspire them to use postal etiquette to send care and blessings to their mothers during the festival.

Service Requirements

Each bureau must establish a high degree of quality awareness, give full play to the advantages of the national remote network, ensure service quality from the height of maintaining postal credibility, build a brand, and build scale. Make benefits. When distributing and delivering gifts and flowers, each bureau must ensure the quality of gifts and flowers, and shall not shoddy products.

Postal etiquette business

Mainly taking advantage of the national network of postal etiquette to provide postal etiquette delivery services for flowers and gifts in different cities during Mother's Day.

Event Organization

Express Mail Business

First, each bureau should actively contact shopping malls and gift shops, use the advantages of the postal express mail network to jointly develop off-site services during the festival Gift delivery market to achieve a win-win goal.

Second, all bureaus should organize a large-scale publicity campaign called "A Letter to Mom" ??to care for mothers. The Provincial Postal and Express Bureau uniformly produces business leaflets, special stationery and express delivery "Mother's Day" logos during the "Mother's Day" period.

During the event, each bureau should distribute special stationery to users free of charge in advance based on the actual local conditions, and should actively contact student groups and student unions of local colleges and universities to promote "Mother's Day" and inspire all students (including primary school students) to On the occasion of Mother's Day, you can personally write a thank-you letter to your mother to express your care and love for your mother. You can also use organizations such as student unions as temporary business agencies to handle various business during Mother's Day.

The third is to carefully organize the collection and delivery of mail during "Mother's Day". When receiving and sending the "Letter to Mom" ??express mail, the receiving personnel must affix the "Mother's Day" logo on the upper left side of the express mail details sheet to distinguish it from ordinary express mail, and all express mail must be sent before May 6 After receiving such mail, the delivery office will temporarily put it on hold and deliver it to the recipient on May 13, "Mother's Day".

Postal Etiquette Business

First, during the "Mother's Day" period, we mainly focus on flowers and gifts from other places and in the same city. We must make full use of the high-quality flower arrangement art and strong distribution capabilities of postal etiquette to timely Accurately convey holiday blessings.

Second, before "Mother's Day" comes, each bureau should publish the types and prices of flowers and gifts during the festival to the "185" customer service center in advance to prepare for customer inquiries.

Third, each bureau must segment the market based on in-depth and extensive market research and formulate different marketing strategies for different target groups: First, it is necessary to develop different marketing strategies based on the different consumption levels of the target groups. Flower gifts at affordable prices. For example, for students with lower consumption levels, lower-priced student packages can be launched. Second, we must formulate corresponding price strategies based on consumers’ different ordering times. As Mother's Day approaches, the prices of carnations and other flowers are bound to rise, so each bureau can offer discounts to customers who pre-order according to market price trends. Third, we must carry out activities to reward consumers with exquisite gifts or discount cards to further guide customers to use postal etiquette again.

Part 3 2021 Mother’s Day themed activity plan

1. Market purpose:

The closing of the Clothing Culture Festival and the launch of Mother’s Day activities, the timing Following the May Day holiday, Mother's Day will surely bring the second sales peak in May. Today, when more and more emphasis is placed on filial piety and beauty, how to arouse filial piety and how to arouse women's instinct to love beauty are issues that businesses must consider. Mother's Day sales focus on cosmetics, accessories, women's clothing and women-related products. Strive to win sales with the advantages of product promotion and Mother's Day atmosphere creation.

2. Activity theme:

Beloved

2. Activity time: May 9 (Friday) - May 8 (Sunday)

3. Sales target: x million yuan increase: 0

Promotional expense rate: 0.41

4. Activity content:

Cultural activities : May 8, 14:00·/Bernis Women’s Clothing Show.

Promotion content:

(Full event plan 1)

1. Free housekeeping service for full purchase, loving mothers will bring holiday relaxation

Activity Description: If you purchase a total of 1,000 yuan or more (valuable goods exceed 1,000 yuan), you will receive a 3-hour housekeeping service card. The balance of the invoices that have participated in the activity will not be accumulated.

Designing or printing the card surface yourself and using it as a coupon or as a gift when the amount is exceeded is more warm and practical. And newsworthy.

Purpose of the activity: to enrich shopping mall activities, encourage consumption, and make the overall promotion activities more comprehensive; 100 tickets per day, while supplies last.

