5 sample essays on year-end work summary of investment promotion work

Year-end work summary of investment promotion work 1

Since working in 20xx, with the care of department leaders and the help of many colleagues, I have studied hard , practice and implement the graphic design work process of the planning department, thoroughly implement the company's development direction, and strictly abide by the company's rules and regulations. After a year of hard work, I feel that I have benefited a lot. I now report the work progress and shortcomings as follows:

1. Work situation

1. Obey management and consciously abide by the company Rules and regulations.

Since this year’s work, I have strictly abided by the company’s grooming regulations, never forgotten the standing things, respected the leadership, and united with colleagues. Adhere to the interests of the company, never leave early or be late, work conscientiously, and be rigorous in department meetings. Actively respond to the support tasks of brother departments. Be enthusiastic and friendly to colleagues and customers, and adhere to all company requirements in good condition.

2. Focus on development and solidly complete the leadership deployment

This year’s work has experienced the Spring Festival, Lantern Festival, Women’s Day, Consumer Rights Day, Tomb Sweeping Day, Labor Day, Dragon Boat Festival, For major festivals such as Children's Day, store celebrations, Universiade, Mid-Autumn Festival, and National Day, we will complete the design, production and installation of festival promotion activities, and decorate the festival shopping mall atmosphere. Based on the principle of all preparations in advance, we will gradually complete it in strict accordance with the company's requirements.

(1) Advertising

Under the leadership of department superiors, we actively visited crowded areas in surrounding shopping malls and conducted multiple market surveys in Shenzhen business districts in a planned and purposeful manner. . Adhere to various advertising promotions in the mall for a long time, carefully explore and discover the hot spots and blind spots of promotion, and strive to consolidate the image of the mall and the number of customer orders.

(2) Shopping mall decoration

Under the guidance of department superiors, we will conscientiously complete the creation of a festive atmosphere, discover and timely summarize the impact of creating the atmosphere, and constantly innovate and explore new ideas. The atmosphere layout and form.

(3) Graphic design

Under the guidance of department superiors, the graphic design work of advertising products and shopping mall decoration for each regular event will be taken seriously, and every task required by the company will be completed conscientiously. A design assignment.

(4) Activity planning

Under the guidance of department superiors, we will focus on achieving performance budgets, event atmosphere effects, and cultural promotion, and make improving performance the primary task. . Carefully analyze and discuss classic cases, carefully consider the pros and cons of the cases, continuously improve and innovate through repeated practices, and the planning ability has been steadily improved.

(5) Activity execution

Under the command of department superiors, I participated in various major activities many times, participated in and completed the activities, and strictly followed the activity deployment during the activities. execution, actively feedback customer demands, patiently explain the work, and communication skills have also been significantly improved.

(6) Store inspections

Under the instructions of department superiors, conduct regular and comprehensive inspections of store POP, decoration, advertising, etc. to identify deficiencies, inappropriateness, and bad Provide guidance and consultation with colleagues to quickly help correct and improve the situation, effectively maintaining the image of the store.

(7) Writing work

Under the company’s requirements, weekly work summaries and plans are carefully completed, and the next stage of work is studied in advance with colleagues, and the Data sensitivity and awareness of concerns have increased.

(8) Preparation for the party

With the strong support of the company, actively participate in the preparation of the year-end Spring Festival Gala, actively think and implement the party theme, party format, program creativity, execution process, etc. Practice it carefully. Gradually complete the year-end Spring Festival Gala in a planned and orderly manner according to the company's requirements.

2. Shortcomings

1. The subjective initiative is not strong. In my spare time, I have not consciously strengthened the training of various basic abilities, and my desire to explore unknown and unfamiliar areas is not urgent enough.

2. The advanced awareness is not strong enough. Without a better and stronger desire to advance, the forward-looking nature of work is not strong enough.

3. Insufficient attention to details. Not enough attention was paid to some detailed issues, which greatly reduced the ability to implement them.

4. Feeling afraid of difficulties. When encountering more complicated work, I often feel impatient, unable to let go of my hands and feet, and unable to spread my thoughts, resulting in passive work.

