The admission rate of Tesla employees is less than 0.5%. What is Tesla's business philosophy?

Tesla's business philosophy is persistence? Direct selling? But with the development of economy, this business philosophy is obviously out of date, and many automobile brands have existed for a long time? Fight together? It has benefited a lot, but Tesla is still stubborn and even sacrifices consumers? Smell? . Tesla, which is famous for its innovation, should really update its management methods and marketing concepts. After all, any technological innovation should be people-oriented.

Tesla Company Profile Tesla is an American electric vehicle and energy company, which produces and sells electric vehicles, solar panels and energy storage equipment. Headquartered in Palo Alto, July 2003 1 day, by Martin? Eberhard and Mark? Tapining is * * *, and the founder named the company? Tesla cars? In memory of physicist Nicholas? Tesla. Elon in 2004? Musk entered the company and led the A round of financing.

In 20 13, in the first quarter financial report released by Tesla, the company sold 4,900 vehicles, exceeding the original target of 4,500 vehicles. Sales revenue was $555 million, a year-on-year increase of 27 times. Orders brought by strong market demand have promoted the overall scale effect of the company. It is estimated that the delivery volume in North America will exceed 4,500 vehicles in the second quarter, and the global delivery volume will increase from 20,000 vehicles to 2 1 0,000 vehicles in 20 13 years.

The Zero Emission Vehicle (ZEV) regulations issued by California Air Resources Bureau (CARB) require that ZEV must reach a certain proportion in its total sales, mainly targeting at six large automobile companies in Japan and the United States. Tesla sold the carbon tax to other car companies. In the first quarter of 20 13, the income of this business was 68 million dollars, accounting for 12% of its total income.

In the early morning of February 1 1 Beijing time, Tesla Motors announced its financial report for the fourth quarter and the whole year of fiscal year 20 15 today. The report shows that Tesla's revenue in the fourth quarter was $65,438+02140,000, higher than $957 million in the same period of 20 14; The net loss was $3.2110,000, which was greater than the net loss of $2.014 in the same period10.8 billion. Tesla's adjusted loss per share and revenue in the fourth quarter were worse than analysts' previous expectations, but its after-hours share price still rose sharply by more than 9%. Tesla Motors' revenue in fiscal year 20 15 was $4.05 billion, and the revenue that did not meet US GAAP was $5.29 billion, up 47% year-on-year.

In 20 16, Tesla's total revenue exceeded $7 billion, and China's revenue accounted for about 15%. Among them, Tesla's sales in the United States doubled to $4.2 billion. In 20 16, more than 97% of the income came from the automobile industry, and the rest came from energy production and storage.