Budget: 100x0x=12000

(Full event plan 2)

2. Send silver jewelry to wish mother safety and happiness

Activities Note: If you spend a total of 2,800 on clothing purchases, you will receive a piece of silver jewelry (choose 1 out of 3, worth about 50 yuan). The balance of invoices that have participated in activities will not be accumulated.

Purpose of the activity: to enrich shopping mall activities, encourage consumption, and make the overall promotional activities more comprehensive; it has an auspicious meaning and is more acceptable to people. (Products from the department store or women's clothing department.)

Budget: 100x0x=15000

3. Hundreds of special love gifts to dress up Mother's Day

Activity time: 5 May 9th to May 8th (three days)

Activity Department: Department Store, Women’s Clothing Department, Leisure Department

Activity Description: Launch one hundred Mother’s Day specials to form A certain momentum. The main purpose is to attract customers to look at the counter and drive sales of other products through special offers. Each special offer must have a POP prompt "Mother's Day Special". In addition, various departments can recommend some products and prompt "Mother's Day Recommendations" to make the Mother's Day holiday atmosphere more intense.

5. Media support:

"x Evening News" double pass 19,800 yuan, website, x business daily and other media news

6. Shopping mall promotion atmosphere to set off :

POP with "Mother's Day Price Gift" small labels at each counter, light boxes in the foyer, both sides of the escalator, and advertising notices at the entrance

7. Activity cost budget:

Advertising fee: 19,800 yuan. Art decoration: 1,500 yuan. Activity and gift costs: 15,000 yuan. Total: 36,300 yuan.

Part 4 2021 Mother’s Day themed activity plan

Mother, a great and warm name. Every mother has an unknown story, and every child has been touched and inspired by his or her mother. Do you still remember your mother's smile, do you still miss your mother's concern? Every day, we enjoy the meticulous care from our parents. Our parents do their best to provide us with the most comfortable life and the best working environment! We enjoy all this with peace of mind every day. Not only do we not express gratitude to our parents, we even think that they are too tight and too wordy. , and even have the idea of ????getting rid of parental control.

How can we repay the kindness of raising children? Our parents work hard and do many things for us without any regrets. If these things are what we should do, then we should also repay our parents. We can thank anyone who has helped us and cared about us, but what we need to thank most is our parents. The most touching thing is our parents. Learn to be grateful to our parents and repay the kindness of our parents. Only then are you qualified to sincerely thank others, and only then are you qualified to accept others' gratitude.

1. Organizers: x City Women’s Federation, x Hospital

2. Organizers: x City Women and Children’s Activity Center, Fuao Advertising Company

3. Purpose of the activity: 1. Charity activities, public activities 2. Event activities 3. News activities

4. Planning background:

No one does not love his mother. And it is so easy for us to ignore her who is around us, who is integrated into our lives; and we always say to ourselves, one day, I will give her a better life. Busy life and constant challenges constantly challenge our determination.

What we lack is not touching, but the eyes to discover the touching! What is missing is not love, but the action of realizing love!

On Mother’s Day in x, we can continue to let it be like an ordinary day. , did it pass by inadvertently?

With the great attention and strong support of the Municipal Party Committee and the Municipal Government, the project was jointly initiated by the Municipal Women's Federation, a certain women's hospital, the Municipal Women and Children's Activity Center and x advertising *** A platform to express gratitude for mother's love - "X City's First Mother's Day Series Activities" is about to be launched. Let us take personal actions, take to the streets, approach the citizens, call for a return to family ties, and do our part to create a warm X!

5. Planning purpose:

Call on children to care for their mothers, promote traditional Chinese virtues, and create a warm business card for the city

6. Planning ideas:

We will This event is positioned as a platform for emotional exchanges, and the specific planning ideas can be briefly described as "eight steps." Let us realize the important evidence of being a human being. Wandering in the warp and weft of life, there are always countless emotions to support us. If we can unravel them one by one, we will find that those over 60 belong to mothers. of. Finally, we have an opportunity. How can we praise them? Holding a series of Mother's Day activities is another manifestation of giving back to the society. It can arouse widespread social attention, penetrate abundant family affection, arouse widespread social attention, and form a strong public opinion effect and The communication effect adopts unprecedented three-dimensional integrated communication to penetrate the abundant family and cultural atmosphere to achieve the purpose of turning small sections into big ones and promoting sales through activities.