After one year of work, I have always insisted on improving my work appearance. In this process, I gradually realized that the road to becoming a better employee is still long and must go through hardships. In the new year, I will continue to carry forward my down-to-earth style. Implement the glorious tradition of excellence, humbly accept suggestions and opinions from all parties, make improvement of deficiencies and enhance capabilities a top priority, and do our best for the development and progress of the company.

Year-end work summary of investment promotion work sample 2

Time flies by in a hurry. On November 9, 20xx, I officially joined XXXX company as an investment specialist. I went through two interviews before joining the company. When I first entered the company, I was inevitably a little nervous. I still had to adapt to a new environment. Fortunately, Director XXX and Manager XXX gave me a lot of trust and help, which allowed me to quickly integrate into the work, which enabled me to achieve some results in the past three months of work. Next, I will make a summary of the three months of work, find out the shortcomings, and improve myself. We also plan our work for the next year and strive to reach a higher level.

One: 20xx annual work summary

1: Understand commercial real estate professional knowledge: "When your talent cannot support your ambition, you should calm down and learn." It was my first time to work in commercial real estate, so I knew very little about many professional knowledge. After joining the company, with the help of my colleagues, I learned the explanations of many professional terms, the specific investment process and how to carry out the process. , learned a lot of brand knowledge, learned ways and methods to negotiate with potential customers, etc.

2: Understand the project information of Zhonglian Yicheng Tianyuan Commercial Center: Familiarity and understanding of a project are the most basic requirements for attracting investment for a project. After accumulating previous professional knowledge, when I saw the project drawings again, I also knew how deep a certain building was, how many floors it had, and what kind of business it was. This laid a certain foundation for future negotiations and negotiations with merchants.

3: Specific content of the investment promotion work

①: Carry out clothing market survey on both sides of XX area, mainly XX Road: Not long after entering the project, I was assigned by the leader To attract investment in the clothing industry, and the clothing industry in XX area is mainly concentrated in the area on both sides of XX Road, so market research in this area is essential. Through market research, I learned about their business status, store rent, store size, contact number, intention to settle in the XXX commercial center, and views on the prospects of the clothing industry in the XX area. This allowed me to accumulate customers and expand my own social network. experience.

②: Conduct market research on Golden Eagle, Wanda, Xinya and XX Streets in XX area: The clothing in XX area is basically concentrated on both sides of Golden Eagle, Wanda, Xinya and XX Streets. The market research on Golden Eagle, Wanda, and New Asia made me understand those brands and strengthened my awareness of the brands; the market research on XX Street made me know that only investment that is suitable for most groups can be successful.

③: Conduct market research in XX area: XX, as a rapidly developing area close to XX, has many clothing brands that are not available locally. During the market survey process in XX, nearly a hundred brands were discovered in one day. Home clothing merchant information and phone number.

④: Check the clothing companies that are being promoted online: Check the clothing companies that are being promoted through the Internet, collect their franchise phone numbers, find their development managers or even bosses, and ask them about their intentions for our project.

⑤: Telephone contact with customers for market research and collection: While completing the daily specified number of calls, we also conduct regular telephone follow-up interviews with intended customers to always understand their specific views on our projects.

⑥: Complete all tasks assigned by the company.

Two: 20xx Annual Work Plan

1: Continue to follow up with customers who have confirmed their intentions and strive to sign contracts in the new year ()

2: Continue to increase the number of accumulated customers through on-site surveys and online inquiries, and discover potential merchants (on-site surveys are mainly XX, XX).

3: Determine whether it is necessary to conduct in-depth excavation of the transferred areas according to the number of confirmed intentions, so as to fill the demand for clothing business in XX Commercial Center.

4: Expand your knowledge, learn CAD drawing, understand more professional knowledge, be better prepared for all-round development and in-depth development, and strive to "have the talent to support your ambitions."

5: Maintain quality, quantity, and complete all tasks assigned by the company and leaders on time.

Three: Acknowledgments

As a newbie in the industry, I have been able to work smoothly and happily in the past three months. I am very grateful to XXXX Co., Ltd. for providing me with such a platform, thank Director XXX for his appreciation, thank Manager XXX for his cultivation and guidance, and thank my colleagues for their help and care. In the new year, I will work harder to cooperate with the leadership to successfully complete the investment promotion work of ZhongXX Business Center.

