Joke Collection Website - Bulletin headlines - What brand does Handu Yishe belong to?

What brand does Handu Yishe belong to?

Handu Yishe is a mid-range brand.

1, product positioning: Handu Yishe's product positioning is mainly for young urban fashion people, who have high pursuit of fashion and trends, but also have certain price sensitivity.

2. Brand image: Handu Yishe's brand image in the market is also in line with the characteristics of the mid-end market. The brand pays attention to the guidance of fashion trends, and at the same time enhances the brand image through cooperation with well-known designers and celebrity endorsements.

Handu Yishe is a brand that focuses on young and fashionable women's wear. Founded in 2008, the brand has been leading the whole network for seven consecutive years, and the number of fans in Tmall women's wear category ranked first in 2020.