7. Series of activities:

(1) Mother’s Day Signature Parade: On the day before Mother’s Day, organizers parade in the city center to conduct interactive signatures to arouse people’s most cherished feelings about mothers. Deep feelings.

(2) Mom, I love you!: Communication equipment is provided on site and free calls to greet mothers are available.

(3) Mom, bless you!: Small cards will be provided on site for students to fill in blessings for their mothers and paste them on the "wishing wall"; and sign the event banner to show filial piety. Mother's determination.

(4) Healthy Mom, Happy Mother’s Day!: All citizens participating in the event can receive a free professional health knowledge booklet (provided by the Municipal People’s Hospital) containing a free health examination form for Moms send you blessings of health and safety.

(5) Love, say it loudly!: Let us celebrate Mother's Day with gratitude *** for two consecutive days, organizers to conduct on-site calls on the main bus routes in x city, and show up to appeal to the citizens Shouting "Mom, I love you!"

(6) Charity activities for the selection of the top ten mothers in x city

Thank you, mother, for giving me life, thank you, mother, for giving me a future , on Mother’s Day, as a successor to our mother, we must sing our feelings for our mother. In order to carry forward the Chinese tradition, further inspire the people of Meifu to care for the world and mothers, and to further promote the fighting spirit and determination of a harmonious social civilization.

1. This competition collects candidates by phone or text message (3-5 dedicated number platforms are set up). The expert review team will initially review the qualifications of the candidates, and the news media will review the 30 shortlisted candidates. Candidate mothers were interviewed one by one and announced through the news media.

2. Citizens vote via text message on the 30 candidate mothers announced by the news media.

3. After the selection and review, the organizing committee will confirm the list of the top ten mothers (all citizens who will vote through text messages will receive a prize provided by the telecommunications company. If there are text messages with similar content, the list of top ten mothers will be confirmed by text messages. The time of arrival at the collection platform shall prevail, and the user number of the first arriving SMS message shall be used).

4. On the night of Mother’s Day, a large-scale awards party was held (a performance team of about 150 people was organized by the Municipal Women’s and Children’s Activity Center). *** also called for “caring for mothers starting from every moment” for this event The event came to a perfect end.

Part 5 2021 Mother’s Day themed activity plan

The ancients said it well: “The kindness of a drop of water should be repaid by a spring.

"Gratitude" is the basic quality of a person. A person who lacks love and does not know how to be grateful will not know how to be considerate and caring for others when he grows up. He will not know how to honor his parents and respect his teachers. It will also be difficult for him to interact with others and integrate into society, let alone There is nothing more important than loving others, loving the country, loving the society, and loving the nation.

Each of us grew up in the pure and selfless bath of maternal love. On the road of growth, our mother’s contribution is truly unparalleled. There are too many only-child families. Due to excessive pampering and pampering of their children, many children turn a blind eye to their mother's love and take it for granted. Therefore, they cannot even talk about caring about their mother and being grateful to her. This is extremely detrimental to the development of children's sound personality. Mother's Day will be in a few days. The "New Outline" emphasizes: "Kindergartens should work closely with families and communities to make comprehensive use of various educational resources. "It also requires us to be "good at discovering the educational value hidden in things, games and incidents that children are interested in, seizing opportunities and actively guiding them. "Therefore, we took this opportunity to design an activity with the theme of "Grateful Heart" and invited the children's mothers to come to the kindergarten to have a party with us. We hope that through this activity, the children can understand their mother's hard work, experience their mother's love, and then Start by being grateful to your mother, learn how to repay kindness, and become a kind person with a "grateful" heart

Activity goals:

Cognition: Let children know the five things. The second Sunday of the month is Mother's Day. Emotion: Understand the hard work of the mother and cultivate children's gratitude to the mother. Ability: Be able to do something for the mother with practical actions.

Material preparation:

1. Negotiate with children and parents on what methods and materials to use to decorate the festival environment, arrange programs, etc.

2. Make flowers, Greeting cards, necklaces, various colored crepe paper, thin wire, scissors, colored cardboard, oil pastels, colored straws, etc.

3. "Grateful Heart" tape, tape recorder.

4. Send invitations in advance and invite mothers to come to the kindergarten at x time on x month to participate in the celebration.