Sample 3 year-end work summary of investment promotion work

In a blink of an eye, 20xx is coming to an end. Under the cordial care of the group leaders, all the colleagues of the investment promotion department have made great progress in the commercial company Under the correct leadership of the company, we work together and work together to comprehensively promote ** shopping center project research, business format positioning, investment negotiations and team building. While we have achieved small results, there are also many areas that need improvement. The work situation over the past year is now reported as follows: 1. Work progress and results in 20xx

According to the actual situation of the ** shopping center project, the work in 20xx is mainly divided into three stages.

The first stage: market research (*month-*month).

The second stage: project positioning (*month-*month).

The third stage: customer negotiation (*month-*month).

(1) Conduct in-depth and detailed market research to lay a solid foundation for the development of ** shopping malls.

Without investigation, there is no right to speak. In the vast business competition, market research is the bridgehead for the success or failure of the project. The era of big data requires us to use scientific thinking and methods to examine problems and lay the foundation for the development of the ***** shopping center project.

Based on this, the team led by the department head **, with all the staff of the Investment Promotion Department actively participating, rushed to ** and surrounding areas to inspect, and conducted special interviews with major merchants in the region. Focusing on the operating status, rental policies, brand portfolio, and consumer groups of these shopping mall projects, we conducted an in-depth and detailed investigation. In line with the principle of picking up stones from other mountains and focusing on one's own, this market research work has provided detailed and real basic information and decision-making basis for the positioning and operation ideas of the ** shopping center project. It is very valuable and useful. meaningful.

For example: Business survey digital analysis summary report 1, ** market regional environment 2, *** project situation 3, *** project situation summary 4, *** project situation summary (commercial)

(2) Unique and precise project positioning to shape the overall business situation.

Project positioning is the core and soul of the development of ** shopping mall. The ***** shopping mall is different from any other commercial project. It is attached to the world-famous hotel complex and serves a huge high-end tourism and business consumer base. It is unique.

How to give full play to the company's unique advantages while taking into account the company's business conditions; how to lead and meet market demand while avoiding and reducing homogeneous competition; how to ensure brand quality while weighing rental income, is the key to the investment promotion department. A subject that urgently needs to be tackled. After more than ten project seminars, brainstorming, repeated deliberations, continuous adjustments, and careful demonstration, the following report was finally completed:

"***** Shopping Center Project Business Positioning Report" was creatively proposed The concept of a membership-based shopping mall is expected to introduce more than 100 well-known brands from all over the world, bringing customers a luxurious, artistic and international life experience, just like going to Paris, Milan, London, New York and other fashionable metropolises. In terms of business format selection, it covers world-class luxury stores, boutique supermarkets, top business leaders clubs, top bar streets, top food streets, top giant screen cinemas, etc. In the functional ratio, it conforms to the market trend and is unique. Experience formats occupy **, high-end catering**, boutique retail**, top entertainment**, famous brand stores**, and supporting services**, as shown in Figure 1.

Figure 1 ***** Shopping Center Project Business Combination Ratio

"****Shopping Center Project Operation Ideas" comprehensively clarifies the project operation ideas and clarifies After clearing up the time schedule and key nodes, we formulated an investment strategy of "go first to the main stores, gather the big ones and the small ones, and gradually overcome them". It condenses the idea of ??integrated online and offline operations (020 model accounts for 40%).

The "***** Shopping Center Project Rent Adjustment Plan" combines market research data and actual communication with brand merchants to adjust the ***** Shopping Center Project rental plan and discounts

Policy. The basic business conditions for investment negotiations were clarified. At the same time, the investment promotion tools for the ** shopping mall have been comprehensively improved and the overall interpretation of the project has been unified for all investment promotion staff.

(3) Effective project investment promotion, winning the business benchmark territory

1. The investment promotion team went all out and exceeded the annual target

Since 20xx* Since the official launch of the investment promotion work in *, all colleagues in the Investment Promotion Department have taken the initiative and screened out brand customers suitable for the project from many merchant resources. They have visited customers more than 100 times and attracted more than 30 batches of customers from Shenzhen, Guangzhou, Shanghai and other places. Come to inspect the ***** shopping center project on site. The investment promotion department completed the intention signing of more than 20 brands with a total area of ??****** square meters in ** months; the speed of investment recruitment, brand quality, and rental income all exceeded the local market conditions of **, completing the commercial company The investment promotion task assigned. Table 1 below shows the signing status of ***** shopping malls in 20xx.

