Function and application of video short message

At present, the main functions of video short messages are mainly embodied in five aspects:

1, the mobile phone sends a video message to the mobile phone;

2. Send a video message to the mobile phone from the mobile phone mailbox;

3. The mobile phone sends a video message to the mailbox;

4, mobile phone MMS photo album;

5. The website downloads video short messages to the mobile phone or sends multimedia messages from the mobile phone to the website. Different from traditional network and mobile communication products, its features are as follows:

1, AC application

The content of network communication, SMS and MMS will not only be described by words, pictures and simple flash\GIF animation, but by the expressive force of film and television to describe the full-frame video product of directional thinking. It contains the application characteristics of point-to-point sending of short messages, enhances the market application and entertainment of picture MMS, and forms a unique product content positioning. All file formats are mobile phone video formats, controlled below 90KB.

2. Entertainment needs

Humorous jokes, funny magic, sketches, stories and other products are no longer words, pictures and simple flash animation, but will be replaced by video series entertainment products made by film and television production technology.

At present, the network communication content and value-added service products such as SMS and MMS are all expressed in the form of words, still graphics, GIF pictures and flash cartoons. Therefore, the content of these products is not expressive enough, which leads to the lack of personalization, and the product line is far from rich enough to meet the potential perceptual needs of modern people in art, color, taste and personality. Its performance can not meet the needs of the future network and mobile device era.

The application class "video short message" is expressed in the form of video integrating video, sound and text. The product has the advantages of accurate expression, short time and large amount of information. There are all motives for sending, watching and downloading mobile phones. Adapt to the requirements of network and wireless platform for transmission speed and flow, and improve the information quality of communication. 1, functional positioning: the functional benefits brought to consumers are mainly reflected in the video multimedia information content that integrates video, audio and text;

2. Emotional positioning: Emotional benefits are manifested in video message communication with relatives, friends, colleagues, customers and other related personnel.

3, path positioning:

Network-to-network communication: it can be sent and received by mail or instant messaging system.

Network and mobile phone: mobile phone upload, download and watch online.

Cell phone end-to-end: Cell phone end-to-end transceiver.