Knowledge and experience preparation:

1. Contact the parent representative. Speech (through communication, ask her to speak in a language that the child can understand)

2. Ask the child to go home and observe what the mother is doing at home, etc.

The activity process. :

1. Introduction to "Mother's Day"

Today is the second Sunday in May. Children, do you know what holiday today is? (Mother's Day) Do you know that "Mother" is What does it mean? (Mother means mother) Whose holiday is "Mother's Day"? (It is a holiday for all mothers in the world) On this day, children in many countries in the world will celebrate this day for their mothers.

(Teaching idea: Introducing the topic directly in the form of a conversation can easily mobilize the enthusiasm of children to participate in activities. The topic introduction is short and purposeful, paving the way for children to enter subsequent activities.)

2. Carry out the "Mother's Day Thanksgiving Party" activity

1. Sing the song "Only Mom is Good in the World"

Today we invited the children's mothers to the kindergarten, let us warmly Welcome them with applause. First of all, we will present a beautiful song "Only Mom is Good in the World" for mothers. 2. Guide children to talk about how to care for and love their mothers.

Children’s mothers must do many, many things at home. Can anyone tell me what your mother has to do at home? (Cooking, cooking, laundry, dishwashing, hygiene, etc.) It turns out It’s really hard for mothers to do so much housework at home, so children should listen to their mothers and do what they can to reduce their burden.

Speaking of reducing the burden, I would like to ask the children to tell you, what do you plan to do to help your mother at home? (Children’s answers: sweeping the floor, taking out the trash, tidying up the room, etc.)

(Teaching idea: Mom The children are all too familiar with the chores they have to do at home every day. The teacher started with questions close to the children's lives and naturally evoked the children's expressions. It was logical that "Mom is very hard. Children should listen to their mother and relieve their mother's pain." "Burden" topic.)

3. Recite the children's song "Mother's Heart"

The children said it very well, so let us recite a children's song "Mother's Heart" to our mother. "Heart".

4. Mother’s representative speech

Teacher: The mothers were very moved when they listened to the children’s recitation just now. They have many things to say to the children. Today we have invited the mother of child x , please ask her to speak for the children on behalf of all mothers. Everyone is welcome. (Speech by a parent representative)

(Teaching ideas: The new "Outline" points out: "Families are important partners of kindergartens, and parents should strive for their support and active participation." Teachers have made good use of this link. This is an important resource for parents and makes the whole activity more lively, interesting and attractive to young children)

5. Game - musical chairs,

Next I would like to invite mothers of children. Play a game - step on balloons, and the top three winners will receive prizes.

(Teaching idea: Games are a favorite activity for young children. Asking mothers to play musical chairs not only allows mothers to relive the joy of childhood games, but also allows children to become their own mothers. Shout and cheer, so as to realize that when mother is happy, she is also happy)

6. With the musical accompaniment of "Grateful Heart", children make gifts, give them to mother, and express gratitude to mother. Say a thoughtful and blessing word.

Teacher: Children all receive gifts from their mothers on their birthdays. Today is mother’s day. We children should also give a gift to repay our mothers. Are you right? Today, the teacher prepares for the children A lot of materials are used, including oil pastels, drawing paper, wax paper, watercolor pens, crepe paper, cardboard, etc. You can use these materials to draw pictures, or you can use them to make greeting cards, carnations, necklaces, or other things. After the gift is finished, ask the children to give it to their dear mother and say a warm and blessing word to her mother. (For example: Mom, I love you! Mom, you have worked hard! Mom, I wish you a happy holiday!)

(Activity idea: Guide children to imagine under the familiar melody of "Grateful Heart" Wings, independent selection of materials, combined with existing experience and skills, to make a gift for mother on Mother's Day. This design is to allow children to experience the joy of independent creation, and also to allow children to embrace a happy life starting from this small action. Use practical actions to repay my mother's love with a "grateful heart")

Extended activities:

1. Go home and listen to my mother telling the story of my growth.

2. Go home and wash your mother’s feet to help her wash away her fatigue.

(Activity idea: Although the activities in the classroom have ended, the gratitude to my mother will never end. In the extension of the activity, the teacher proposed "go home and listen to my mother telling the stories of my growth" And the homework of "go home and wash your mother's feet and help her wash away her fatigue" leads the children's "gratitude" to develop into a broader sky.

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