Table 1 *****Shopping center contract signing ratio statistics

2. Business giants compete to sign contracts, and the quality of the brands they enter is outstanding Table 2 Statistics of new signing intentions after **month** Table

As these brands compete to sign contracts and settle in, ** shopping mall project investment promotion has made breakthrough progress.

In terms of brand quality control, the Investment Promotion Department sorted out multiple merchants in 18 business formats, and after many in-depth communications and negotiations, signed contracts with merchants with intention to enter. Duohu, we are talking about brand merchants selling Duohu.

(4) An efficient and outstanding investment team will protect the development of the ** shopping mall project

Create an innovative and efficient investment team to protect the ** shopping mall project. It is also one of the priorities of the investment promotion department in 20xx.

Since the establishment of the Investment Promotion Department, the Investment Promotion Department has always maintained ** individuals.

Focusing on the improvement of the professional abilities and professionalism of investment personnel, more than 20 trainings were organized, covering commercial real estate professional knowledge, investment skills, customer communication skills, unified rhetoric, management systems, work mentality and other content systems.

A flexible and scientific incentive and assessment mechanism for the investment recruitment team has been formulated, including an investment diary system, a first-question responsibility system for investment recruitment, hard indicators for performance assessment, and soft indicators for performance assessment.

2. Existing problems and improvement ideas in 20xx

(1) Take multiple measures to further broaden investment channels

At this stage, ** shopping center project investment Mainly based on visits and invitations, the investment channels are single and insufficient in conference investment, online investment, event investment, etc.; the investment targets are basically brand merchants, and the overall utilization and exploration of government and chamber of commerce resources are not enough, especially in In terms of investment promotion for national pavilions, the bridging role of the International Chamber of Commerce should be fully considered.

(2) Actively communicate and further strengthen collaboration between various departments

** Investment promotion for shopping mall projects is a systematic project. The neglect of any link will lead to unsatisfactory investment results. Communication and collaboration between departments are an important way to solve work problems and improve the company's operating efficiency. The investment department should take the initiative to communicate, actively negotiate with brother departments to solve problems, establish and improve the project joint meeting system, form an overall synergy, and achieve the effective results of each link. sequence connection.

(3) Strive for excellence and further enhance the combat effectiveness of the investment promotion team

In the systematic project of investment promotion, people are undoubtedly the most critical factor. At present, although the construction of investment recruitment team has achieved weak results, there are still problems such as occasional laziness of investment recruitment personnel, poor psychological quality, lack of professional level improvement, and inadequate implementation of the system. Bad habits need to be broken and unification of investment recruitment work

Year-end work summary sample 4

In recent years, our county's investment promotion work has been under the correct leadership of the state party committee and state government and the guidance of relevant superior departments. The county party committee and county people's government have led the cadres and masses of the county to adhere to the implementation of advantages The resource conversion strategy focuses on economic construction, emancipates the mind, intensifies investment promotion efforts, broadens investment promotion areas, strives to improve the investment environment, and has achieved good results in investment promotion work. 34 investment projects have been attracted, with 838.4 million yuan of funds in place.

1. The main methods of attracting investment

(1) Leaders’ attention is an important prerequisite for attracting investment. The county party committee and the county people’s government always put the work of attracting investment at the top of all tasks. Let’s focus on the most important thing.

(2) Enhancing the trust of investors is the key to successful investment promotion. In the investment promotion work, use a sincere attitude to impress investors, use scientific analysis to attract investors, and leave resources and technology. Talking about preferential policies with the market is not enough. Only by objectively analyzing the advantages and disadvantages of our county and using scientific methods to analyze and prove the advantages of investing in relevant projects in our county can we convince and attract investors.

(3) Taking the initiative and connecting emotionally are the foundation of investment promotion work. In the work of attracting investment, strengthening communication and enhancing understanding are the prerequisites for economic cooperation. Only when each other understands each other and agrees with the various conditions related to investment and the partners can joint ventures and cooperation be achieved.

