Haier+Hisense = international brand. What kind of naming method is used for this title?

Haier+Hisense = international brand. This title adopts the title naming method of bright characters.

1, Haier

Founded in 1984, Haier is the world's leading provider of solutions for better life and digital transformation. In the process of continuous innovation, Haier Group always insists on "maximizing human value" as the main line of development. Zhang Ruimin, the founder and honorary chairman of Haier Group, put forward the mode of "one person and one person in one".

Haier always takes the user experience as the center and keeps pace with the times. From a small collective factory that is insolvent and on the verge of bankruptcy, it has developed into an ecological enterprise that leads the Internet of Things era. In BrandZ? 100 among the most valuable global brands, Haier has been rated as the only eco-brand of Internet of Things in the world for four consecutive years? .

2. Hisense (brand name)

Hisense was founded in 1969. It owns three listed companies in Shanghai, Shenzhen, Hong Kong and Tokyo: Hisense Video (600060), Hisense Home Appliances (00092 1) and Sandian Holdings (6444).

It owns Hisense, Toshiba, Gulloni, Kelon, Rongsheng, ASKO and other brands. In 20021year, Hisense achieved an operating income of 654.38+0755 billion yuan, a year-on-year increase of 24%. Overseas income was 72.5 billion yuan, a year-on-year increase of 32%; Independent brands account for more than 80%.