The way of information exchange

The way of information exchange, whether in society or in life, we need to communicate more with others to stabilize our interpersonal communication, so that things will be more convenient and fast. Let's learn the way of information exchange.

Information exchange mode 1. Dynamic image

Dynamic images are spread on the network in video file formats such as WMV, RM, RMVB, FLV and MOV, including various movies.

Video programs, news, advertisements, FLASH animations, self-timer DV, chat videos, game videos, surveillance videos and so on.

Internet video

Its advanced functional features make it very suitable for security monitoring application scenarios. Flexibility and effectiveness of digital technology

Improve the ability of safety workers, protection personnel, houses and property.

2. Network language

With the development of network, a new language form different from traditional print media is emerging. It is in a concise and vivid form, a birthday

Students have been favored by netizens and developed rapidly.

At present, the widely used version of network language is "Floating Cloud Water Edition". net

Network languages include pinyin or English abbreviations. Meaningful figures and vivid network animations and charts.

Movies, at first, were mainly a way adopted by internet addicts to improve the efficiency of online chat or some need. Over time,

Form a specific language.

3. SMS

It relies on sending multiple short messages or even mass short messages, and mass short messages rely on short messages themselves, so the role of short messages is inevitable.

It exists in our mobile phones. As long as this function does not disappear, mass short messages will not disappear, nor will mass short messages disappear.

Taiwan Province will still exist. Short messages exist on the desktop, and the reading rate is above 95%, which is much higher than that of instant messaging software.

Pieces.

4. Mobile phones

They are all in digital format. Besides voice communication, they can also send and receive SMS, MMS and wireless application protocols.

Wait a minute. GSM is the most popular in Chinese mainland and Taiwan Province province, and CDMA and PHS mobile phones are also very popular.

At present, the whole industry is moving towards

In the process of the third generation mobile phone migration. In addition to the typical telephone function, the telephone keyboard part of the mobile phone is sent to the PDA with the function of the mobile phone.

The trend of exhibition.

5. Dating websites

Based on the advantages of universality, interoperability, entertainment, economy and security of network platform, it appeared in the network at the beginning of this century.

Interactive service website in communication mode. According to the type, it can be simply divided into dating sites and social dating sites.

There are two kinds of websites.

The market competition of dating websites is still fierce, which is close to white-hot. If you want to have long-term development, you must face the portal.

Type, diversification direction. Greatly reduced the cost of making friends outside the network.

Information exchange mode 2 0 1 face-to-face communication, pure voice.

Before there was program-controlled and analog telephone communication, communication between people was basically within their own living radius, and work or business was basically within this living radius or several kilometers, dozens of kilometers or one or two hundred kilometers away.

Under the present circumstances, the communication between people is basically face-to-face conversation to achieve the purpose of mutual communication, such as talking about a business and cooperation. People can only exchange more information by writing letters and sending and receiving them through the post office.

It is conceivable that in this era, the information between people is quite asymmetric, the radius of work and life is very small, the mobility of people across towns is also very small, the road traffic is inconvenient, and few people travel far. In fact, people in this era have a weak sense of life and are relatively comfortable.

In the era of face-to-face oral communication, products are generally produced in the place of origin and sold locally. At this time, the industry is a product-centered era of corporate sovereignty.

02 voice telephone communication, voice+text

With the continuous introduction of communication equipment, there are program-controlled exchange telephones, BP machines, mobile phones and analog signal telephones. The way of communication between people is no longer limited to face-to-face communication near the border, but gradually began to cross-town and inter-provincial communication, which made people gradually move around the country, and work, life and business began to be carried out nationwide.

In this era, the main forms of information content that people communicate directly are voice (that is, telephone) and text (that is, short message). It is precisely because of the popularity of telephone communication and telephone numbers that a new thing was born, that is, the yellow pages of post office publishing management, which recorded the contact telephone information of party and government organs, enterprises and institutions all over the country, making the contact between the people of the whole country break through their respective towns, and the communication began to be one-on-one across provinces, making the information gradually symmetrical.

"Voice+text", the arrival of this communication mode, what kind of industrial changes have been triggered? Local enterprises and manufacturers are no longer limited to local sales, but begin to seek sales channels nationwide, thus giving birth to a new species, that is, dealers. They specialize in obtaining information asymmetry of products across provinces and regions from the Yellow Pages. They first buy products in their place of origin (such as corn in Henan), and then go to other provinces and cities (such as Jiangxi and Guangdong) to sell products.

The communication mode of "voice+text" has really promoted the evolution of the industry from "products produced and sold in the country of origin" to "channels for production in the country of origin and national sales".

03 computer network communication, text+pictures

I still remember the first email sent by 1997 Netease 163. I was very excited and excited at that time, and I still remember it clearly, which means the arrival of the personal computer Internet era. WWW, World Wide Web and HTML technologies are all pushing people to start developing websites, and a wave of webmasters are doing websites.

Personal blogs, BBS forums, portals and so on appeared, which also triggered the website bubble events of that period, leaving the first batch of portals such as Sina, Sohu, Netease and TOM, BBS communities in universities such as Shui Mu and Tsinghua, and later social networking sites such as 5460, Renren and Xin Kai.