(4) Solving the problem of where our investors are is the prerequisite for investment promotion work. While further increasing the investment promotion work, we should pay attention to the role of mass groups, actively explore intermediary investment promotion, and have Strengthen contacts with investors in a targeted manner.

(5) Providing follow-up services is an effective means to promote investment promotion and economic development.

(6) Make friends to attract business. In recent years, the county party committee and the county people's government have actively organized and participated in various investment promotion fairs inside and outside the region, such as the "Western Fair" and "Urumqi Fair", and have achieved good results. Since 20__, there have been 9 investment projects through exhibitions, with an investment amount of more than 300 million yuan.

(7) Efforts have been made to “recruit the big and the strong” and have achieved remarkable results. In the past few years, we have focused on the introduction of strong large groups and companies, and have successfully introduced companies such as Tunhe Co., Ltd. and Dongchengfeng Company to settle in our county, laying a solid foundation for further expanding and strengthening the companies in the county. the basis of.

(8) Use resource advantages to attract investment. XX County has the largest inland freshwater lake in the country - Bosten Lake.

The county is rich in advantageous resources such as aquatic products, reeds, tourism, water, soil, light and heat, oil and natural gas. In recent years, the County Party Committee People's Government has increased its efforts in resource investment and has introduced 27 companies and 4 projects to invest in the county to develop resources. In turn, the resource advantages of our county have been effectively transformed

2. Future work ideas and measures

Following the autonomous region’s work conference on accelerating the economic development of northern and southern Xinjiang, our county party committee, Combining XX's regional and resource advantages, the government has further enriched and improved its economic development ideas and made the project-driven strategy one of the important strategic contents of accelerating the county's economic development. Adhering to "development" as the top priority, we strive to achieve the two goals of "building an eco-tourism county and the best living environment in Xinjiang", and strive to achieve three major breakthroughs in "lake economy, rural collective economy, and non-public economy", relying on "lakes, The four major resources of "characteristic agricultural and sideline products, ecological environment, oil and natural gas" will become stronger and bigger, and the "12345" economic development idea of ??the five major industries of "red industry, characteristic planting and breeding industry, aquatic reed industry, tourism, and agricultural and sideline products processing industry".

Our county's investment promotion work will first be carried out closely around the "12345" economic development idea proposed by the county party committee and county government; secondly, it will be based on the county's four major resource advantages to make the five major ones bigger and stronger. With the goal of pillar industries, we should take the path of attracting investment with resources and benefiting business with resources, and achieve common development on the basis of mutual benefit. The third is to firmly establish the idea that projects are the carrier and support of investment, to grasp the economy is to grasp investment, to grasp investment is to grasp projects, to make project promotion the focus and key of investment promotion, to take proactive measures and to pay close attention to tracking and implementation.

The measures for our county’s investment promotion work in 20__ are:

(1) Emancipate the mind and fully understand the important position of investment promotion work in the county economy. Taking the opportunity to conscientiously implement the spirit of this investment promotion work conference, cadres at all levels, especially leading cadres, must take the lead in emancipating their minds, further removing various ideological obstacles that affect investment promotion, and promoting the healthy and rapid investment promotion work with great emancipation of the mind. develop. Let the majority of cadres firmly establish the investment awareness of "not seeking everything, but seeking where they are; you get rich, I develop"; make every cadre realize that it is too slow to increase investment and rely on self-accumulation, too little financial investment, and only relying on Bank loans are also impractical, so relying on investment promotion is the most realistic option. If we do a good job in attracting investment, we will have room and scope to solve difficulties and problems, and we will have vitality and stamina for economic development, increased fiscal revenue, people's prosperity, and career progress.

(2) Strengthen leadership and implement work responsibilities. We should effectively mobilize the enthusiasm of leading cadres in various departments to engage in investment promotion work, make investment promotion work the top priority of all work, strictly implement the reward and punishment system, and increase the weight of investment promotion work in the target assessment.

(3) Investment promotion is a long-term, arduous, meticulous and systematic work, which requires a kind of endurance and spirit of perseverance and persistence. To this end, a hard-working, strong and powerful investment promotion leadership team has been established, and a highly enthusiastic, responsible and high-quality investment promotion team has been established. Concentrate on studying ways to attract investment, carefully package investment projects, and enthusiastically manage investment affairs, so that everyone in the investment work can be grasped and managed.

