Urgent! What are CCB’s business philosophy and service philosophy?

1. Urgent! What are CCB’s business philosophy and service philosophy?

CCB’s business philosophy is market-oriented and customer-centered, and its service philosophy is customer first and attention to detail. CCB aims to provide better services to customers, create greater value for shareholders, build a broad development platform for employees, and assume comprehensive corporate citizenship responsibilities for society.

China Construction Bank's inner square and outer circle graphics based on ancient copper coins have clear banking attributes and focus on embodying the "square and circle" characteristics of China Construction Bank. Square represents strictness, standardization, and seriousness; round represents fullness, affinity, and integration.

Extended information:

Products and Services

1. Personal housing loan business

Personal housing loan business refers to China Construction Bank or China Construction Bank Loans entrusted to natural persons who purchase, construct, and overhaul various types of houses in cities and towns in mainland China.

China Construction Bank’s personal housing loan business mainly includes self-operated personal housing loans, that is, personal housing mortgage loans (including personal first-hand housing loans, personal re-trade loans, housing loans, that is, second-hand housing loans, personal commercial housing loans, Personal housing mortgage loans, etc.), provident fund personal housing loans and personal housing portfolio loans.

2. China Construction Bank Credit Card

As one of the earliest state-owned banks in China to issue credit cards, China Construction Bank already has many types of credit cards.

The credit cards issued by China Construction Bank are all named "Dragon Card". The types of Dragon Cards that have been publicly issued include: Dragon Card Prestigious School Card, Dragon Card Business Card, Dragon Card Car Card, China Eastern Airlines Dragon Card, Shanghai Volkswagen Dragon Card, Dragon Card Hong Kong Wonderful Travel Credit Card, CCB VISA Ming Card, eLong Changxing Dragon Card, Mango Travel Dragon Card, Dragon Card (Cup) Tennis Card.

3. Silver Star International Money Transfer

CCB Silver Star International Money Transfer Business is a personal international money transfer business jointly launched by China Construction Bank and Silver Star International Money Transfer Company. Upon entrustment by customers, CCB provides small-amount international remittance business through Silver Star Express Company to pay personal overseas foreign exchange remittances or remit personal foreign exchange funds overseas.

2. What is the innovative concept of China Construction Bank?

Enterprising innovation concept

Innovation is the vitality of investment banks. China Construction Bank has always followed the service of "value discovery-creating value for customers-continuously creating value for customers" Chain, based on a comprehensive and in-depth understanding of Chinese laws and regulations, industry supervision, macro policies, economy, culture, etc., continues to carry out all-round innovation and exploration in terms of products, service methods, systems and mechanisms. Our services are not limited to meeting the personalized, diversified, and constantly improving financial needs of customers through innovation and creating value for customers. It also includes proactively guiding and stimulating customers' potential needs through innovation, helping customers discover value, and continue to create value. .

3. What is CCB’s management model and corporate culture?

China Construction Bank builds modern life

Develops with customers and achieves maximum prosperity in society

4. China Construction Bank’s service concept.

China Construction Bank’s service philosophy: Customer first, attention to details.

China Construction Bank took the lead among its mainland counterparts in creating a "Customer Reception Day" system, establishing a mechanism for managers at all levels from the head office, branches to sub-branches to regularly receive customers, and achieved personalized and differentiated customer services. progress. It also provides all-round and personalized services such as exclusive financial products, asset management, consulting, and charity trusts for mid-to-high-end customers.

Extended information

As a major state-owned bank, China Construction Bank fully implements the spirit of the Central Economic Work Conference, focusing on the "three major strategies" of inclusive finance, housing leasing, and financial technology, and based on The real economy is customer-centric, constantly innovating products and services, and creating an "online bank" that integrates core businesses such as deposits, loans, remittances, and payments.

While serving its own customers, China Construction Bank adopts an open and shared attitude and embeds bank financial products and services into high-frequency application scenarios of partners, realizing the Internetization of the entire process from account opening to transactions. . At present, China Construction Bank has cooperated with nearly a hundred institutions to cover direct banking scenario-based financial services to eight key people's livelihood scenarios, including consumption and shopping, tourism and travel, housing rental and sales, and leisure and entertainment.