The network construction between computers makes the information exchange between people not only limited to "voice+text", but upgraded to static "text+picture". And all this seems to be among college students or a few emerging people who understand, but it has not been popularized in the whole society.

The symbol of real popularization is enterprise official website. Manufacturers, distributors, retailers and service providers in various industries should develop their own websites, publish information and products and services of their own enterprises, and break the way of paper yellow pages inquiry.

Everyone is publishing corporate websites, but there is a problem? How do people find these corporate websites? It is this demand that makes search engine companies such as Google, Google and Baidu emerge as the times require. As long as you enter keywords, you can search for relevant corporate websites, portals, personal websites, etc., and complete efficient matching between information.

For the industry, the communication mode of "words+pictures" has triggered efficient interaction and symmetry between information, which will inevitably promote the upgrading of the industrial sales mode centered on traditional channels, that is, the arrival of e-commerce channels such as Taobao and JD.COM, and completed the efficient matching between people and information. On the other hand, instant messaging software such as QQ makes people socialize more closely.

The era of "words+pictures" communication is still a channel-centered era, but it is only completing the coexistence, integration and optimization of traditional and online channels. De-channelization does not mean to eliminate traditional channels, but to optimize long channels into short channels, so that channels have higher operational efficiency.

Mobile network communication, instant text+pictures

In the era of PC Internet, people sit in front of computers and complete the matching and communication between people and information, people and goods, and people through the communication of "words and pictures".

With the rise of smart phones based on 3G mobile networks and the use of social information applications such as QQ, Weibo, WeChat and headlines, the "text+picture" communication has been upgraded to instant "text+picture" communication.

With the popularity of a large number of mobile APP applications, people's fragmentation time is consumed a lot. They use their mobile phones all the time, brush Weibo, chat on WeChat, read headlines, visit e-commerce, etc., and people have become bowed their heads and their living habits have changed. Although it seems that people's knowledge and social interaction are rich, their time and health are greatly consumed. It is estimated that in the near future, people will begin to cherish their time and health again.

With the continuous development of social media, social interaction and mobile e-commerce, the industrial structure has gradually undergone tremendous changes, from channel-centered to user-centered.

On social media or self-media, users can freely create and publish their own voices and wishes, including the evaluation of purchased products, the evaluation of enterprises and brand services, and so on. It is these quiet changes that give users more initiative, and enterprises and brands have to listen to users' voices and make positive responses.

Therefore, with the rapid development and expansion of mobile Internet and social media, the content created by users is constantly enriched, forcing enterprises and brands to focus on users' needs instead of channels or products. The era of "what to produce and what to buy" is gone forever, and the era of "what to want and what to produce" has arrived. Enterprises and brands must embrace this change, otherwise they will be eliminated by the times.

Information exchange mode 3 1, face-to-face communication

Face-to-face communication is the most common communication method, which is used to arrange reporting work between superiors and subordinates and to communicate and coordinate problems between colleagues.

2. Telephone

Audio communication between superiors and subordinates and colleagues by telephone.

Step 3 order

The assignment of work and tasks by superior leaders of enterprises to subordinate employees can be called "orders", which can be divided into oral orders and written orders. Some enterprises have created the "General Manager's Task Notice", which is a good written order. In fact, it has the nature of a document.

4. Documentation

The relevant documents issued by the company are typical downward communication. For documents that are closely related to employees' interests or require employees to abide by them, employees must be fully communicated. The company's documents will generally be distributed to all departments, and all departments must carefully organize learning, evaluate the learning effect, and ensure the communication and implementation of the documents.

5. Meeting

Meetings can be divided into board meetings, managers' meetings, departmental meetings and staff meetings. According to the meeting cycle, it can be divided into daily meeting, weekly meeting and monthly meeting. , as well as various special meetings, such as financial meetings, commendation meetings, safety meetings, etc.

No matter what kind of meeting, it is required to pay attention to the efficiency of the meeting, the meeting should have results, not to discuss without deciding, and then to do a good job in implementation, tracking, inspection, evaluation and feedback.

What are the common ways of communication?

1. Equal communication

This kind of conversation is similar to our usual chat. Although there is a certain purpose, the topic of conversation can be arbitrary and the time can be long or short. Both sides are speakers and listeners, and they can express their views, thoughts and feelings.

Equal communication has fewer restrictions and can provide more information.

2. Main and auxiliary communication

In this way of communication, one party is the speaker, and the other party is the audience, for example, the leader arranges work or conveys the spirit of superiors, doctors consult, teachers talk with students, reporters interview, persuaders persuade or persuade, and so on. In this kind of dialogue, there will obviously be an imbalance between speaking and obeying.

Secret communication

In this kind of communication, this kind of conversation means that the speaker tells the listener all his happiness, anger, sadness, happiness and future plans and decisions, hoping that the listener can share or crave each other's help. This way of speaking, the speaker will have a strong emotional color in communication.

Step 4 talk by negotiation

This kind of communication means that many interlocutors discuss and negotiate a certain issue, and finally unify their opinions, reach a cooperation agreement or form a resolution.

In this way of communication, the speaker should not only clearly express his own views, opinions or ideas, but also listen carefully to the opinions of the other party.

In actual conversation activities, the speaker should choose different ways of talking flexibly according to different situations, so as to achieve twice the result with half the effort.