(4) Optimize the environment and enhance the attraction of investment. The environment is productivity, competitiveness and attraction. In terms of soft environment: First, create a high-quality and efficient service environment, firmly establish the concept of "management is service", significantly reduce and adjust administrative approval items, implement centralized office and time-limited settlement, and form a green channel for investment promotion. Establish a good atmosphere that emphasizes business, is pro-business, benefits business, enriches business, and secures business. The second is to create a more relaxed policy environment, lower the investment threshold from a policy perspective, revise and improve various preferential policies, create an honest government, and pay close attention to the implementation of various policies. The third is to create a standardized and orderly market environment. The fourth is to create a dynamic talent environment. In terms of the "hard environment" of county development, we will further strengthen infrastructure and ecological environment construction, focusing on infrastructure construction focusing on water conservancy, transportation, tourism, and urban construction.

(5) Innovate ideas to enhance the effectiveness of investment promotion. The first is to focus on external publicity, expand influence and enhance attractiveness; the second is to focus on business-based investment promotion, further activate and guide foreign-invested enterprises to increase investment and develop new projects; the third is to focus on self-investment by enterprises and carry out projects for enterprises. packaging, strive to push the enterprise to the main battlefield of investment promotion, and strive to make new breakthroughs in the introduction of projects, funds, and technologies by the enterprise on its own; fourth, focus on project tracking and implementation, improve the project sponsor responsibility system, reward and punishment system, and strive to make new The contracted projects should be settled as soon as possible and investments should be made as soon as possible to create benefits; the fifth step is to go out and invite people in, pay targeted door-to-door visits and attract investment. Targetedly invite large enterprises and groups at home and abroad, as well as inside and outside the region, to visit our county.

(6) Do a good job in project work. First, clarify the direction and ideas for investment promotion projects.

1. Relying on the water, soil, light and heat resources of our county, focusing on water and soil protection development and agricultural and sideline product processing, we will actively build a deep processing base for lycopene, peppers, carrots and pumpkins as well as a breeding base for donkeys, mutton sheep, foxes and horses. Investment promotion for construction projects;

2. Actively attract investment for the aquatic products wholesale market, the overall development and operation of Bosten Lake, comprehensive development of aquatic products, lakeside aquatic plant planting and duck breeding base construction projects around the lake economy;

3. With the goal of building an eco-tourism county and the best living environment, we will actively build a water platform across the lakes and lakes, a "fish village outside the Great Wall" at the mouth of the river, tourist resorts, and a three-star county around the tourism industry. Investment promotion for first-class hotels, expansion of Bagsheen Suimu Lama historical and cultural landscape, and ecological agriculture sightseeing and tourism projects.

The first is to establish a project work network. It is necessary to fully mobilize the enthusiasm of various departments, enterprises, individuals, public media, etc., strengthen mutual cooperation and cooperation, link up and down, form a joint force, and establish a project work network with wide coverage, high correlation and strong feedback.

The second is to do a good job in the demonstration packaging of the project. Without good projects, it is impossible to attract investment. Therefore, it is necessary to do a good job in the collection, screening, demonstration, and packaging of projects, improve the quality, reflect the scientificity, forward-lookingness, effectiveness and operability of the project, and strive to achieve the requirements of the proposal or feasibility study report;

The third is to do a good job in launching the project, making full use of various public media, relying on the introduction and services of superior investment departments, relying on matchmaking from all walks of life, and relying on various "negotiation meetings" and "exhibition" platforms. Launch and obtain investment information through channels and multiple forms;

The fourth is to work hard on the word "running", actively look for business opportunities, and look for good projects, cooperative units, and partners.

(7) Planning industrial parks. Integrate the industrial park planning into the city's overall planning, realize the "four connections and one level" of the industrial park, use the industrial park to build a nest to attract customers, guide the agglomeration of industries, and make the industrial park an important platform for attracting investment. Establish an industrial park management office to handle all procedures for investors as quickly and efficiently as possible, and provide "one-stop" tracking services. The success of investment promotion is a reflection of the continuous strengthening of the overall functions of the county and an effective way to develop and utilize resource advantages. We will further increase our efforts to attract investment and add stamina and vitality to the rapid, healthy and orderly development of the county economy.

Year-end work summary of investment promotion work sample 5

In the busy work, we have ushered in a new year unknowingly. Looking back on the work process of this year, I want to say thank you. move. I would like to thank the company for giving me a platform to fully express myself and realize my self-worth. I would like to thank my leaders for teaching me dedication and care, and I would like to thank my colleagues for their care and help. As a member of Hangzhou Xingaoce Investment Management Co., Ltd., I deeply feel the enthusiasm for the vigorous development of the enterprise and the fighting spirit of everyone.

As a member of the investment department, when I first arrived at the company, I didn’t know much about real estate and was unfamiliar with the new environment and new things. With the help of the company's leaders, I quickly learned about the nature of the company and the real estate market. I quickly recognized the company's corporate culture and business philosophy and quickly got into work.

From getting familiar with the project information to visiting the construction site, doing market research, and solving specific problems, we all work with a learning attitude and work seriously and rigorously. Actively learn business knowledge from colleagues and realize the importance of investment recruitment in the entire project. With an optimistic and hard-working attitude towards life and a rigorous and scientific work spirit, we combined theory with practice, and happily started the first wonderful journey of my life.

1. Learning and training

During the internship, I continued to add knowledge related to real estate and learn about investment promotion. During this period, I conducted market research on surrounding new real estate projects and made relevant survey reports. When doing market research, you must understand what information you want to obtain, try to understand the project advantages and relevant information of competitors, carefully consider the investment ideas of our project, and better allocate the business location of our project so that buyers can get the best results. interests while maximizing our profits. At the same time, we will formulate a more complete investment plan, and then go to various places to attract investment to attract merchants to settle in as early as possible and collect funds. I believe that our team has enough strength to build Qianxi Old Street into the first street in New Sheng.

2. Personal investment promotion situation of Qianxi Old Street

In the work plan, I mainly focus on investment in catering, entertainment, and living facilities. Individuals have completed one investment and catering business with an area of ??295㎡; one photography studio with an area of ??284㎡; one for education and training with an area of ??609㎡; and eight living facilities with an area of ??600㎡. A total of more than 400 merchants have been negotiated.

3. Problems existing in the work and ways to improve them

①Problem: Although some progress has been made in the company's work, there are still shortcomings. The main situations are as follows: Through this period of work, I found that my professional skills and knowledge are still lacking, mainly in the following aspects: poor understanding of big brands; poor negotiation methods with merchants; inability to grasp the psychology of merchants; various types of brand merchants’ requirements for settling in The understanding of various conditions is not deep enough. In the process of negotiating with customers, I can clearly feel that I am not very effective in attracting investment, such as how to assess the situation and observe the mood when negotiating with senior customers, how to advance when encountering more difficult customers, etc.

②Improvement methods: In the follow-up work, I will increase my efforts to learn all aspects of professional skills and knowledge, and constantly enrich myself to enhance my actual work ability and strengthen the relationship with company leaders and colleagues. Communication will not only improve work efficiency, but also learn more knowledge and methods, and promote the rapid improvement of one's abilities.

4. Work plan for ** year

Although the Commercial Department has achieved some results in ** year's work, there are also some tasks that have not been fully completed. In the coming ** year, our work tasks are also very heavy and quite stressful. In order to ensure the smooth progress and perfect conclusion of our department's work tasks in **, my work plan is roughly as follows:

1. Continue to follow up on customers with strong intentions in various items, and strive to win in 4 The monthly opening rate reaches more than 90%

2. Find new intentional customers, enhance the customer resource reserve, and reserve business water for the subsequent continuous investment work;

3. Adjust your mentality according to the annual plan and devote more enthusiasm and energy to investment operations to improve your ability to maintain quality and quantity, and complete various tasks assigned by the company and leaders on time.

5. Acknowledgments

Here I would like to once again thank the group company for providing me with such a platform for self-realization, and once again thank the leaders of the company for their cultivation and guidance. , thank all my colleagues for their help and trust in me this year. In my future work, I will devote myself to this job with higher passion and do my best to complete more business projects of the company.